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- Paradox London
Brand page · Shoes · United Kingdom
Paradox London traffic, ads & competitors 57.9k visits a month, 39 active Meta ads, Gravity score 517.
Paradox London — Paradox London is a footwear brand that designs and sells elegant wedding and occasion shoes, as well as matching handbags, focusing on stylish and comfortable footwear for every occasion. In September 2026 paradoxlondon.com drew an estimated 57.9k visits, down 10% on the month before. It ranks #165 of 2,017 Shoes brands in the United Kingdom and holds a 4.7 Trustpilot rating over 164 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 156 peers: Shoes brands in the United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Paradox London is a footwear brand that designs and sells elegant wedding and occasion shoes, as well as matching handbags, focusing on stylish and comfortable footwear for every occasion.
01 · Traffic
Paradox London website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Paradox London drew an estimated 57.9k visits in September 2026, down 10% on the month before and down 22% over three months.
- Worldwide#149,875of 4.5m sites · Top 5%
- In United Kingdom#7,879of 192k sites · Top 5%
- Shoes, worldwide#3,122of 46,962 brands · Top 10%
- Shoes, United Kingdom#165of 2,017 brands · Top 10%
57.9k
estimated visits in September
1 mo ▼ −9.7%4 mo ▼ −21.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Paradox London reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Paradox London holds 4.7 out of 5 on Trustpilot over 164 reviews, 113 of them in the last twelve months: 90% of customers give five stars and 7% one star. That volume places Paradox London in the top 30% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%.
Shoe Store Clothing Store Women's Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Paradox London best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Paradox London sells on Shopify, 99% of its catalogue in stock. The best seller is Charla Wedding Shoes, at £85.00, followed by Fauna Ivory Satin High Block Heel Wedding Shoes and Farrah Wide Fit Shoes.
#1Charla Wedding ShoesParadox London£85.00In stock
#2Fauna Ivory Satin High Block Heel Wedding ShoesParadox London£79.00In stock
#3Farrah Wide Fit ShoesParadox London£23.60In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Paradox London in its comparison group.
- Average rating
- 4.83 / 5
- Rated products
- 38% of the catalogue
- In stock
- 99%
- Upper price quartile
- US$86.03
- Currency
- GBP
04 · Ads
Paradox London ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Paradox London runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since April 2024 (image, text, video).
Fresh New Styles Are Here! 👜👡Paradox London6 Oct 2026image
Fauna Ivory Satin High Block Heel Wedding ShoesParadox London5 Oct 2026image
5-star service, every timeParadox London4 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Paradox London Limitedverified
Text ad20 Oct 2026Paradox London Limitedverified
Text ad20 Oct 2026Paradox London Limitedverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Paradox London influencers
The creators who tag @paradox_london on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @paradox_london on Instagram, led by Tracy Green Fashion and Lifestyle (17.4k followers, 3.7% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| TTracy Green Fashion and Lifestyle@tracys_fashion_style · 🇬🇧 GB | Fashion style luxury Creator | 17.4k | 3.7% | 3 | Tagged @paradox_london |
06 · Competitors according to Gravity
Paradox London competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Paradox London among Shoes brands in the United Kingdom. The closest is Freet Barefoot, then Rieker.co.uk, LAMODA, Merry People UK, Xero Shoes, Gomila Intersole.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Freet Barefootfreetbarefoot.com | |||||||
| Rieker.co.ukrieker.co.uk | |||||||
| LAMODAlamoda.co.uk | |||||||
| Merry People UKuk.merrypeople.com | |||||||
| Xero Shoesxeroshoes.co.uk | |||||||
| Gomila Intersolegomilaintersole.pk |
07 · Company
Who is behind Paradox London?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Paradox London is a company based in London, United Kingdom, founded in 2002 according to LinkedIn, on a domain registered in July 2002. It employs about 22 people.
- Entity country
- 🇬🇧 United Kingdom · London
- Founded
- 2002, per LinkedIn
- Domain registered
- 23 Jul 2002
- Status
- Operating
- Employees
- 22 on LinkedIn
- Own store
- paradoxlondon.com · Shopify · GBP
- Catalogue
- 568 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Paradox London
What people ask Google about Paradox London.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Paradox London legit or a scam?
According to Gravity by Benchr, Paradox London is a brand based in London, United Kingdom: its website has existed since July 2002, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 22 people on LinkedIn, it has 24,523 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Paradox London?
Customers rate Paradox London 4.7 out of 5 on Trustpilot over 164 reviews, 113 of them in the last twelve months: 90% give five stars, 7% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Paradox London?
Paradox London is a footwear brand that designs and sells elegant wedding and occasion shoes, as well as matching handbags, focusing on stylish and comfortable footwear for every occasion. Gravity by Benchr classifies it under Shoes, with Shoes making up 61% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Paradox London cost?
Paradox London's best seller, Charla Wedding Shoes, sells £85.00 on paradoxlondon.com. 99% of the catalogue is in stock. Gravity does not track prices daily: check paradoxlondon.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Paradox London promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Paradox London advertises on Facebook and Instagram and on Google, where its offers often run. Check paradoxlondon.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Paradox London?
Paradox London sells on its own website, paradoxlondon.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Paradox London?
Gravity by Benchr records a company based in London, United Kingdom, founded in 2002 according to LinkedIn, on a domain registered in 2002, with 22 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Paradox London growing?
Not at the moment. Gravity by Benchr estimates about 57,900 visits to paradoxlondon.com in September 2026, down 10% in a month and down 22% over three months. Paradox London ranks #165 of 2,017 Shoes brands in the United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Paradox London use?
Gravity by Benchr identifies paradoxlondon.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since April 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Paradox London's ad budget?
Gravity by Benchr does not publish a spend figure for Paradox London on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Shoes brands in the United Kingdom?
Among Shoes brands in the United Kingdom in the Gravity by Benchr index, Paradox London ranks #165 of 2,017 by estimated traffic. Its closest competitors on the same market are Freet Barefoot, Rieker.co.uk, LAMODA, Merry People UK and Xero Shoes. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Paradox London.