Brand page · Plumbing · Italy
Parama: 442k visits a month, 57 active Meta ads, Gravity score 528.
Parama — Parama S.r.l. is an online store specializing in home furnishings, particularly for bathrooms, SPA, interiors, and gardens. In September 2026 paramashop.it drew an estimated 442k visits, down 26% on the month before. It ranks #2 of 232 Plumbing brands in Italy and holds a 4.5 Trustpilot rating over 6,659 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 8 peers: Plumbing brands in Italy with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Parama S.r.l. is an online store specializing in home furnishings, particularly for bathrooms, SPA, interiors, and gardens.
01 · Traffic
How much traffic Parama gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Parama drew an estimated 442k visits in September 2026, down 26% on the month before and up 36% over three months.
- Worldwide#27,424of 4.5m sites · Top 1%
- In Italy#724of 138k sites · Top 1%
- Plumbing, worldwide#70of 39,496 brands · Top 1%
- Plumbing, Italy#2of 232 brands · Top 1%
442k
estimated visits in September
1 mo ▼ −26.0%4 mo ▲ +36.1%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Parama.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Parama holds 4.5 out of 5 on Trustpilot over 6,659 reviews, 1,820 of them in the last twelve months: 81% of customers give five stars and 5% one star. That volume places Parama in the top 5% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%.
Bathroom Supply Store Construction Equipment Supplier Shower Door Shop Hydraulic Equipment Supplier Decoration and Interior Design Store Bathroom Remodeler
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Parama sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Parama's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Parama in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Parama is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Parama runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since April 2023 (image, text, video).
Compralo ora. Goditelo d’inverno.Parama5 Oct 2026image
Fai ordine nel tuo giardino 👉Parama1 Oct 2026image
default_collection_headlineParama28 Sept 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Parama S.r.l.verified
Text ad21 Oct 2026Parama S.r.l.verified
Text ad20 Oct 2026Parama S.r.l.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Parama.
The creators who tag @paramashop.it on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Parama competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Parama among Plumbing brands in Italy. The closest is ShowerstoYou, then betterbathrooms.com, bigbathroomshop.co.uk, Bathroom Mountain, Sanctuary Bathrooms, megabad.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| ShowerstoYoushowerstoyou.co.uk | |||||||
| betterbathrooms.combetterbathrooms.com | |||||||
| bigbathroomshop.co.ukbigbathroomshop.co.uk | |||||||
| Bathroom Mountainbathroommountain.co.uk | |||||||
| Sanctuary Bathroomssanctuary-bathrooms.co.uk | |||||||
| megabad.commegabad.com |
07 · Company
The company behind Parama.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Parama is a company based in Italy. It employs about 11 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇮🇹 Italy
- Founded
- Data not available
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 11 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- paramashop.it
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Parama
What people ask Google about Parama.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Parama legit or a scam?
According to Gravity by Benchr, Parama is a brand based in Italy: its Trustpilot profile is claimed by the brand, it employs 11 people on LinkedIn, it has 4,487 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Parama reviews
Customers rate Parama 4.5 out of 5 on Trustpilot over 6,659 reviews, 1,820 of them in the last twelve months: 81% give five stars, 5% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Parama known for?
Parama S.r.l. is an online store specializing in home furnishings, particularly for bathrooms, SPA, interiors, and gardens. Gravity by Benchr classifies it under Plumbing. Source: Gravity by Benchr product classification.
Parama promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Parama advertises on Facebook and Instagram and on Google, where its offers often run. Check paramashop.it for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Parama?
Gravity by Benchr records a company based in Italy, with 11 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Parama doing well?
Yes. Gravity by Benchr estimates about 442,000 visits to paramashop.it in September 2026, down 26% in a month and up 36% over three months. Parama ranks #2 of 232 Plumbing brands in Italy in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does Parama spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Parama on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Plumbing brands in Italy?
Among Plumbing brands in Italy in the Gravity by Benchr index, Parama ranks #2 of 232 by estimated traffic. Its closest competitors on the same market are ShowerstoYou, betterbathrooms.com, bigbathroomshop.co.uk, Bathroom Mountain and Sanctuary Bathrooms. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Parama.