Brand page · Electronics Accessories

owc.com Top 5% worldwide Top 5% in Electronics Accessories
owc.com·Since 1995

owc.com: 238k visits a month, 13 active Meta ads.

owc.com — Other World Computing (OWC) provides hardware products and workflow solutions including SSDs, external hard drives, expansion products, and enterprise storage tailored for creative projects. In September 2026 owc.com drew an estimated 238k visits, down 1% on the month before. It ranks #95 of 5,552 Electronics Accessories brands and holds a 1.9 Trustpilot rating over 16 reviews.

owc.com@poweredbyowc 148kYouTube 80.5kFacebookLinkedIn 9.8kTrustpilot 1.9Meta Ad Library 13

Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026

Estimated traffic
238k
−1% vs. August 2026
Instagram followers
148k
2,097 posts · @poweredbyowc
Trustpilot
1.9
16 reviews · 1 in 12 months
Meta ads
13
active · on Google since 2026
Products
—
Data not available
Rank in United States
#95
of 5,552 in Electronics Accessories
LinkedIn
9.8k
followers · 1,408 employees
Earned media value
€18.2k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Other World Computing (OWC) provides hardware products and workflow solutions including SSDs, external hard drives, expansion products, and enterprise storage tailored for creative projects.

01 · Traffic

How much traffic owc.com gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

owc.com drew an estimated 238k visits in September 2026, down 1% on the month before and up 7% over three months.

  • Worldwide#45,387of 4.5m sites · Top 5%
  • In United States#14,811of 1.2m sites · Top 5%
  • Electronics Accessories, worldwide#757of 56,814 brands · Top 5%
  • Electronics Accessories, United States#95of 5,552 brands · Top 5%
Monthly visitssource Sept 2026

238k

estimated visits in September

1 mo ▼ −0.8%4 mo ▲ +7.2%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about owc.com.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

owc.com holds 1.9 out of 5 on Trustpilot over 16 reviews, 1 of them in the last twelve months: 44% of customers give five stars and 50% one star.

Trustpilotread 21 Oct 2026
1.9TrustScore · 16 reviews · 1 in 12 months
5 ★44%
4 ★0%
3 ★6%
2 ★0%
1 ★50%

Computer Hardware Manufacturer Computer Accessories Store Computer and Accessories Store Computer Store Software Company

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What owc.com sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read owc.com's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Electronics Accessories
Electronics Accessories90%
Computers5%
Electronics0%

The dominant category places owc.com in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about owc.com.

The creators who tag @poweredbyowc on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @poweredbyowc on Instagram, led by Jonah Lange (14.7k followers, 3.1% engagement).

Influencersaccounts tagging @poweredbyowc · Instagram
AccountProfileFollowersEngagementTagsRelationship
JJonah Lange@jonahlange_ · 🇺🇸 USPhotography visual arts Creator14.7k3.1%15Tagged @poweredbyowc
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who owc.com competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for owc.com among Electronics Accessories brands. The closest is ACASIS, then Sabrent, CalDigit, dockteck.com, TerraMaster, ASUSTOR.

CompetitorsElectronics Accessories · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
ACASISacasis.com
Sabrentsabrent.com
CalDigitcaldigit.com
dockteck.comdockteck.com
TerraMasterterra-master.com
ASUSTORasustor.com
Competitors Gravity finds for owc.com. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare owc.com with ACASIS

07 · Company

The company behind owc.com.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

owc.com is an e-commerce brand, founded in 1988 according to LinkedIn, on a domain registered in August 1995. It employs about 1,408 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
1988, per LinkedIn
Domain registered
18 Aug 1995
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
1,408 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
owc.com
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about owc.com

What people ask Google about owc.com.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is owc.com legit or a scam?

According to Gravity by Benchr, owc.com is a brand: its website has existed since August 1995, it employs 1,408 people on LinkedIn, it has 148,360 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

What do customers say about owc.com?

Customers rate owc.com 1.9 out of 5 on Trustpilot over 16 reviews, 1 of them in the last twelve months: 44% give five stars, 50% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is owc.com known for?

Other World Computing (OWC) provides hardware products and workflow solutions including SSDs, external hard drives, expansion products, and enterprise storage tailored for creative projects. Gravity by Benchr classifies it under Electronics Accessories. Source: Gravity by Benchr product classification.

Is there a owc.com discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: owc.com advertises on Facebook and Instagram and on Google, where its offers often run. Check owc.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who is behind owc.com?

Gravity by Benchr records a company, founded in 1988 according to LinkedIn, on a domain registered in 1995, with 1,408 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is owc.com doing well?

Yes. Gravity by Benchr estimates about 237,800 visits to owc.com in September 2026, down 1% in a month and up 7% over three months. owc.com ranks #95 of 5,552 Electronics Accessories brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

How much does owc.com spend on Meta ads?

Gravity by Benchr does not publish a spend figure for owc.com on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Electronics Accessories brands?

Among Electronics Accessories brands in the Gravity by Benchr index, owc.com ranks #95 of 5,552 by estimated traffic. Its closest competitors on the same market are ACASIS, Sabrent, CalDigit, dockteck.com and TerraMaster. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with owc.com.