Brand page · Personal Care · Belgium
Pearle Opticiens: 143k visits a month, 43 active Meta ads.
Pearle Opticiens — Pearle Opticiens is an international chain of eye care stores that sells glasses, sunglasses, and contact lenses. In September 2026 pearle.be drew an estimated 143k visits, down 39% on the month before. It ranks #11 of 609 Personal Care brands in Belgium and holds a 2.5 Trustpilot rating over 217 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026
About the store
Pearle Opticiens is an international chain of eye care stores that sells glasses, sunglasses, and contact lenses.
01 · Traffic
How much traffic Pearle Opticiens gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Pearle Opticiens drew an estimated 143k visits in September 2026, down 39% on the month before and down 16% over three months.
- Worldwide#69,272of 4.5m sites · Top 5%
- In Belgium#331of 36.5k sites · Top 1%
- Personal Care, worldwide#3,304of 215,119 brands · Top 5%
- Personal Care, Belgium#11of 609 brands · Top 5%
143k
estimated visits in September
1 mo ▼ −38.6%4 mo ▼ −16.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Pearle Opticiens.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Pearle Opticiens holds 2.5 out of 5 on Trustpilot over 217 reviews, 80 of them in the last twelve months: 37% of customers give five stars and 52% one star. That volume places Pearle Opticiens in the top 20% of the 270,321 Trustpilot pages in the Gravity index.
Optician
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Pearle Opticiens sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Pearle Opticiens's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Pearle Opticiens in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Pearle Opticiens is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Pearle Opticiens runs Meta ads on Facebook, Instagram, Messenger, Audience Network, and has advertised on Google since October 2021 (image, text, video).
3 pour 1 chez PearlePearle Opticiens België - Belgique3 Oct 2026image
Zie jij de kleine lettertjes nog?Pearle Opticiens België - Belgique2 Oct 2026video
3 pour 1 chez PearlePearle Opticiens België - Belgique16 Sept 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad21 Oct 2026Grand Opticiens Belgium NVverified
Text ad21 Oct 2026Grand Opticiens Belgium NVverified
Text ad21 Oct 2026Grand Opticiens Belgium NVverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Pearle Opticiens.
The creators who tag @pearleopticiensbe on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @pearleopticiensbe on Instagram, led by Jeremy Caira (41.1k followers, 0.8% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| JJeremy Caira@jeremy.caira · 🇫🇷 FR | Travel tourism exploration Creator | 41.1k | 0.8% | 1 | Tagged @pearleopticiensbe |
06 · Competitors according to Gravity
Who Pearle Opticiens competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Pearle Opticiens among Personal Care brands in Belgium. The closest is Le Collectif des Lunetiers, then fielmann.ch, Mister Spex, Vision Express, Titan Eye+, Eyeglass World.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Le Collectif des Lunetierslecollectifdeslunetiers.fr | |||||||
| fielmann.chfielmann.ch | |||||||
| Mister Spexmisterspex.com | |||||||
| Vision Expressvisionexpress.com | |||||||
| Titan Eye+titaneyeplus.com | |||||||
| Eyeglass Worldeyeglassworld.com |
07 · Company
The company behind Pearle Opticiens.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Pearle Opticiens is a company based in Belgium. It employs about 188 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇧🇪 Belgium
- Founded
- Data not available
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 188 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- pearle.be
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Pearle Opticiens
What people ask Google about Pearle Opticiens.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Pearle Opticiens legit or a scam?
According to Gravity by Benchr, Pearle Opticiens is a brand based in Belgium: its Trustpilot profile is claimed by the brand, it employs 188 people on LinkedIn, it has 6,491 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Pearle Opticiens reviews: is it worth it?
Customers rate Pearle Opticiens 2.5 out of 5 on Trustpilot over 217 reviews, 80 of them in the last twelve months: 37% give five stars, 52% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Pearle Opticiens known for?
Pearle Opticiens is an international chain of eye care stores that sells glasses, sunglasses, and contact lenses. Gravity by Benchr classifies it under Personal Care. Source: Gravity by Benchr product classification.
Does Pearle Opticiens have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Pearle Opticiens advertises on Facebook and Instagram and on Google, where its offers often run. Check pearle.be for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Pearle Opticiens?
Gravity by Benchr records a company based in Belgium, with 188 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Pearle Opticiens growing?
Not at the moment. Gravity by Benchr estimates about 143,500 visits to pearle.be in September 2026, down 39% in a month and down 16% over three months. Pearle Opticiens ranks #11 of 609 Personal Care brands in Belgium in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does Pearle Opticiens spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Pearle Opticiens on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in Belgium?
Among Personal Care brands in Belgium in the Gravity by Benchr index, Pearle Opticiens ranks #11 of 609 by estimated traffic. Its closest competitors on the same market are Le Collectif des Lunetiers, fielmann.ch, Mister Spex, Vision Express and Titan Eye+. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Pearle Opticiens.