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  5. Oxford Shop

Brand page · Clothing · Australia

Oxford Shop Top 1% worldwide Top 1% in Australia Top 1% in Clothing Top 1% in Clothing in Australia
oxfordshop.com.au·🇦🇺 Alexandria, Australia· Shopify

Oxford Shop: 377k visits a month, 113 active Meta ads, Gravity score 656.

Oxford Shop — Oxford is an Australian fashion retailer that offers responsibly made clothing for men and women, blending quality with enduring elegance for every occasion and season. In September 2026 oxfordshop.com.au drew an estimated 377k visits, down 6% on the month before. It ranks #86 of 12,275 Clothing brands in Australia and holds a 3.6 Trustpilot rating over 212 reviews.

oxfordshop.com.au@oxfordshop 37.6kFacebookLinkedIn 809Trustpilot 3.6Meta Ad Library 113

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
377k
−6% vs. August 2026
Instagram followers
37.6k
3,459 posts · @oxfordshop
Trustpilot
3.6
212 reviews · 21 in 12 months
Meta ads
113
active · on Google since 2025
Products
100%
in stock · 475 collections
Rank in Australia
#86
of 12,275 in Clothing
LinkedIn
809
followers · 167 employees
Earned media value
€2.6k
per month, Instagram

Gravity score

656/ 1000 · 10 of 10 indicators rated
Brand Power713
Momentum571
Performance684

Percentiles within 310 peers: Clothing brands in Australia with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Oxford is an Australian fashion retailer that offers responsibly made clothing for men and women, blending quality with enduring elegance for every occasion and season.

01 · Traffic

How much traffic Oxford Shop gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Oxford Shop drew an estimated 377k visits in September 2026, down 6% on the month before and up 7% over three months.

  • Worldwide#31,238of 4.5m sites · Top 1%
  • In Australia#613of 105k sites · Top 1%
  • Clothing, worldwide#2,662of 459,295 brands · Top 1%
  • Clothing, Australia#86of 12,275 brands · Top 1%
Monthly visitssource Sept 2026

377k

estimated visits in September

1 mo ▼ −6.0%4 mo ▲ +6.5%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Oxford Shop.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Oxford Shop holds 3.6 out of 5 on Trustpilot over 212 reviews, 21 of them in the last twelve months: 81% of customers give five stars and 9% one star. That volume places Oxford Shop in the top 20% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 20 Oct 2026
3.6TrustScore · 212 reviews · 21 in 12 months
Top 20% review volume
5 ★81%
4 ★5%
3 ★4%
2 ★1%
1 ★9%

Clothing Store Women's Clothing Store Men's Clothing Store Jeans Shop Plus Size Clothing Store Clothing Supplier

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Oxford Shop sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Oxford Shop sells on Shopify, 100% of its catalogue in stock. The best seller is Hopkins Wool Trousers, at A$119.50, followed by Austin Organic Cotton Knit Polo and Travel Auden Wool Suit Trousers.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Clothing Tops1%
Outerwear0%
Dresses0%
Shoes0%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing85%
Clothing Accessories7%
Shoes5%
Handbags, Wallets & Cases1%
Jewelry1%

The dominant category places Oxford Shop in its comparison group.

Prices and ratingsstore data
Average rating
4.66 / 5
Rated products
53% of the catalogue
In stock
100%
Upper price quartile
US$69.04
Currency
AUD

05 · Influencers

Who talks about Oxford Shop.

The creators who tag @oxfordshop on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @oxfordshop on Instagram, led by The Ruby Report (13.6k followers).

Influencersaccounts tagging @oxfordshop · Instagram
AccountProfileFollowersEngagementTagsRelationship
TThe Ruby Report@therubyreport · 🇦🇺 AUFashion style luxury Creator13.6k—2Tagged @oxfordshop
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Oxford Shop competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Oxford Shop among Clothing brands in Australia. The closest is politix.com.au, then dressmann.com, Blackberrys, suitdirect.co.uk, Brooksfield, Saville Row.

CompetitorsClothing · Australia · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
politix.com.aupolitix.com.au
dressmann.comdressmann.com
Blackberrysblackberrys.com
suitdirect.co.uksuitdirect.co.uk
Brooksfieldbrooksfield.com.br
Saville Rowsavillerow.cl
Competitors Gravity finds for Oxford Shop. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Oxford Shop with politix.com.au

07 · Company

The company behind Oxford Shop.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Oxford Shop is a company based in Alexandria, Australia, founded in 1978 according to LinkedIn. It employs about 167 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇦🇺 Australia · Alexandria
Founded
1978, per LinkedIn
Domain registered
Data not available
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
167 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
oxfordshop.com.au · Shopify · AUD
Catalogue
475 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Oxford Shop

What people ask Google about Oxford Shop.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Oxford Shop legit?

According to Gravity by Benchr, Oxford Shop is a brand based in Alexandria, Australia: it sells on a Shopify store, it employs 167 people on LinkedIn, it has 37,576 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Oxford Shop reviews: is it worth it?

Customers rate Oxford Shop 3.6 out of 5 on Trustpilot over 212 reviews, 21 of them in the last twelve months: 81% give five stars, 9% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Oxford Shop sell?

Oxford is an Australian fashion retailer that offers responsibly made clothing for men and women, blending quality with enduring elegance for every occasion and season. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 1% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Oxford Shop cost?

Oxford Shop's best seller, Hopkins Wool Trousers, sells A$119.50 on oxfordshop.com.au. 100% of the catalogue is in stock. Gravity does not track prices daily: check oxfordshop.com.au before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Oxford Shop have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Oxford Shop advertises on Facebook and Instagram and on Google, where its offers often run. Check oxfordshop.com.au for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Oxford Shop?

Oxford Shop sells on its own website, oxfordshop.com.au, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Oxford Shop?

Gravity by Benchr records a company based in Alexandria, Australia, founded in 1978 according to LinkedIn, with 167 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Oxford Shop doing well?

Yes. Gravity by Benchr estimates about 377,000 visits to oxfordshop.com.au in September 2026, down 6% in a month and up 7% over three months. Oxford Shop ranks #86 of 12,275 Clothing brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Oxford Shop use?

Gravity by Benchr identifies oxfordshop.com.au as a Shopify store (standard plan, not Shopify Plus), selling in AUD. It advertises through Meta and on Google since May 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Oxford Shop's ad budget?

Gravity by Benchr does not publish a spend figure for Oxford Shop on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in Australia?

Among Clothing brands in Australia in the Gravity by Benchr index, Oxford Shop ranks #86 of 12,275 by estimated traffic. Its closest competitors on the same market are politix.com.au, dressmann.com, Blackberrys, suitdirect.co.uk and Brooksfield. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Oxford Shop.