Brand page · Shoes · United States
Piloti: 63.4k visits a month, 608 active Meta ads, Gravity score 660.
Piloti — Piloti creates driving-inspired lifestyle footwear that combines performance technology with versatile aesthetic design, offering men's driving shoes, sneakers, loafers, and slip-ons crafted from premium materials like leather, suede, ballistic nylon, and carbon fiber. In September 2026 piloti.com drew an estimated 63.4k visits, up 1% on the month before. It ranks #429 of 6,771 Shoes brands in United States and holds a 1.6 Trustpilot rating over 35 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 428 peers: Shoes brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Piloti creates driving-inspired lifestyle footwear that combines performance technology with versatile aesthetic design, offering men's driving shoes, sneakers, loafers, and slip-ons crafted from premium materials like leather, suede, ballistic nylon, and carbon fiber.
01 · Traffic
How much traffic Piloti gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Piloti drew an estimated 63.4k visits in September 2026, up 1% on the month before and up 6% over three months.
- Worldwide#138,754of 4.5m sites · Top 5%
- In United States#44,901of 1.2m sites · Top 5%
- Shoes, worldwide#2,930of 46,962 brands · Top 10%
- Shoes, United States#429of 6,771 brands · Top 10%
63.4k
estimated visits in September
1 mo ▲ +0.7%4 mo ▲ +6.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Piloti.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Piloti holds 1.6 out of 5 on Trustpilot over 35 reviews, 9 of them in the last twelve months: 9% of customers give five stars and 69% one star. That volume places Piloti in the top 50% of the 270,321 Trustpilot pages in the Gravity index.
Shoe Store Boot Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Piloti sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Piloti sells on Shopify, 85% of its catalogue in stock. The best seller is Shift - Asphalt, at US$198.00, followed by Shift - Charcoal and Avenue - Cognac.
#1Shift - AsphaltPilotiUS$198.00In stock
#2Shift - CharcoalPilotiUS$198.00In stock
#3Avenue - CognacPilotiUS$278.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Piloti in its comparison group.
- Average rating
- 4.83 / 5
- Rated products
- 85% of the catalogue
- In stock
- 85%
- Upper price quartile
- US$228.00
- Currency
- USD
04 · Ads
What Piloti is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Piloti runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since June 2023 (image, text, video).
The driving shoe that started it all.Piloti7 Oct 2026image
A Classic ReturnsPiloti7 Oct 2026image
Built Around the DrivePiloti7 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Piloti LLCverified
Text ad20 Oct 2026Piloti LLCverified
Text ad20 Oct 2026Piloti LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Piloti.
The creators who tag @pilotishoes on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @pilotishoes on Instagram, led by Wes Tindel (15.4k followers, 1.0% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| WWes Tindel@lonestarexotic · 🇺🇸 US | Automotive mobility Creator | 15.4k | 1.0% | 7 | Tagged @pilotishoes |
06 · Competitors according to Gravity
Who Piloti competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Piloti among Shoes brands in United States. The closest is While on Earth, then Saysh, HYER Boots, Del Toro, Intentionally Blank, Coolway.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| While on Earthwhileonearth.co | |||||||
| Sayshsaysh.com | |||||||
| HYER Bootshyerboots.com | |||||||
| Del Torodeltoroshoes.com | |||||||
| Intentionally Blankintentionallyblank.us | |||||||
| Coolwaycoolway-us.com |
07 · Company
The company behind Piloti.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Piloti is a company based in Westport, United States, founded in 1999 according to LinkedIn, on a domain registered in April 1999. It employs about 3 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Westport
- Founded
- 1999, per LinkedIn
- Domain registered
- 2 Apr 1999
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 3 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- piloti.com · Shopify · USD
- Catalogue
- 215 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Piloti
What people ask Google about Piloti.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Piloti legit?
According to Gravity by Benchr, Piloti is a brand based in Westport, United States: its website has existed since April 1999, it sells on a Shopify store, it employs 3 people on LinkedIn, it has 68,310 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Piloti reviews: is it worth it?
Customers rate Piloti 1.6 out of 5 on Trustpilot over 35 reviews, 9 of them in the last twelve months: 9% give five stars, 69% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Piloti sell?
Piloti creates driving-inspired lifestyle footwear that combines performance technology with versatile aesthetic design, offering men's driving shoes, sneakers, loafers, and slip-ons crafted from premium materials like leather, suede, ballistic nylon, and carbon fiber. Gravity by Benchr classifies it under Shoes, with Shoes making up 54% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Piloti prices: how much is it?
Piloti's best seller, Shift - Asphalt, sells US$198.00 on piloti.com. 85% of the catalogue is in stock. Gravity does not track prices daily: check piloti.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Piloti promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Piloti advertises on Facebook and Instagram and on Google, where its offers often run. Check piloti.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Piloti?
Piloti sells on its own website, piloti.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Piloti?
Gravity by Benchr records a company based in Westport, United States, founded in 1999 according to LinkedIn, on a domain registered in 1999, with 3 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Piloti growing?
Yes. Gravity by Benchr estimates about 63,400 visits to piloti.com in September 2026, up 1% in a month and up 6% over three months. Piloti ranks #429 of 6,771 Shoes brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Piloti use?
Gravity by Benchr identifies piloti.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since June 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Piloti's ad budget?
Gravity by Benchr does not publish a spend figure for Piloti on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Shoes brands in United States?
Among Shoes brands in United States in the Gravity by Benchr index, Piloti ranks #429 of 6,771 by estimated traffic. Its closest competitors on the same market are While on Earth, Saysh, HYER Boots, Del Toro and Intentionally Blank. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Piloti.