Brand page · Personal Care · Netherlands

Pearle Opticiens Top 1% worldwide Top 1% in Netherlands Top 1% in Personal Care Top 1% in Personal Care in Netherlands
pearle.nl·🇳🇱 Netherlands·Since 1997

Pearle Opticiens: 505K visits a month, 37 active Meta ads.

Pearle Opticiens — Pearle Opticiens offers a wide range of glasses, sunglasses, and contact lenses. Their opticians provide expert advice and high-quality products at competitive prices. In September 2026 pearle.nl drew an estimated 505K visits, up 8% on the month before. It ranks #9 of 2,136 Personal Care brands in Netherlands and holds a 2.6 Trustpilot rating over 1,805 reviews.

pearle.nl@pearleopticiensnl 10.2KFacebookLinkedIn 36Trustpilot 2.6Meta Ad Library 37

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 22 Oct 2026Instagram Sept 2026Trustpilot Oct 2026

Estimated traffic
505K
+8% vs. August 2026
Instagram followers
10.2K
373 posts · @pearleopticiensnl
Trustpilot
2.6
1,805 reviews · 199 in 12 months
Meta ads
37
active · on Google since 2022
Products
—
Data not available
Rank in Netherlands
#9
of 2,136 in Personal Care
LinkedIn
36
followers · 12 employees
Earned media value
€756.2
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Pearle Opticiens offers a wide range of glasses, sunglasses, and contact lenses. Their opticians provide expert advice and high-quality products at competitive prices.

01 · Traffic

How much traffic Pearle Opticiens gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Pearle Opticiens drew an estimated 505K visits in September 2026, up 8% on the month before and up 18% over three months.

  • Worldwide#24,656of 4.5M sites · Top 1%
  • In Netherlands#300of 78.6K sites · Top 1%
  • Personal Care, worldwide#933of 215,119 brands · Top 1%
  • Personal Care, Netherlands#9of 2,136 brands · Top 1%
Monthly visitssource Sept 2026

505K

estimated visits in September

1 mo ▲ +8.0%4 mo ▲ +18.0%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Pearle Opticiens.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Pearle Opticiens holds 2.6 out of 5 on Trustpilot over 1,805 reviews, 199 of them in the last twelve months: 50% of customers give five stars and 37% one star. That volume places Pearle Opticiens in the top 10 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 20 Oct 2026
2.6TrustScore · 1,805 reviews · 199 in 12 months
Top 10% review volume
5 ★50%
4 ★6%
3 ★1%
2 ★5%
1 ★37%

Optician

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Pearle Opticiens sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Pearle Opticiens's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care88%
Clothing Accessories7%
Health & Beauty1%

The dominant category places Pearle Opticiens in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Pearle Opticiens.

The creators who tag @pearleopticiensnl on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @pearleopticiensnl on Instagram, led by Yuani (20.2K followers, 2.2% engagement).

Influencersaccounts tagging @pearleopticiensnl · Instagram
AccountProfileFollowersEngagementTagsRelationship
YYuani@official.yuani · 🇳🇱 NLCinema series pop culture Creator20.2K2.2%3Tagged @pearleopticiensnl
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Pearle Opticiens competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Pearle Opticiens among Personal Care brands in Netherlands. The closest is Fielmann Group, then Vision Express, opticauniversitaria.es, atol.fr, lenscrafters.com, Lenskart.

CompetitorsPersonal Care · Netherlands · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Fielmann Groupfielmann.de
Vision Expressvisionexpress.com
opticauniversitaria.esopticauniversitaria.es
atol.fratol.fr
lenscrafters.comlenscrafters.com
Lenskartlenskart.com
Competitors Gravity finds for Pearle Opticiens. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Pearle Opticiens with Fielmann Group

07 · Company

The company behind Pearle Opticiens.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Pearle Opticiens is a company based in Netherlands, on a domain registered in April 1997. It employs about 12 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇳🇱 Netherlands
Founded
Data not available
Domain registered
3 Apr 1997
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
12 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
pearle.nl
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Pearle Opticiens

What people ask Google about Pearle Opticiens.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Pearle Opticiens legit?

According to Gravity by Benchr, Pearle Opticiens is a brand based in Netherlands: its website has existed since April 1997, its Trustpilot profile is claimed by the brand, it employs 12 people on LinkedIn, it has 10,224 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

Pearle Opticiens reviews: is it worth it?

Customers rate Pearle Opticiens 2.6 out of 5 on Trustpilot over 1,805 reviews, 199 of them in the last twelve months: 50% give five stars, 37% one star. Gravity by Benchr places that review volume in the top 10 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Pearle Opticiens?

Pearle Opticiens offers a wide range of glasses, sunglasses, and contact lenses. Their opticians provide expert advice and high-quality products at competitive prices. Gravity by Benchr classifies it under Personal Care. Source: Gravity by Benchr product classification.

Is there a Pearle Opticiens discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Pearle Opticiens advertises on Facebook and Instagram and on Google, where its offers often run. Check pearle.nl for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who owns Pearle Opticiens?

Gravity by Benchr records a company based in Netherlands, whose domain was registered in 1997, with 12 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Pearle Opticiens growing?

Yes. Gravity by Benchr estimates about 504,500 visits to pearle.nl in September 2026, up 8% in a month and up 18% over three months. Pearle Opticiens ranks #9 of 2,136 Personal Care brands in Netherlands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is Pearle Opticiens' ad budget?

Gravity by Benchr does not publish a spend figure for Pearle Opticiens on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in Netherlands?

Among Personal Care brands in Netherlands in the Gravity by Benchr index, Pearle Opticiens ranks #9 of 2,136 by estimated traffic. Its closest competitors on the same market are Fielmann Group, Vision Express, opticauniversitaria.es, atol.fr, lenscrafters.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Pearle Opticiens.