Brand page · Pet Supplies · Switzerland
Petfriends: 43.4k visits a month, 47 active Meta ads.
Petfriends — Petfriends AG is a Swiss online shop specializing in pet supplies and pet food, offering 9000 brand products and affordable private labels. In September 2026 petfriends.ch drew an estimated 43.4k visits, up 35% on the month before. It ranks #3 of 141 Pet Supplies brands in Switzerland and holds a 3.1 Trustpilot rating over 21 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026
About the store
Petfriends AG is a Swiss online shop specializing in pet supplies and pet food, offering 9000 brand products and affordable private labels.
01 · Traffic
How much traffic Petfriends gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Petfriends drew an estimated 43.4k visits in September 2026, up 35% on the month before and up 35% over three months.
- Worldwide#191,792of 4.5m sites · Top 5%
- In Switzerland#898of 26.5k sites · Top 5%
- Pet Supplies, worldwide#1,564of 52,845 brands · Top 5%
- Pet Supplies, Switzerland#3of 141 brands · Top 5%
43.4k
estimated visits in September
1 mo ▲ +34.8%4 mo ▲ +35.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Petfriends.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Petfriends holds 3.1 out of 5 on Trustpilot over 21 reviews, 7 of them in the last twelve months: 43% of customers give five stars and 43% one star. That volume places Petfriends in the top 50% of the 270,321 Trustpilot pages in the Gravity index.
Animal Feed Store Pet Supply Store Pet Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Petfriends sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Petfriends's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Petfriends in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Petfriends is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Petfriends runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since August 2022 (image, text, video).
Alles für StubentigerPetfriends.ch7 Oct 2026video
Aquaristik online kaufen | petfriends.chPetfriends.ch22 Sept 2026image
Petfriends Katzen-ShopPetfriends.ch16 Sept 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Delphin-Amazonia AGverified
Text ad20 Oct 2026Delphin-Amazonia AGverified
Text ad20 Oct 2026Delphin-Amazonia AGverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Petfriends.
The creators who tag @petfriends.ch on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Petfriends competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Petfriends among Pet Supplies brands in Switzerland. The closest is City Pet, then Piensos Raposo, PetCity Lietuva, Зоомагазин petko.com.ua, Zoo expert, Mops.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| City Petcitypet.ec | |||||||
| Piensos Raposopiensosraposo.es | |||||||
| PetCity Lietuvapetcity.lt | |||||||
| Зоомагазин petko.com.uapetko.com.ua | |||||||
| Zoo expertzoo-expert.com.ua | |||||||
| Mopsmops.ua |
07 · Company
The company behind Petfriends.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Petfriends is a company based in Switzerland, founded in 2017 according to LinkedIn. It employs about 23 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇨🇭 Switzerland
- Founded
- 2017, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 23 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- petfriends.ch
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Petfriends
What people ask Google about Petfriends.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Petfriends a legit company?
According to Gravity by Benchr, Petfriends is a brand based in Switzerland: it employs 23 people on LinkedIn, it has 6,523 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Petfriends reviews: is it worth it?
Customers rate Petfriends 3.1 out of 5 on Trustpilot over 21 reviews, 7 of them in the last twelve months: 43% give five stars, 43% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Petfriends?
Petfriends AG is a Swiss online shop specializing in pet supplies and pet food, offering 9000 brand products and affordable private labels. Gravity by Benchr classifies it under Pet Supplies. Source: Gravity by Benchr product classification.
Petfriends promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Petfriends advertises on Facebook and Instagram and on Google, where its offers often run. Check petfriends.ch for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Petfriends?
Gravity by Benchr records a company based in Switzerland, founded in 2017 according to LinkedIn, with 23 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Petfriends growing?
Yes. Gravity by Benchr estimates about 43,400 visits to petfriends.ch in September 2026, up 35% in a month and up 35% over three months. Petfriends ranks #3 of 141 Pet Supplies brands in Switzerland in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Petfriends' ad budget?
Gravity by Benchr does not publish a spend figure for Petfriends on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Pet Supplies brands in Switzerland?
Among Pet Supplies brands in Switzerland in the Gravity by Benchr index, Petfriends ranks #3 of 141 by estimated traffic. Its closest competitors on the same market are City Pet, Piensos Raposo, PetCity Lietuva, Зоомагазин petko.com.ua and Zoo expert. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Petfriends.