Brand page · Office Supplies
Personal Planner: 64.5k visits a month, 14 active Meta ads.
Personal Planner — Personal Planner is a company that helps people create customizable planners with their own layouts, colors, and content. They offer personalized calendars, notebooks, stickers, and accessories. In September 2026 personalplanner.com drew an estimated 64.5k visits, up 31% on the month before. It ranks #5 of 196 Office Supplies brands and holds a 4.7 Trustpilot rating over 7,354 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026
About the store
Personal Planner is a company that helps people create customizable planners with their own layouts, colors, and content. They offer personalized calendars, notebooks, stickers, and accessories.
01 · Traffic
How much traffic Personal Planner gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Personal Planner drew an estimated 64.5k visits in September 2026, up 31% on the month before and up 73% over three months.
- Worldwide#136,774of 4.5m sites · Top 5%
- In United States#44,292of 1.2m sites · Top 5%
- Office Supplies, worldwide#10of 445 brands · Top 5%
- Office Supplies, United States#5of 196 brands · Top 5%
64.5k
estimated visits in September
1 mo ▲ +30.8%4 mo ▲ +72.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Personal Planner.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Personal Planner holds 4.7 out of 5 on Trustpilot over 7,354 reviews, 67 of them in the last twelve months: 85% of customers give five stars and 2% one star. That volume places Personal Planner in the top 5% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 10%. On Google, Personal Planner scores 4.9 over 65 reviews.
Paper Store Pen Store Sticker Manufacturer
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Personal Planner sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Personal Planner sells on Shopify, 100% of its catalogue in stock. The best seller is Almanacka - Spiralbindning A5, at SEK 339.00, followed by Systemkalender - Inlaga A5 and Klistermärken - Stick to Plan (Minis).
#1Almanacka - Spiralbindning A5Personal PlannerSEK 339.00In stock
#2Systemkalender - Inlaga A5Personal PlannerSEK 319.00In stock
#3Klistermärken - Stick to Plan (Minis)Personal PlannerSEK 49.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Personal Planner in its comparison group.
- Average rating
- 4.76 / 5
- Rated products
- 45% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$25.01
- Currency
- SEK
04 · Ads
What Personal Planner is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Personal Planner runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since May 2022 (image, text, video).
15% Rabatt auf alle Notizbücher!Persönlicher Kalender9 Oct 2026image
Jetzt gestalten!Persönlicher Kalender9 Oct 2026video
15% Rabatt auf alle Notizbücher!Persönlicher Kalender9 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Personlig Almanacka Nordic ABverified
Text ad20 Oct 2026Personlig Almanacka Nordic ABverified
Text ad20 Oct 2026Personlig Almanacka Nordic ABverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Personal Planner.
The creators who tag @personalplanner on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @personalplanner on Instagram, led by STUDY TIPS & MOTIVATION (16.9k followers).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| SSTUDY TIPS & MOTIVATION@medstudentsday · 🇵🇪 PE | Career productivity office life Creator | 16.9k | — | 5 | Tagged @personalplanner |
06 · Competitors according to Gravity
Who Personal Planner competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Personal Planner among Office Supplies brands. The closest is Buttercrafts, then Rubber stamps and Company seals (Carison Ltd)., staticmagnetic.de, Airgo, ADITYA LABELS, dekho.com.co.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Buttercraftsbuttercrafts.com | |||||||
| Rubber stamps and Company seals (Carison Ltd).nairobistampmakers.com | |||||||
| staticmagnetic.destaticmagnetic.de | |||||||
| Airgoairgo.com.br | |||||||
| ADITYA LABELSadityalabels.com | |||||||
| dekho.com.codekho.com.co |
07 · Company
The company behind Personal Planner.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Personal Planner is an e-commerce brand, founded in 2006 according to LinkedIn, on a domain registered in July 2002. It employs about 11 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- Data not available
- Founded
- 2006, per LinkedIn
- Domain registered
- 30 Jul 2002
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 11 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- personalplanner.com · Shopify · SEK
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Personal Planner
What people ask Google about Personal Planner.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Personal Planner legit or a scam?
According to Gravity by Benchr, Personal Planner is a brand: its website has existed since July 2002, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 11 people on LinkedIn, it has 90,472 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Personal Planner reviews
Customers rate Personal Planner 4.7 out of 5 on Trustpilot over 7,354 reviews, 67 of them in the last twelve months: 85% give five stars, 2% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. On Google, Personal Planner scores 4.9 over 65 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Personal Planner known for?
Personal Planner is a company that helps people create customizable planners with their own layouts, colors, and content. They offer personalized calendars, notebooks, stickers, and accessories. Gravity by Benchr classifies it under Office Supplies, with Office Supplies making up 53% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Personal Planner cost?
Personal Planner's best seller, Almanacka - Spiralbindning A5, sells SEK 339.00 on personalplanner.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check personalplanner.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Personal Planner promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Personal Planner advertises on Facebook and Instagram and on Google, where its offers often run. Check personalplanner.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Personal Planner?
Personal Planner sells on its own website, personalplanner.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who is behind Personal Planner?
Gravity by Benchr records a company, founded in 2006 according to LinkedIn, on a domain registered in 2002, with 11 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Personal Planner doing well?
Yes. Gravity by Benchr estimates about 64,500 visits to personalplanner.com in September 2026, up 31% in a month and up 73% over three months. Personal Planner ranks #5 of 196 Office Supplies brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Personal Planner use?
Gravity by Benchr identifies personalplanner.com as a Shopify store (standard plan, not Shopify Plus), selling in SEK. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since May 2022. Source: Gravity by Benchr platform and advertising records.
How much does Personal Planner spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Personal Planner on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Office Supplies brands?
Among Office Supplies brands in the Gravity by Benchr index, Personal Planner ranks #5 of 196 by estimated traffic. Its closest competitors on the same market are Buttercrafts, Rubber stamps and Company seals (Carison Ltd)., staticmagnetic.de, Airgo and ADITYA LABELS. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Personal Planner.