Brand page · Clothing · United States
PatPat: 269K visits a month, 266 active Meta ads, Gravity score 568.
PatPat — PatPat is a global leader in kids fashion and family matching style, offering affordable baby and kids' clothing including matching holiday pajamas, festive outfits, and everyday essentials in bamboo and premium fabrics. In September 2026 patpat.com drew an estimated 269K visits, down 63% on the month before. It ranks #535 of 97,158 Clothing brands in United States and holds a 4.3 Trustpilot rating over 32,708 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 1441 peers: Clothing brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
PatPat is a global leader in kids fashion and family matching style, offering affordable baby and kids' clothing including matching holiday pajamas, festive outfits, and everyday essentials in bamboo and premium fabrics.
01 · Traffic
How much traffic PatPat gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
PatPat drew an estimated 269K visits in September 2026, down 63% on the month before and down 77% over three months.
- Worldwide#18,442of 4.5M sites · Top 1%
- In United States#6,091of 1.2M sites · Top 1%
- Clothing, worldwide#3,595of 459,295 brands · Top 1%
- Clothing, United States#535of 97,158 brands · Top 1%
269K
estimated visits in September
1 mo ▼ −63.3%4 mo ▼ −77.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about PatPat.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
PatPat holds 4.3 out of 5 on Trustpilot over 32,708 reviews, 77 of them in the last twelve months: 73% of customers give five stars and 12% one star. That volume places PatPat in the top 1 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30 %.
Beach Clothing Store Children's Clothing Store Baby Clothing Store Clothing Store Fashion Accessories Store Women's Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What PatPat sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
PatPat sells on Shopify, 98% of its catalogue in stock. The best seller is PatPat Matching Family Christmas Pajamas Christmas Tree & Car Print, at US$8.99–US$41.99, followed by PatPat Family Matching Christmas Pajamas Mug & Gingerbread Print Blue and PatPat Family Matching Christmas Pajamas Gingerbread Print Khaki.
#1PatPat Matching Family Christmas Pajamas Christmas Tree & Car PrintPatPatUS$8.99–US$41.99In stock
#2PatPat Family Matching Christmas Pajamas Mug & Gingerbread Print BluePatPatUS$8.09–US$37.79In stock
#3PatPat Family Matching Christmas Pajamas Gingerbread Print KhakiPatPatUS$8.09–US$34.19In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places PatPat in its comparison group.
- Average rating
- 1.39 / 5
- Rated products
- 54% of the catalogue
- In stock
- 98%
- Upper price quartile
- US$24.99
- Currency
- USD
04 · Ads
What PatPat is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
PatPat runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp.
✨ Now that everyone’s size is still available, it’s a wonderful time to start planning those cozy Christmas moments. ❤️ Find matching pajamPatPat14 Oct 2026video
✨ Now that everyone’s size is still available, it’s a wonderful time to start planning those cozy Christmas moments. ❤️ Find matching pajamPatPat14 Oct 2026video
📸 Create Christmas memories your family will treasure for years. ✨ Soft, comfortable matching outfits bring everyone together for tree decorPatPat14 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
Who talks about PatPat.
The creators who tag @patpat_clothing on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @patpat_clothing on Instagram, led by 🌷𝑻𝒊𝒂🌷 (241K followers, 1.4% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| �🌷𝑻𝒊𝒂🌷@baby_tia_star · 🇦🇪 AE | Fashion style luxury Creator | 241K | 1.4% | 12 | Tagged @patpat_clothing |
06 · Competitors according to Gravity
Who PatPat competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for PatPat among Clothing brands in United States. The closest is Mia Belle Girls, then nameit.com, Rylee + Cru, Hanna Andersson, pyjamas.com, Little Sleepies.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Mia Belle Girlsmiabellegirls.com | |||||||
| nameit.comnameit.com | |||||||
| Rylee + Cruryleeandcru.com | |||||||
| Hanna Anderssonhannaandersson.com | |||||||
| pyjamas.compyjamas.com | |||||||
| Little Sleepieslittlesleepies.com |
07 · Company
The company behind PatPat.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
PatPat is a company based in Mountain View, United States, founded in 2014 according to LinkedIn, on a domain registered in May 1999. It employs about 133 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Mountain View
- Founded
- 2014, per LinkedIn
- Domain registered
- 5 May 1999
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 133 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- patpat.com · Shopify · USD
- Catalogue
- 688 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about PatPat
What people ask Google about PatPat.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is PatPat legit?
According to Gravity by Benchr, PatPat is a brand based in Mountain View, United States: its website has existed since May 1999, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 133 people on LinkedIn, it has 1,959,224 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about PatPat?
Customers rate PatPat 4.3 out of 5 on Trustpilot over 32,708 reviews, 77 of them in the last twelve months: 73% give five stars, 12% one star. Gravity by Benchr places that review volume in the top 1 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is PatPat known for?
PatPat is a global leader in kids fashion and family matching style, offering affordable baby and kids' clothing including matching holiday pajamas, festive outfits, and everyday essentials in bamboo and premium fabrics. Gravity by Benchr classifies it under Clothing, with Clothing making up 100% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does PatPat cost?
PatPat's best seller, PatPat Matching Family Christmas Pajamas Christmas Tree & Car Print, sells from US$8.99 to US$41.99 on patpat.com. 98% of the catalogue is in stock. Gravity does not track prices daily: check patpat.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does PatPat have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: PatPat advertises on Facebook and Instagram, where its offers often run. Check patpat.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy PatPat?
PatPat sells on its own website, patpat.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind PatPat?
Gravity by Benchr records a company based in Mountain View, United States, founded in 2014 according to LinkedIn, on a domain registered in 1999, with 133 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is PatPat growing?
Not at the moment. Gravity by Benchr estimates about 268,700 visits to patpat.com in September 2026, down 63% in a month and down 77% over three months. PatPat ranks #535 of 97,158 Clothing brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does PatPat use?
Gravity by Benchr identifies patpat.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta. Source: Gravity by Benchr platform and advertising records, November 2026.
What is PatPat's ad budget?
Gravity by Benchr does not publish a spend figure for PatPat on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in United States?
Among Clothing brands in United States in the Gravity by Benchr index, PatPat ranks #535 of 97,158 by estimated traffic. Its closest competitors on the same market are Mia Belle Girls, nameit.com, Rylee + Cru, Hanna Andersson, pyjamas.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with PatPat.