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Brand page · Pet Supplies · United Kingdom

Pet Gently Top 5% worldwide Top 5% in United Kingdom Top 5% in Pet Supplies Top 5% in Pet Supplies in United Kingdom
petgently.com·🇬🇧 London, United Kingdom· Shopify·Since 2023

Pet Gently: 66.7k visits a month, 303 active Meta ads, Gravity score 684.

Pet Gently — Pet Gently is a brand that sells pure, natural supplements for dogs to support their health and wellness. In September 2026 petgently.com drew an estimated 66.7k visits, down 23% on the month before. It ranks #54 of 2,422 Pet Supplies brands in United Kingdom and holds a 4.5 Trustpilot rating over 339 reviews.

petgently.com@petgently_official 2.9kFacebookLinkedIn 300Trustpilot 4.5Meta Ad Library 303

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
66.7k
−23% vs. August 2026
Instagram followers
2.9k
98 posts · @petgently_official
Trustpilot
4.5
339 reviews · 302 in 12 months
Meta ads
303
active · on Google since 2025
Products
92%
in stock · 14 collections
Rank in United Kingdom
#54
of 2,422 in Pet Supplies
LinkedIn
300
followers · 37 employees
Earned media value
€36.9
per month, Instagram

Gravity score

684/ 1000 · 9 of 10 indicators rated
Brand Power561
Momentum674
Performance817

Percentiles within 87 peers: Pet Supplies brands in United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Pet Gently is a brand that sells pure, natural supplements for dogs to support their health and wellness.

01 · Traffic

How much traffic Pet Gently gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Pet Gently drew an estimated 66.7k visits in September 2026, down 23% on the month before and up 47% over three months.

  • Worldwide#132,871of 4.5m sites · Top 5%
  • In United Kingdom#6,934of 192k sites · Top 5%
  • Pet Supplies, worldwide#1,004of 52,845 brands · Top 5%
  • Pet Supplies, United Kingdom#54of 2,422 brands · Top 5%
Monthly visitssource Sept 2026

66.7k

estimated visits in September

1 mo ▼ −23.2%4 mo ▲ +47.1%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Pet Gently.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Pet Gently holds 4.5 out of 5 on Trustpilot over 339 reviews, 302 of them in the last twelve months: 79% of customers give five stars and 7% one star. That volume places Pet Gently in the top 20% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%.

Trustpilotclaimed page · read 20 Oct 2026
4.5TrustScore · 339 reviews · 302 in 12 months
Top 20% review volumeTop 20% rating quality
5 ★79%
4 ★10%
3 ★4%
2 ★1%
1 ★7%

Pet Supply Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Pet Gently sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Pet Gently sells on Shopify, 92% of its catalogue in stock. The best seller is Joint Care Dog Chews *, at £39.99–£239.00, followed by Joint Care Dog Chews and Joint Care Dog Chews -.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Pet Vitamins & Supplements46%
Animals & Pet Supplies38%
Gift Cards8%

Share of the catalogue by product family.

Activity mixdominant: Pet Supplies
Pet Supplies50%
Animals & Pet Supplies42%
Gift Cards8%

The dominant category places Pet Gently in its comparison group.

Prices and ratingsstore data
Average rating
4.62 / 5
Rated products
77% of the catalogue
In stock
92%
Upper price quartile
US$52.93
Currency
GBP

05 · Influencers

Who talks about Pet Gently.

The creators who tag @petgently_official on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @petgently_official · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Pet Gently competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Pet Gently among Pet Supplies brands in United Kingdom. The closest is A-OK9, then Sootheandsettle, Puptons, EasyEat, Wooden World Nottingham, Luxury Label.

CompetitorsPet Supplies · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
A-OK9a-ok9.com
Sootheandsettlesootheandsettle.com
Puptonspuptons.com
EasyEateasyeatofficial.com
Wooden World Nottinghamwoodenworldnotts.com
Luxury Labelluxurylabel.co.uk
Competitors Gravity finds for Pet Gently. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Pet Gently with A-OK9

07 · Company

The company behind Pet Gently.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Pet Gently is a company based in London, United Kingdom, founded in 2019 according to LinkedIn, on a domain registered in May 2023. It employs about 37 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom · London
Founded
2019, per LinkedIn
Domain registered
25 May 2023
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
37 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
petgently.com · Shopify · GBP
Catalogue
14 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Pet Gently

What people ask Google about Pet Gently.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Pet Gently legit or a scam?

According to Gravity by Benchr, Pet Gently is a brand based in London, United Kingdom: its website has existed since May 2023, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 37 people on LinkedIn, it has 2,927 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about Pet Gently?

Customers rate Pet Gently 4.5 out of 5 on Trustpilot over 339 reviews, 302 of them in the last twelve months: 79% give five stars, 7% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Pet Gently known for?

Pet Gently is a brand that sells pure, natural supplements for dogs to support their health and wellness. Gravity by Benchr classifies it under Pet Supplies, with Pet Vitamins & Supplements making up 46% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Pet Gently expensive?

Pet Gently's best seller, Joint Care Dog Chews *, sells from £39.99 to £239.00 on petgently.com. 92% of the catalogue is in stock. Gravity does not track prices daily: check petgently.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Pet Gently promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Pet Gently advertises on Facebook and Instagram and on Google, where its offers often run. Check petgently.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Pet Gently?

Pet Gently sells on its own website, petgently.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Pet Gently?

Gravity by Benchr records a company based in London, United Kingdom, founded in 2019 according to LinkedIn, on a domain registered in 2023, with 37 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Pet Gently growing?

Yes. Gravity by Benchr estimates about 66,700 visits to petgently.com in September 2026, down 23% in a month and up 47% over three months. Pet Gently ranks #54 of 2,422 Pet Supplies brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Pet Gently use?

Gravity by Benchr identifies petgently.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since March 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Pet Gently spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Pet Gently on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Pet Supplies brands in United Kingdom?

Among Pet Supplies brands in United Kingdom in the Gravity by Benchr index, Pet Gently ranks #54 of 2,422 by estimated traffic. Its closest competitors on the same market are A-OK9, Sootheandsettle, Puptons, EasyEat and Wooden World Nottingham. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Pet Gently.