Brand page · Lighting · Netherlands
Philips traffic, ads & competitors 600k visits a month, 386 active Meta ads.
Philips — Philips is a Dutch multinational conglomerate corporation focused on health technology, improving people's health and well-being through meaningful innovation in healthcare, consumer lifestyle, and lighting products. In September 2026 philips.nl drew an estimated 600k visits, up 2% on the month before. It ranks #1 of 505 Lighting brands in the Netherlands and holds a 1.4 Trustpilot rating over 957 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026
About the store
Philips is a Dutch multinational conglomerate corporation focused on health technology, improving people's health and well-being through meaningful innovation in healthcare, consumer lifestyle, and lighting products.
01 · Traffic
Philips website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Philips drew an estimated 600k visits in September 2026, up 2% on the month before and down 11% over three months.
- Worldwide#21,487of 4.5m sites · Top 1%
- In Netherlands#257of 78.6k sites · Top 1%
- Lighting, worldwide#46of 25,385 brands · Top 1%
- Lighting, Netherlands#1of 505 brands · Top 1%
600k
estimated visits in September
1 mo ▲ +1.8%4 mo ▼ −11.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Philips reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Philips holds 1.4 out of 5 on Trustpilot over 957 reviews, 139 of them in the last twelve months: 9% of customers give five stars and 80% one star. That volume places Philips in the top 10% of the 270,321 Trustpilot pages in the Gravity index.
Appliance Store Software Company Electronics Store Cell Phone Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Philips best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Philips's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Philips in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
Philips ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Philips runs Meta ads on Facebook, Instagram, Audience Network, Threads, and has advertised on Google since October 2021 (image, text, video).
Unmatched skin protectionPhilips14 Oct 2026video
For the time-poor gals and anyone who dreads washing their hair because drying it takes FOREVER. The @philips Hair Dryer 8000 Series dries lPhilips14 Oct 2026video
Smooth where it mattersPhilips14 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Philips International B.V.verified
Text ad21 Oct 2026Philips International B.V.verified
Text ad21 Oct 2026Philips International B.V.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Philips influencers
The creators who tag @philips on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @philips on Instagram, led by Vandana Goenka (20.7k followers, 0.5% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| VVandana Goenka@vandys__kitchen · 🇮🇳 IN | Food cooking nutrition Creator | 20.7k | 0.5% | 4 | Tagged @philips |
06 · Competitors according to Gravity
Philips competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Philips among Lighting brands in the Netherlands. The closest is Oral-B, then Philips, Site officiel Dyson, tesla.info, beurer.com, Caresmith.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Oral-Boralb.fr | |||||||
| Philipsphilips.co.in | |||||||
| Site officiel Dysondyson.fr | |||||||
| tesla.infotesla.info | |||||||
| beurer.combeurer.com | |||||||
| Caresmithcaresmith.com |
07 · Company
Who is behind Philips?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Philips is a company based in Netherlands, on a domain registered in September 1986. It employs about 106 people.
- Entity country
- 🇳🇱 Netherlands
- Domain registered
- 24 Sept 1986
- Status
- Operating
- Employees
- 106 on LinkedIn · 10,001+
- Own store
- philips.nl
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Philips
What people ask Google about Philips.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Philips legit?
According to Gravity by Benchr, Philips is a brand based in the Netherlands: its website has existed since September 1986, it employs 106 people on LinkedIn, it has 275,332 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Philips reviews
Customers rate Philips 1.4 out of 5 on Trustpilot over 957 reviews, 139 of them in the last twelve months: 9% give five stars, 80% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Philips?
Philips is a Dutch multinational conglomerate corporation focused on health technology, improving people's health and well-being through meaningful innovation in healthcare, consumer lifestyle, and lighting products. Gravity by Benchr classifies it under Lighting. Source: Gravity by Benchr product classification.
Philips promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Philips advertises on Facebook and Instagram and on Google, where its offers often run. Check philips.nl for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Philips?
Gravity by Benchr records a company based in Netherlands, whose domain was registered in 1986, with 106 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Philips growing?
Not at the moment. Gravity by Benchr estimates about 600,000 visits to philips.nl in September 2026, up 2% in a month and down 11% over three months. Philips ranks #1 of 505 Lighting brands in the Netherlands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does Philips spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Philips on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Lighting brands in the Netherlands?
Among Lighting brands in the Netherlands in the Gravity by Benchr index, Philips ranks #1 of 505 by estimated traffic. Its closest competitors on the same market are Oral-B, Philips, Site officiel Dyson, tesla.info and beurer.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Philips.