Brand page · Vehicle Parts & Accessories · Netherlands
Parluxe: 38.6k visits a month, 10 active Meta ads, Gravity score 673.
Parluxe — Ontdek luxe auto parfums en hoogwaardige poetsproducten bij Parluxe. Best beoordeeld, snel geleverd. Bestel voor 23:59 en ervaar morgen al de ultieme geur en glans voor je auto. In September 2026 parluxe.nl drew an estimated 38.6k visits, up 1,513% on the month before. It ranks #59 of 694 Vehicle Parts & Accessories brands in Netherlands and holds a 4.8 Trustpilot rating over 975 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 83 peers: Vehicle Parts & Accessories brands in Netherlands with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Ontdek luxe auto parfums en hoogwaardige poetsproducten bij Parluxe. Best beoordeeld, snel geleverd. Bestel voor 23:59 en ervaar morgen al de ultieme geur en glans voor je auto.
01 · Traffic
How much traffic Parluxe gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Parluxe drew an estimated 38.6k visits in September 2026, up 1,513% on the month before and up 1,539% over three months.
- Worldwide#212,165of 4.5m sites · Top 5%
- In Netherlands#3,025of 78.6k sites · Top 5%
- Vehicle Parts & Accessories, worldwide#4,906of 167,964 brands · Top 5%
- Vehicle Parts & Accessories, Netherlands#59of 694 brands · Top 10%
38.6k
estimated visits in September
1 mo ▲ +1,513.4%4 mo ▲ +1,539.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Parluxe.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Parluxe holds 4.8 out of 5 on Trustpilot over 975 reviews, 504 of them in the last twelve months: 90% of customers give five stars and 2% one star. That volume places Parluxe in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 5%.
Car Equipment Accessories Store Car Detailing Service Auto Chemistry Shop Auto Parts Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Parluxe sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Parluxe sells on Shopify, 73% of its catalogue in stock. The best seller is 20 Savage, at €6.99, followed by 1 Milly and Arab tonk.
#120 SavageParluxe€6.99In stock
#21 MillyParluxe€0.01In stock
#3Arab tonkParluxe€6.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Parluxe in its comparison group.
- Average rating
- 4.57 / 5
- Rated products
- 61% of the catalogue
- In stock
- 73%
- Upper price quartile
- US$16.79
- Currency
- EUR
04 · Ads
What Parluxe is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Parluxe runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since March 2025 (image, text, video).
Parluxe Shampoo Wax Pro – Autoshampoo met Beschermende WaslaagParluxe8 Oct 2026image
Wash Bucket 20LParluxe7 Oct 2026image
Parluxe Shampoo Wax Pro – Autoshampoo met Beschermende WaslaagParluxe7 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad23 Sept 2026Parluxeverified
Text ad19 Sept 2026Parluxeverified
Text ad15 Jul 2026Parluxeverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Parluxe.
The creators who tag @parluxe_official on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Parluxe competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Parluxe among Vehicle Parts & Accessories brands in Netherlands. The closest is Cartecessentials.com, then Intez, Trescent, Parfum4Car, Cleandetail, DetailKracht.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Cartecessentials.comcartecessentials.com | |||||||
| Intezintez.nl | |||||||
| Trescenttrescent.nl | |||||||
| Parfum4Carparfum4car.nl | |||||||
| Cleandetailcleandetail.nl | |||||||
| DetailKrachtdetailkracht.nl |
07 · Company
The company behind Parluxe.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Parluxe is a company based in Den Helder, Netherlands, on a domain registered in November 2023.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇳🇱 Netherlands · Den Helder
- Founded
- Data not available
- Domain registered
- 30 Nov 2023
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- Data not available
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- parluxe.nl · Shopify · EUR
- Catalogue
- 11 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Parluxe
What people ask Google about Parluxe.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Parluxe legit or a scam?
According to Gravity by Benchr, Parluxe is a brand based in Den Helder, Netherlands: its website has existed since November 2023, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 15,071 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Parluxe reviews
Customers rate Parluxe 4.8 out of 5 on Trustpilot over 975 reviews, 504 of them in the last twelve months: 90% give five stars, 2% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Parluxe known for?
Ontdek luxe auto parfums en hoogwaardige poetsproducten bij Parluxe. Best beoordeeld, snel geleverd. Bestel voor 23:59 en ervaar morgen al de ultieme geur en glans voor je auto. Gravity by Benchr classifies it under Vehicle Parts & Accessories, with Vehicle Maintenance, Care & Decor making up 86% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Parluxe cost?
Parluxe's best seller, 20 Savage, sells €6.99 on parluxe.nl. 73% of the catalogue is in stock. Gravity does not track prices daily: check parluxe.nl before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Parluxe have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Parluxe advertises on Facebook and Instagram and on Google, where its offers often run. Check parluxe.nl for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Parluxe?
Parluxe sells on its own website, parluxe.nl, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Parluxe?
Gravity by Benchr records a company based in Den Helder, Netherlands, whose domain was registered in 2023. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Parluxe growing?
Yes. Gravity by Benchr estimates about 38,600 visits to parluxe.nl in September 2026, up 1,513% in a month and up 1,539% over three months. Parluxe ranks #59 of 694 Vehicle Parts & Accessories brands in Netherlands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Parluxe use?
Gravity by Benchr identifies parluxe.nl as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since March 2025. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Parluxe spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Parluxe on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Vehicle Parts & Accessories brands in Netherlands?
Among Vehicle Parts & Accessories brands in Netherlands in the Gravity by Benchr index, Parluxe ranks #59 of 694 by estimated traffic. Its closest competitors on the same market are Cartecessentials.com, Intez, Trescent, Parfum4Car and Cleandetail. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Parluxe.