Brand page · Clothing · United States

OutdoorVitals Top 5% worldwide Top 5% in United States Top 5% in Clothing Top 5% in Clothing in United States
outdoorvitals.com·🇺🇸 Cedar City, United States· Shopify·Since 2014

OutdoorVitals: 74.7k visits a month, 142 active Meta ads, Gravity score 638.

OutdoorVitals — OutdoorVitals is an ultralight backpacking brand that sells performance gear including packs, tents, quilts, and apparel directly to consumers without retail markups. In September 2026 outdoorvitals.com drew an estimated 74.7k visits, down 37% on the month before. It ranks #1,980 of 97,158 Clothing brands in United States and holds a 4.7 Trustpilot rating over 232 reviews.

outdoorvitals.com@outdoorvitals 60.4kYouTube 4kFacebookLinkedIn 514Trustpilot 4.7Meta Ad Library 142

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
74.7k
−37% vs. August 2026
Instagram followers
60.4k
1,055 posts · @outdoorvitals
Trustpilot
4.7
232 reviews · 107 in 12 months
Meta ads
142
active · on Google since 2021
Products
96%
in stock · 137 collections
Rank in United States
#1,980
of 97,158 in Clothing
LinkedIn
514
followers · 9 employees
Earned media value
€1.4k
per month, Instagram

Gravity score

638/ 1000 · 10 of 10 indicators rated
Brand Power728
Momentum421
Performance766

Percentiles within 2787 peers: Clothing brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

OutdoorVitals is an ultralight backpacking brand that sells performance gear including packs, tents, quilts, and apparel directly to consumers without retail markups.

01 · Traffic

How much traffic OutdoorVitals gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

OutdoorVitals drew an estimated 74.7k visits in September 2026, down 37% on the month before and down 34% over three months.

  • Worldwide#120,442of 4.5m sites · Top 5%
  • In United States#39,196of 1.2m sites · Top 5%
  • Clothing, worldwide#11,629of 459,295 brands · Top 5%
  • Clothing, United States#1,980of 97,158 brands · Top 5%
Monthly visitssource Sept 2026

74.7k

estimated visits in September

1 mo ▼ −37.2%4 mo ▼ −33.6%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about OutdoorVitals.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

OutdoorVitals holds 4.7 out of 5 on Trustpilot over 232 reviews, 107 of them in the last twelve months: 89% of customers give five stars and 2% one star. That volume places OutdoorVitals in the top 20% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%.

Trustpilotclaimed page · read 20 Oct 2026
4.7TrustScore · 232 reviews · 107 in 12 months
Top 20% review volumeTop 20% rating quality
5 ★89%
4 ★4%
3 ★4%
2 ★1%
1 ★2%

Clothing Store Outdoor Clothing and Equipment Shop Clothing Supplier Activewear Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What OutdoorVitals sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

OutdoorVitals sells on Shopify, 96% of its catalogue in stock. The best seller is Standard Membership, at US$10.00, followed by Peak Tier Membership and Altitude Ultralight Sun Shirt.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Camping & Hiking15%
Activewear10%
Clothing Tops7%
Outerwear7%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing33%
Outdoor Recreation22%
Food Items7%
Backpacks7%
Health Care5%

The dominant category places OutdoorVitals in its comparison group.

Prices and ratingsstore data
Average rating
4.75 / 5
Rated products
79% of the catalogue
In stock
96%
Upper price quartile
US$91.10
Currency
USD

05 · Influencers

Who talks about OutdoorVitals.

The creators who tag @outdoorvitals on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @outdoorvitals on Instagram, led by Greg Sakowicz (166k followers, 1.4% engagement).

Influencersaccounts tagging @outdoorvitals · Instagram
AccountProfileFollowersEngagementTagsRelationship
GGreg Sakowicz@fatmanlittletrail · 🇺🇸 USFitness sport bodybuilding Creator166k1.4%3Tagged @outdoorvitals
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who OutdoorVitals competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for OutdoorVitals among Clothing brands in United States. The closest is Six Zero Pickleball, then AVES, FORWRD, Infamous Paintball, hmwoutdoors.com, PUMA Golf.

CompetitorsClothing · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Six Zero Pickleballus.sixzeropickleball.com
AVESaveshunting.com
FORWRDforwrd.co
Infamous Paintballinfamouspaintball.com
hmwoutdoors.comhmwoutdoors.com
PUMA Golfpumagolf.com
Competitors Gravity finds for OutdoorVitals. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare OutdoorVitals with Six Zero Pickleball

07 · Company

The company behind OutdoorVitals.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

OutdoorVitals is a company based in Cedar City, United States, founded in 2014 according to LinkedIn, on a domain registered in May 2014. It employs about 9 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Cedar City
Founded
2014, per LinkedIn
Domain registered
6 May 2014
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
9 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
outdoorvitals.com · Shopify · USD
Catalogue
137 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about OutdoorVitals

What people ask Google about OutdoorVitals.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is OutdoorVitals legit?

According to Gravity by Benchr, OutdoorVitals is a brand based in Cedar City, United States: its website has existed since May 2014, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 9 people on LinkedIn, it has 60,435 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

OutdoorVitals reviews: is it worth it?

Customers rate OutdoorVitals 4.7 out of 5 on Trustpilot over 232 reviews, 107 of them in the last twelve months: 89% give five stars, 2% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is OutdoorVitals?

OutdoorVitals is an ultralight backpacking brand that sells performance gear including packs, tents, quilts, and apparel directly to consumers without retail markups. Gravity by Benchr classifies it under Clothing, with Camping & Hiking making up 15% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does OutdoorVitals cost?

OutdoorVitals' best seller, Standard Membership, sells US$10.00 on outdoorvitals.com. 96% of the catalogue is in stock. Gravity does not track prices daily: check outdoorvitals.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a OutdoorVitals discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: OutdoorVitals advertises on Facebook and Instagram and on Google, where its offers often run. Check outdoorvitals.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy OutdoorVitals?

OutdoorVitals sells on its own website, outdoorvitals.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns OutdoorVitals?

Gravity by Benchr records a company based in Cedar City, United States, founded in 2014 according to LinkedIn, on a domain registered in 2014, with 9 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is OutdoorVitals doing well?

Not at the moment. Gravity by Benchr estimates about 74,700 visits to outdoorvitals.com in September 2026, down 37% in a month and down 34% over three months. OutdoorVitals ranks #1,980 of 97,158 Clothing brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does OutdoorVitals use?

Gravity by Benchr identifies outdoorvitals.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does OutdoorVitals spend on Meta ads?

Gravity by Benchr does not publish a spend figure for OutdoorVitals on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in United States?

Among Clothing brands in United States in the Gravity by Benchr index, OutdoorVitals ranks #1,980 of 97,158 by estimated traffic. Its closest competitors on the same market are Six Zero Pickleball, AVES, FORWRD, Infamous Paintball and hmwoutdoors.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with OutdoorVitals.