Brand page · Decor · United States

Overstock Top 1% worldwide Top 1% in United States Top 1% in Decor Top 1% in Decor in United States
overstock.com·🇺🇸 United States· Shopify·Since 1999

Overstock: 7.5M visits a month, 288 active Meta ads.

Overstock — Overstock is an online retailer that sells furniture, rugs, outdoor living products, and various home goods at discounted prices. The company is owned and operated by Bed Bath & Beyond, Inc. In September 2026 overstock.com drew an estimated 7.5M visits, down 14% on the month before. It ranks #3 of 42,373 Decor brands in United States and holds a 3.8 Trustpilot rating over 6,531 reviews.

overstock.com@overstock 515KYouTube 7.2KFacebookLinkedIn 34KTrustpilot 3.8Meta Ad Library 288

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026

Estimated traffic
7.5M
−14% vs. August 2026
Instagram followers
515K
3,781 posts · @overstock
Trustpilot
3.8
6,531 reviews · 4,372 in 12 months
Meta ads
288
active · on Google since 2022
Products
—
Data not available
Rank in United States
#3
of 42,373 in Decor
LinkedIn
34K
followers · 846 employees
Earned media value
€7.1k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Overstock is an online retailer that sells furniture, rugs, outdoor living products, and various home goods at discounted prices. The company is owned and operated by Bed Bath & Beyond, Inc.

01 · Traffic

How much traffic Overstock gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Overstock drew an estimated 7.5M visits in September 2026, down 14% on the month before and down 4% over three months.

  • Worldwide#2,765of 4.5M sites · Top 1%
  • In United States#966of 1.2M sites · Top 1%
  • Decor, worldwide#23of 185,686 brands · Top 1%
  • Decor, United States#3of 42,373 brands · Top 1%
Monthly visitssource Sept 2026

7.5M

estimated visits in September

1 mo ▼ −14.5%4 mo ▼ −4.0%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Overstock.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Overstock holds 3.8 out of 5 on Trustpilot over 6,531 reviews, 4,372 of them in the last twelve months: 43% of customers give five stars and 43% one star. That volume places Overstock in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 50 %.

Trustpilotclaimed page · read 21 Oct 2026
3.8TrustScore · 6,531 reviews · 4,372 in 12 months
Top 5% review volumeTop 50% rating quality
5 ★43%
4 ★6%
3 ★4%
2 ★5%
1 ★43%

Furniture Store Clothing Store Electronics Store Jewelry Store Bathroom Remodeler Bedroom Furniture Store Watch Store Pharmacy

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Overstock sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Overstock's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Decor
Decor56%
Outdoor Furniture16%
Kitchen & Dining4%

The dominant category places Overstock in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Overstock.

The creators who tag @overstock on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @overstock on Instagram, led by Iconic Furniture Company (10.2K followers, 0.5% engagement).

Influencersaccounts tagging @overstock · Instagram
AccountProfileFollowersEngagementTagsRelationship
IIconic Furniture Company@iconicfurnitureco · 🇺🇸 USDecoration garden diy Creator10.2K0.5%7Tagged @overstock
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Overstock competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Overstock among Decor brands in United States. The closest is furniture.com, then jossandmain.com, Wayfair.ca, homegoods.com, vidaxl.de, At Home Group.

CompetitorsDecor · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
furniture.comfurniture.com
jossandmain.comjossandmain.com
Wayfair.cawayfair.ca
homegoods.comhomegoods.com
vidaxl.devidaxl.de
At Home Groupathome.com
Competitors Gravity finds for Overstock. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Overstock with furniture.com

07 · Company

The company behind Overstock.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Overstock is a company based in United States, on a domain registered in February 1999. It employs about 846 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States
Founded
Data not available
Domain registered
11 Feb 1999
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
846 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
overstock.com · Shopify
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Overstock

What people ask Google about Overstock.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Overstock a legit company?

According to Gravity by Benchr, Overstock is a brand based in United States: its website has existed since February 1999, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 846 people on LinkedIn, it has 515,132 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

Overstock reviews: is it worth it?

Customers rate Overstock 3.8 out of 5 on Trustpilot over 6,531 reviews, 4,372 of them in the last twelve months: 43% give five stars, 43% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Overstock known for?

Overstock is an online retailer that sells furniture, rugs, outdoor living products, and various home goods at discounted prices. The company is owned and operated by Bed Bath & Beyond, Inc. Gravity by Benchr classifies it under Decor. Source: Gravity by Benchr product classification.

Is there a Overstock discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Overstock advertises on Facebook and Instagram and on Google, where its offers often run. Check overstock.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Overstock?

Overstock sells on its own website, overstock.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.

Who is behind Overstock?

Gravity by Benchr records a company based in United States, whose domain was registered in 1999, with 846 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Overstock doing well?

Not at the moment. Gravity by Benchr estimates about 7,509,800 visits to overstock.com in September 2026, down 14% in a month and down 4% over three months. Overstock ranks #3 of 42,373 Decor brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Overstock use?

Gravity by Benchr identifies overstock.com as a Shopify store (standard plan, not Shopify Plus). The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2022. Source: Gravity by Benchr platform and advertising records.

What is Overstock's ad budget?

Gravity by Benchr does not publish a spend figure for Overstock on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Decor brands in United States?

Among Decor brands in United States in the Gravity by Benchr index, Overstock ranks #3 of 42,373 by estimated traffic. Its closest competitors on the same market are furniture.com, jossandmain.com, Wayfair.ca, homegoods.com, vidaxl.de. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Overstock.