Brand page · Pet Supplies · Australia
Pets Domain: 65.4k visits a month, 53 active Meta ads, Gravity score 558.
Pets Domain — Pets Domain is an Australian-owned pet retail company that sells pet supplies including food, toys, beds, grooming products and accessories for dogs, cats, fish, birds, small animals and reptiles. In September 2026 petsdomain.com.au drew an estimated 65.4k visits, down 10% on the month before. It ranks #32 of 1,554 Pet Supplies brands in Australia.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 64 peers: Pet Supplies brands in Australia with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Pets Domain is an Australian-owned pet retail company that sells pet supplies including food, toys, beds, grooming products and accessories for dogs, cats, fish, birds, small animals and reptiles.
01 · Traffic
How much traffic Pets Domain gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Pets Domain drew an estimated 65.4k visits in September 2026, down 10% on the month before and down 35% over three months.
- Worldwide#135,052of 4.5m sites · Top 5%
- In Australia#3,158of 105k sites · Top 5%
- Pet Supplies, worldwide#1,026of 52,845 brands · Top 5%
- Pet Supplies, Australia#32of 1,554 brands · Top 5%
65.4k
estimated visits in September
1 mo ▼ −9.6%4 mo ▼ −34.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Pets Domain.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Pets Domain holds 3.5 out of 5 on Trustpilot over 2 reviews, 1 of them in the last twelve months: 0% of customers give five stars and 50% one star.
Pet Store Pet Supply Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Pets Domain sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Pets Domain sells on Shopify, 100% of its catalogue in stock. The best seller is Feline First Premium Clumping Cat Litter 14kg, at A$28.00, followed by Supercoat - Adult Large Breed Dog Dry Food (18kg) and Supercoat - Adult with Beef Dog Dry Food (18kg).
#1Feline First Premium Clumping Cat Litter 14kgPets DomainA$28.00In stock
#2Supercoat - Adult Large Breed Dog Dry Food (18kg)Pets DomainA$66.00In stock
#3Supercoat - Adult with Beef Dog Dry Food (18kg)Pets DomainA$66.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Pets Domain in its comparison group.
- Average rating
- 5.00 / 5
- Rated products
- 0% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$31.74
- Currency
- AUD
04 · Ads
What Pets Domain is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Pets Domain runs Meta ads on Facebook, Instagram, Audience Network, whatsapp, and has advertised on Google since January 2023 (image, text).
Decorate Your Tank TodayPets Domain7 Oct 2026video
All Things For CatsPets Domain6 Oct 2026image
Pets DomainPets Domain5 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Pets Domain Pty Ltdverified
Text ad20 Oct 2026Pets Domain Pty Ltdverified
Text ad20 Oct 2026Pets Domain Pty Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Pets Domain.
The creators who tag @petsdomain on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Pets Domain competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Pets Domain among Pet Supplies brands in Australia. The closest is Kellyville Pets, then PETQuarters, Kazoo Pet Co, Pet World, RSPCA VIC, Vets Love Pets.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Kellyville Petskellyvillepets.com.au | |||||||
| PETQuarterspetquarters.com.au | |||||||
| Kazoo Pet Cokazoo.com.au | |||||||
| Pet Worldpetworldwired.com | |||||||
| RSPCA VICshop.rspcavic.org | |||||||
| Vets Love Petsvetslovepets.com.au |
07 · Company
The company behind Pets Domain.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Pets Domain is a company based in Legana, Australia, founded in 1976 according to LinkedIn. It employs about 83 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇦🇺 Australia · Legana
- Founded
- 1976, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 83 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- petsdomain.com.au · Shopify · AUD
- Catalogue
- 596 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Pets Domain
What people ask Google about Pets Domain.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Pets Domain a legit company?
According to Gravity by Benchr, Pets Domain is a brand based in Legana, Australia: it sells on a Shopify store, it employs 83 people on LinkedIn, it has 2,401 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What does Pets Domain sell?
Pets Domain is an Australian-owned pet retail company that sells pet supplies including food, toys, beds, grooming products and accessories for dogs, cats, fish, birds, small animals and reptiles. Gravity by Benchr classifies it under Pet Supplies, with Fish & Aquatic Supplies making up 0% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Pets Domain expensive?
Pets Domain's best seller, Feline First Premium Clumping Cat Litter 14kg, sells A$28.00 on petsdomain.com.au. 100% of the catalogue is in stock. Gravity does not track prices daily: check petsdomain.com.au before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Pets Domain promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Pets Domain advertises on Facebook and Instagram and on Google, where its offers often run. Check petsdomain.com.au for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Pets Domain?
Pets Domain sells on its own website, petsdomain.com.au, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Pets Domain?
Gravity by Benchr records a company based in Legana, Australia, founded in 1976 according to LinkedIn, with 83 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Pets Domain growing?
Not at the moment. Gravity by Benchr estimates about 65,400 visits to petsdomain.com.au in September 2026, down 10% in a month and down 35% over three months. Pets Domain ranks #32 of 1,554 Pet Supplies brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Pets Domain use?
Gravity by Benchr identifies petsdomain.com.au as a Shopify store (standard plan, not Shopify Plus), selling in AUD. It advertises through Meta and on Google since January 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Pets Domain's ad budget?
Gravity by Benchr does not publish a spend figure for Pets Domain on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Pet Supplies brands in Australia?
Among Pet Supplies brands in Australia in the Gravity by Benchr index, Pets Domain ranks #32 of 1,554 by estimated traffic. Its closest competitors on the same market are Kellyville Pets, PETQuarters, Kazoo Pet Co, Pet World and RSPCA VIC. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Pets Domain.