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Brand page · Household Appliances · Germany

Panasonic Top 1% worldwide Top 1% in Germany Top 1% in Household Appliances Top 5% in Household Appliances in Germany
panasonic.com·🇩🇪 Germany·Since 1990

Panasonic: 11.2m visits a month, 25 active Meta ads.

Panasonic — Panasonic is an electronic manufacturing company that produces home appliances including water pumps, air conditioners, refrigerators, washing machines, radios, and fans. In September 2026 panasonic.com drew an estimated 11.2m visits, down 4% on the month before. It ranks #1 of 92 Household Appliances brands in Germany and holds a 1.5 Trustpilot rating over 171 reviews.

panasonic.com@panasonic_france 37.8kYouTube 10.8kFacebookLinkedIn 130kTrustpilot 1.5Meta Ad Library 25

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026

Estimated traffic
11.2m
−4% vs. August 2026
Instagram followers
37.8k
2,040 posts · @panasonic_france
Trustpilot
1.5
171 reviews · 29 in 12 months
Meta ads
25
active · on Google since 2023
Products
—
Data not available
Rank in Japan
#1
of 92 in Household Appliances
LinkedIn
130k
followers · 2,000 employees
Earned media value
€74.0k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Panasonic is an electronic manufacturing company that produces home appliances including water pumps, air conditioners, refrigerators, washing machines, radios, and fans.

01 · Traffic

How much traffic Panasonic gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Panasonic drew an estimated 11.2m visits in September 2026, down 4% on the month before and down 3% over three months.

  • Worldwide#1,905of 4.5m sites · Top 1%
  • In Japan#142of 154k sites · Top 1%
  • Household Appliances, worldwide#1of 20,238 brands · Top 1%
  • Household Appliances, Japan#1of 92 brands · Top 5%
Monthly visitssource Sept 2026

11.2m

estimated visits in September

1 mo ▼ −4.0%4 mo ▼ −2.7%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Panasonic.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Panasonic holds 1.5 out of 5 on Trustpilot over 171 reviews, 29 of them in the last twelve months: 15% of customers give five stars and 74% one star. That volume places Panasonic in the top 30% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 21 Oct 2026
1.5TrustScore · 171 reviews · 29 in 12 months
Top 30% review volume
5 ★15%
4 ★2%
3 ★2%
2 ★6%
1 ★74%

Electronics Store TV store Electronics Company Photo Shop

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Panasonic sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Panasonic's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Household Appliances
Household Appliances69%
Kitchen & Dining16%
Household Appliance Accessories6%

The dominant category places Panasonic in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Panasonic.

The creators who tag @panasonic_france on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @panasonic_france on Instagram, led by Make Life a Dive (11.8k followers, 0.9% engagement).

Influencersaccounts tagging @panasonic_france · Instagram
AccountProfileFollowersEngagementTagsRelationship
MMake Life a Dive@make_life_a_dive · 🇫🇷 FRPhotography visual arts Creator11.8k0.9%13Tagged @panasonic_france
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Panasonic competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Panasonic among Household Appliances brands in Germany. The closest is jp.sharp, then sharp.co.jp, Dyson, lg.com, SharkNinja, philips.se.

CompetitorsHousehold Appliances · Germany · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
jp.sharpjp.sharp
sharp.co.jpsharp.co.jp
Dysondyson.com
lg.comlg.com
SharkNinjasharkninja.no
philips.sephilips.se
Competitors Gravity finds for Panasonic. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Panasonic with jp.sharp

07 · Company

The company behind Panasonic.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Panasonic is a company based in Germany, founded in 1918 according to LinkedIn, on a domain registered in May 1990. It employs about 2,000 people and is listed at ipo stage.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇩🇪 Germany
Founded
1918, per LinkedIn
Domain registered
22 May 1990
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
2,000 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Ipo · last deal: seed
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
panasonic.com
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Panasonic

What people ask Google about Panasonic.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Panasonic legit or a scam?

According to Gravity by Benchr, Panasonic is a brand based in Germany: its website has existed since May 1990, it employs 2,000 people on LinkedIn, it has 37,786 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

Panasonic reviews: is it worth it?

Customers rate Panasonic 1.5 out of 5 on Trustpilot over 171 reviews, 29 of them in the last twelve months: 15% give five stars, 74% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Panasonic known for?

Panasonic is an electronic manufacturing company that produces home appliances including water pumps, air conditioners, refrigerators, washing machines, radios, and fans. Gravity by Benchr classifies it under Household Appliances. Source: Gravity by Benchr product classification.

Panasonic promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Panasonic advertises on Facebook and Instagram and on Google, where its offers often run. Check panasonic.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who is behind Panasonic?

Gravity by Benchr records a company based in Germany, founded in 1918 according to LinkedIn, on a domain registered in 1990, with 2,000 employees on LinkedIn, listed at ipo stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Panasonic doing well?

Not at the moment. Gravity by Benchr estimates about 11,229,500 visits to panasonic.com in September 2026, down 4% in a month and down 3% over three months. Panasonic ranks #1 of 92 Household Appliances brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is Panasonic's ad budget?

Gravity by Benchr does not publish a spend figure for Panasonic on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Household Appliances brands in Germany?

Among Household Appliances brands in Germany in the Gravity by Benchr index, Panasonic ranks #1 of 92 by estimated traffic. Its closest competitors on the same market are jp.sharp, sharp.co.jp, Dyson, lg.com and SharkNinja. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Panasonic.