Brand page · Kitchen & Dining
Pampered Chef: 1.5m visits a month, 85 active Meta ads.
Pampered Chef — Pampered Chef is a global marketing enterprise and Berkshire Hathaway company that develops and sells high-quality kitchen products including cookware, bakeware, kitchen tools, and pantry items. In September 2026 pamperedchef.com drew an estimated 1.5m visits, up 2% on the month before. It ranks #18 of 25,135 Kitchen & Dining brands and holds a 1.7 Trustpilot rating over 106 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
Pampered Chef is a global marketing enterprise and Berkshire Hathaway company that develops and sells high-quality kitchen products including cookware, bakeware, kitchen tools, and pantry items.
01 · Traffic
How much traffic Pampered Chef gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Pampered Chef drew an estimated 1.5m visits in September 2026, up 2% on the month before and up 6% over three months.
- Worldwide#10,783of 4.5m sites · Top 1%
- In United States#3,590of 1.2m sites · Top 1%
- Kitchen & Dining, worldwide#183of 145,612 brands · Top 1%
- Kitchen & Dining, United States#18of 25,135 brands · Top 1%
1.5m
estimated visits in September
1 mo ▲ +2.1%4 mo ▲ +5.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Pampered Chef.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Pampered Chef holds 1.7 out of 5 on Trustpilot over 106 reviews, 35 of them in the last twelve months: 17% of customers give five stars and 70% one star. That volume places Pampered Chef in the top 30% of the 270,321 Trustpilot pages in the Gravity index.
Kitchen Supply Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Pampered Chef sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Pampered Chef's catalogue yet.
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Share of the catalogue by product family.
The dominant category places Pampered Chef in its comparison group.
- Average rating
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- Rated products
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- In stock
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- Upper price quartile
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- Currency
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04 · Ads
What Pampered Chef is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Pampered Chef runs Meta ads on Facebook, Instagram, Audience Network, Threads, whatsapp, and has advertised on Google since January 2024 (image, text, video).
Make Honey-Walnut Lattes at HomePampered Chef10 Oct 2026image
Everything You Need to Get BakingPampered Chef10 Oct 2026image
Effortless SeasoningPampered Chef10 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Pamela Crisantiverified
Text ad21 Oct 2026Pamela Crisantiverified
Text ad21 Oct 2026Penney Michele Parkesverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Pampered Chef.
The creators who tag @pamperedchef on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @pamperedchef on Instagram, led by Bianca Braun / Rezeptideen / Pampered Chef / Thermomix (71.9k followers, 1.9% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| BBianca Braun / Rezeptideen / Pampered Chef / Thermomix@holladielandfee · 🇩🇪 DE | Food cooking nutrition Creator | 71.9k | 1.9% | 13 | Tagged @pamperedchef |
06 · Competitors according to Gravity
Who Pampered Chef competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Pampered Chef among Kitchen & Dining brands. The closest is ebbing-tm.de, then Kitchen Stuff Plus, Kitchen Warehouse, COOKUT, Rachael Ray, hartsofstur.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| ebbing-tm.deebbing-tm.de | |||||||
| Kitchen Stuff Pluskitchenstuffplus.com | |||||||
| Kitchen Warehousekitchenwarehouse.com.au | |||||||
| COOKUTcookut.com | |||||||
| Rachael Rayrachaelray.com | |||||||
| hartsofstur.comhartsofstur.com |
07 · Company
The company behind Pampered Chef.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Pampered Chef is an e-commerce brand, founded in 1980 according to LinkedIn, on a domain registered in October 1995. It employs about 8,977 people.
- Legal name
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- Registration no.
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- VAT
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- Founded
- 1980, per LinkedIn
- Domain registered
- 27 Oct 1995
- Share capital
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- President
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- Employees
- 8,977 on LinkedIn
- Funding stage
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- Total raised
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- Investors
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- VC-backed
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- Own store
- pamperedchef.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Pampered Chef
What people ask Google about Pampered Chef.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Pampered Chef legit or a scam?
According to Gravity by Benchr, Pampered Chef is a brand: its website has existed since October 1995, it employs 8,977 people on LinkedIn, it has 156,808 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Pampered Chef reviews: is it worth it?
Customers rate Pampered Chef 1.7 out of 5 on Trustpilot over 106 reviews, 35 of them in the last twelve months: 17% give five stars, 70% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Pampered Chef?
Pampered Chef is a global marketing enterprise and Berkshire Hathaway company that develops and sells high-quality kitchen products including cookware, bakeware, kitchen tools, and pantry items. Gravity by Benchr classifies it under Kitchen & Dining. Source: Gravity by Benchr product classification.
Does Pampered Chef have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Pampered Chef advertises on Facebook and Instagram and on Google, where its offers often run. Check pamperedchef.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Pampered Chef?
Gravity by Benchr records a company, founded in 1980 according to LinkedIn, on a domain registered in 1995, with 8,977 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Pampered Chef growing?
Yes. Gravity by Benchr estimates about 1,451,300 visits to pamperedchef.com in September 2026, up 2% in a month and up 6% over three months. Pampered Chef ranks #18 of 25,135 Kitchen & Dining brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does Pampered Chef spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Pampered Chef on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Kitchen & Dining brands?
Among Kitchen & Dining brands in the Gravity by Benchr index, Pampered Chef ranks #18 of 25,135 by estimated traffic. Its closest competitors on the same market are ebbing-tm.de, Kitchen Stuff Plus, Kitchen Warehouse, COOKUT and Rachael Ray. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Pampered Chef.