Brand page · Pet Supplies · Italy
Paco: 36.9k visits a month, 7 active Meta ads, Gravity score 712.
Paco — Paco is an online pet shop that sells food and accessories for dogs, cats, and other animals, offering delivery services for premium products. In September 2026 pacopetshop.it drew an estimated 36.9k visits, down 39% on the month before. It ranks #15 of 379 Pet Supplies brands in Italy and holds a 4.8 Trustpilot rating over 1,123 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 11 peers: Pet Supplies brands in Italy with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Paco is an online pet shop that sells food and accessories for dogs, cats, and other animals, offering delivery services for premium products.
01 · Traffic
How much traffic Paco gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Paco drew an estimated 36.9k visits in September 2026, down 39% on the month before and up 71% over three months.
- Worldwide#220,278of 4.5m sites · Top 5%
- In Italy#5,097of 138k sites · Top 5%
- Pet Supplies, worldwide#1,852of 52,845 brands · Top 5%
- Pet Supplies, Italy#15of 379 brands · Top 5%
36.9k
estimated visits in September
1 mo ▼ −38.8%4 mo ▲ +71.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Paco.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Paco holds 4.8 out of 5 on Trustpilot over 1,123 reviews, 88 of them in the last twelve months: 88% of customers give five stars and 2% one star. That volume places Paco in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 10%.
Pet Supply Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Paco sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Paco's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Paco in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Paco is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Paco runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2021 (image, text, video).
Paco Pet ShopPaco Pet Shop7 Oct 2026video
🐱 La lettiera perfetta esiste? Dipende dal tuo gatto. Ogni micio ha le sue abitudini: c’è chi ama una consistenza particolare, chi ha bisogPaco Pet Shop1 Oct 2026image
Protection Orme Naturali - Camon Protection Collare Barriera All'olio Di Neem Per GattiPaco Pet Shop25 Sept 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad19 Oct 2026RINALDO FRANCO SPAverified
Image ad19 Oct 2026RINALDO FRANCO SPAverified
Image ad19 Oct 2026RINALDO FRANCO SPAverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Paco.
The creators who tag @paco_happy_pets on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Paco competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Paco among Pet Supplies brands in Italy. The closest is Lupi Pet, then Premium Pet, Tobipets Costa Rica, All4pet, SmartPet, Robinson Pet Shop.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Lupi Petlupipet.com.br | |||||||
| Premium Petpremiumpetgt.com | |||||||
| Tobipets Costa Ricatobipets.com | |||||||
| All4petall4pet.co.il | |||||||
| SmartPetsmartpetkw.com | |||||||
| Robinson Pet Shoprobinsonpetshop.it |
07 · Company
The company behind Paco.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Paco is a company based in Italy, founded in 2002 according to LinkedIn. It employs about 22 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇮🇹 Italy
- Founded
- 2002, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 22 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- pacopetshop.it · Prestashop
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Paco
What people ask Google about Paco.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Paco legit or a scam?
According to Gravity by Benchr, Paco is a brand based in Italy: its Trustpilot profile is claimed by the brand, it sells on a Prestashop store, it employs 22 people on LinkedIn, it has 3,887 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Paco?
Customers rate Paco 4.8 out of 5 on Trustpilot over 1,123 reviews, 88 of them in the last twelve months: 88% give five stars, 2% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Paco known for?
Paco is an online pet shop that sells food and accessories for dogs, cats, and other animals, offering delivery services for premium products. Gravity by Benchr classifies it under Pet Supplies. Source: Gravity by Benchr product classification.
Is there a Paco discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Paco advertises on Facebook and Instagram and on Google, where its offers often run. Check pacopetshop.it for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Paco?
Paco sells on its own website, pacopetshop.it, a Prestashop store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Paco?
Gravity by Benchr records a company based in Italy, founded in 2002 according to LinkedIn, with 22 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Paco doing well?
Yes. Gravity by Benchr estimates about 36,900 visits to pacopetshop.it in September 2026, down 39% in a month and up 71% over three months. Paco ranks #15 of 379 Pet Supplies brands in Italy in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Paco use?
Gravity by Benchr identifies pacopetshop.it as a Prestashop store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Paco spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Paco on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Pet Supplies brands in Italy?
Among Pet Supplies brands in Italy in the Gravity by Benchr index, Paco ranks #15 of 379 by estimated traffic. Its closest competitors on the same market are Lupi Pet, Premium Pet, Tobipets Costa Rica, All4pet and SmartPet. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Paco.