- Gravity
- Rankings
- Health & Beauty
- Personal Care
- Perfume Lounge
Brand page · Personal Care · Netherlands
Perfume Lounge: 58.7k visits a month, 2 active Meta ads, Gravity score 638.
Perfume Lounge — Perfume Lounge is a retailer specializing in exclusive niche fragrances and haute parfumerie, offering personal expert advice to help customers find their perfect perfumes. In September 2026 perfumelounge.eu drew an estimated 58.7k visits, up 26% on the month before. It ranks #96 of 2,136 Personal Care brands in Netherlands and holds a 4.0 Trustpilot rating over 18 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 22 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 113 peers: Personal Care brands in Netherlands with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Perfume Lounge is a retailer specializing in exclusive niche fragrances and haute parfumerie, offering personal expert advice to help customers find their perfect perfumes.
01 · Traffic
How much traffic Perfume Lounge gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Perfume Lounge drew an estimated 58.7k visits in September 2026, up 26% on the month before and up 6% over three months.
- Worldwide#148,128of 4.5m sites · Top 5%
- In Netherlands#2,051of 78.6k sites · Top 5%
- Personal Care, worldwide#7,443of 215,119 brands · Top 5%
- Personal Care, Netherlands#96of 2,136 brands · Top 5%
58.7k
estimated visits in September
1 mo ▲ +26.1%4 mo ▲ +5.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Perfume Lounge.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Perfume Lounge holds 4.0 out of 5 on Trustpilot over 18 reviews, 4 of them in the last twelve months: 94% of customers give five stars and 6% one star. That volume places Perfume Lounge in the top 50% of the 270,321 Trustpilot pages in the Gravity index.
Perfume Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Perfume Lounge sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Perfume Lounge's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Perfume Lounge in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Perfume Lounge is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Perfume Lounge runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since March 2022 (image, text, video).
Vanilla Shot - Sepia - Olfactive Studio - 100 mlPerfume Lounge29 May 2026image
Flash Back in New York - eau de parfum - Olfactive Studio - 50 mlPerfume Lounge31 Mar 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Annindriya B.V.verified
Image ad21 Oct 2026Annindriya B.V.verified
Text ad21 Oct 2026Annindriya B.V.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Perfume Lounge.
The creators who tag @perfume_lounge on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @perfume_lounge on Instagram, led by Pierre Guillaume Paris®️ (28.2k followers, 6.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| PPierre Guillaume Paris®️@pierreguillaume_parfumeur · 🇫🇷 FR | Beauty cosmetics skincare Creator | 28.2k | 6.2% | 1 | Tagged @perfume_lounge |
06 · Competitors according to Gravity
Who Perfume Lounge competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Perfume Lounge among Personal Care brands in Netherlands. The closest is Gabriela Perfumes, then Parfumdreams, perfume-click.ie, bbm-lyon.com, safirstores.com, lensquick.jp.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Gabriela Perfumesgabiperfumes.com.br | |||||||
| Parfumdreamsparfumdreams.cz | |||||||
| perfume-click.ieperfume-click.ie | |||||||
| bbm-lyon.combbm-lyon.com | |||||||
| safirstores.comsafirstores.com | |||||||
| lensquick.jplensquick.jp |
07 · Company
The company behind Perfume Lounge.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Perfume Lounge is a company based in Netherlands, founded in 2009 according to LinkedIn. It employs about 6 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇳🇱 Netherlands
- Founded
- 2009, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 6 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- perfumelounge.eu
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Perfume Lounge
What people ask Google about Perfume Lounge.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Perfume Lounge legit or a scam?
According to Gravity by Benchr, Perfume Lounge is a brand based in Netherlands: its Trustpilot profile is claimed by the brand, it employs 6 people on LinkedIn, it has 8,960 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Perfume Lounge reviews
Customers rate Perfume Lounge 4.0 out of 5 on Trustpilot over 18 reviews, 4 of them in the last twelve months: 94% give five stars, 6% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Perfume Lounge sell?
Perfume Lounge is a retailer specializing in exclusive niche fragrances and haute parfumerie, offering personal expert advice to help customers find their perfect perfumes. Gravity by Benchr classifies it under Personal Care. Source: Gravity by Benchr product classification.
Perfume Lounge promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Perfume Lounge advertises on Facebook and Instagram and on Google, where its offers often run. Check perfumelounge.eu for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Perfume Lounge?
Gravity by Benchr records a company based in Netherlands, founded in 2009 according to LinkedIn, with 6 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Perfume Lounge doing well?
Yes. Gravity by Benchr estimates about 58,700 visits to perfumelounge.eu in September 2026, up 26% in a month and up 6% over three months. Perfume Lounge ranks #96 of 2,136 Personal Care brands in Netherlands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Perfume Lounge's ad budget?
Gravity by Benchr does not publish a spend figure for Perfume Lounge on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in Netherlands?
Among Personal Care brands in Netherlands in the Gravity by Benchr index, Perfume Lounge ranks #96 of 2,136 by estimated traffic. Its closest competitors on the same market are Gabriela Perfumes, Parfumdreams, perfume-click.ie, bbm-lyon.com and safirstores.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Perfume Lounge.