Brand page · Building Materials · United Kingdom
Panels by Sofia: 52.8k visits a month, 10 active Meta ads, Gravity score 531.
Panels by Sofia — Panels by Sofia is a UK-based company that sells made-to-measure decorative wall panels, including wood-effect panels made from premium moisture-resistant MDF, available in various sizes and designs for DIY home improvement projects. In September 2026 panelsbysofia.com drew an estimated 52.8k visits, down 23% on the month before. It ranks #131 of 1,674 Building Materials brands in United Kingdom and holds a 3.7 Trustpilot rating over 222 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 192 peers: Building Materials brands in United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Panels by Sofia is a UK-based company that sells made-to-measure decorative wall panels, including wood-effect panels made from premium moisture-resistant MDF, available in various sizes and designs for DIY home improvement projects.
01 · Traffic
How much traffic Panels by Sofia gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Panels by Sofia drew an estimated 52.8k visits in September 2026, down 23% on the month before and up 17% over three months.
- Worldwide#162,237of 4.5m sites · Top 5%
- In United Kingdom#8,562of 192k sites · Top 5%
- Building Materials, worldwide#1,328of 90,845 brands · Top 5%
- Building Materials, United Kingdom#131of 1,674 brands · Top 10%
52.8k
estimated visits in September
1 mo ▼ −23.0%4 mo ▲ +17.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Panels by Sofia.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Panels by Sofia holds 3.7 out of 5 on Trustpilot over 222 reviews, 138 of them in the last twelve months: 52% of customers give five stars and 31% one star. That volume places Panels by Sofia in the top 20% of the 270,321 Trustpilot pages in the Gravity index.
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Panels by Sofia sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Panels by Sofia sells on Shopify, 97% of its catalogue in stock. The best seller is Wall Panel Sample Range, at £2.99, followed by Ribbed Wall Panels and Mini Fluted Wall Panels.
#1Wall Panel Sample RangePanels by Sofia£2.99In stock
#2Ribbed Wall PanelsPanels by Sofia£24.99–£289.99In stock
#3Mini Fluted Wall PanelsPanels by Sofia£19.99–£289.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Panels by Sofia in its comparison group.
- Average rating
- 4.76 / 5
- Rated products
- 26% of the catalogue
- In stock
- 97%
- Upper price quartile
- US$88.24
- Currency
- GBP
04 · Ads
What Panels by Sofia is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Panels by Sofia runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since January 2024 (image, text, video).
Panels By SofiaPanels By Sofia5 Aug 2026image
Panels By SofiaPanels By Sofia25 Jul 2026image
The Panelling Loved by Interior Designers 🫶Panels By Sofia17 Jul 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026COSTANDI CAPITAL LIMITEDverified
Text ad20 Oct 2026COSTANDI CAPITAL LIMITEDverified
Text ad20 Oct 2026COSTANDI CAPITAL LIMITEDverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Panels by Sofia.
The creators who tag @panelsbysofia on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @panelsbysofia on Instagram, led by Rebecca Forrey (300k followers, 5.6% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| RRebecca Forrey@rebeccaforrey · 🇬🇧 GB | Decoration garden diy Creator | 300k | 5.6% | 2 | Tagged @panelsbysofia |
06 · Competitors according to Gravity
Who Panels by Sofia competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Panels by Sofia among Building Materials brands in United Kingdom. The closest is Panel World, then Walldec, SV Panels, Izodekor, K&B Panels, NUWALL UK.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Panel Worldpanelworld.co.uk | |||||||
| Walldecwalldec.co.uk | |||||||
| SV Panelssvpanels.co.uk | |||||||
| Izodekorizodekor.co.uk | |||||||
| K&B Panelskbpanels.com | |||||||
| NUWALL UKnuwalluk.co.uk |
07 · Company
The company behind Panels by Sofia.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Panels by Sofia is a company based in Northallerton, United Kingdom, founded in 2023 according to LinkedIn, on a domain registered in June 2023. It employs about 5 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom · Northallerton
- Founded
- 2023, per LinkedIn
- Domain registered
- 28 Jun 2023
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 5 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- panelsbysofia.com · Shopify · GBP
- Catalogue
- 50 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Panels by Sofia
What people ask Google about Panels by Sofia.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Panels by Sofia legit or a scam?
According to Gravity by Benchr, Panels by Sofia is a brand based in Northallerton, United Kingdom: its website has existed since June 2023, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 5 people on LinkedIn, it has 30,368 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Panels by Sofia reviews
Customers rate Panels by Sofia 3.7 out of 5 on Trustpilot over 222 reviews, 138 of them in the last twelve months: 52% give five stars, 31% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Panels by Sofia sell?
Panels by Sofia is a UK-based company that sells made-to-measure decorative wall panels, including wood-effect panels made from premium moisture-resistant MDF, available in various sizes and designs for DIY home improvement projects. Gravity by Benchr classifies it under Building Materials, with Wall Paneling making up 60% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Panels by Sofia expensive?
Panels by Sofia's best seller, Wall Panel Sample Range, sells £2.99 on panelsbysofia.com. 97% of the catalogue is in stock. Gravity does not track prices daily: check panelsbysofia.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Panels by Sofia discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Panels by Sofia advertises on Facebook and Instagram and on Google, where its offers often run. Check panelsbysofia.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Panels by Sofia?
Panels by Sofia sells on its own website, panelsbysofia.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Panels by Sofia?
Gravity by Benchr records a company based in Northallerton, United Kingdom, founded in 2023 according to LinkedIn, on a domain registered in 2023, with 5 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Panels by Sofia growing?
Yes. Gravity by Benchr estimates about 52,800 visits to panelsbysofia.com in September 2026, down 23% in a month and up 17% over three months. Panels by Sofia ranks #131 of 1,674 Building Materials brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Panels by Sofia use?
Gravity by Benchr identifies panelsbysofia.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since January 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Panels by Sofia spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Panels by Sofia on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Building Materials brands in United Kingdom?
Among Building Materials brands in United Kingdom in the Gravity by Benchr index, Panels by Sofia ranks #131 of 1,674 by estimated traffic. Its closest competitors on the same market are Panel World, Walldec, SV Panels, Izodekor and K&B Panels. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Panels by Sofia.