Brand page · Office Instruments · Italy
Pineider: 47k visits a month, 52 active Meta ads, Gravity score 515.
Pineider — Pineider is an Italian luxury brand that creates writing instruments, personalized paper and leather accessories. In September 2026 pineider.com drew an estimated 47k visits, up 46% on the month before. It ranks #3 of 109 Office Instruments brands in Italy.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 5 peers: Office Instruments brands in Italy with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Pineider is an Italian luxury brand that creates writing instruments, personalized paper and leather accessories.
01 · Traffic
How much traffic Pineider gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Pineider drew an estimated 47k visits in September 2026, up 46% on the month before and up 61% over three months.
- Worldwide#179,320of 4.5m sites · Top 5%
- In Italy#4,207of 138k sites · Top 5%
- Office Instruments, worldwide#255of 5,820 brands · Top 5%
- Office Instruments, Italy#3of 109 brands · Top 5%
47k
estimated visits in September
1 mo ▲ +46.3%4 mo ▲ +60.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Pineider.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Pineider holds 3.4 out of 5 on Trustpilot over 4 reviews, 3 of them in the last twelve months: 25% of customers give five stars and 75% one star.
Handicraft Art Handcraft Printer and Scanner Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Pineider sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Pineider's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Pineider in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Pineider is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Pineider runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2021 (image, text, video).
Workshop Diario Visivo in Pop-UpPineider2 Oct 2026image
Workshop Diario Visivo in Pop-UpPineider1 Oct 2026image
default_collection_headlinePineider1 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad19 Oct 2026Pineider 1774 srlverified
Text ad19 Oct 2026Pineider 1774 srlverified
Text ad19 Oct 2026Pineider 1774 srlverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Pineider.
The creators who tag @pineider on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @pineider on Instagram, led by Una parola al giorno (76.4k followers, 0.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| UUna parola al giorno@unaparolaalgiorno_it · 🇮🇹 IT | History culture education Creator | 76.4k | 0.1% | 1 | Tagged @pineider |
06 · Competitors according to Gravity
Who Pineider competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Pineider among Office Instruments brands in Italy. The closest is Stamps Direct, then Artesco, carandache.co.kr, Elkos Pens, Pentel Stationery of Canada, Pilot Pen Australia.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Stamps Directstampsdirect.co.uk | |||||||
| Artescoartesco.com.pe | |||||||
| carandache.co.krcarandache.co.kr | |||||||
| Elkos Penselkospens.com | |||||||
| Pentel Stationery of Canadapentel.ca | |||||||
| Pilot Pen Australiapilotpen.com.au |
07 · Company
The company behind Pineider.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Pineider is a company based in Italy, founded in 1774 according to LinkedIn, on a domain registered in November 1997. It employs about 45 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇮🇹 Italy
- Founded
- 1774, per LinkedIn
- Domain registered
- 24 Nov 1997
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 45 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- pineider.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Pineider
What people ask Google about Pineider.
7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Pineider legit or a scam?
According to Gravity by Benchr, Pineider is a brand based in Italy: its website has existed since November 1997, it employs 45 people on LinkedIn, it has 66,696 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is Pineider?
Pineider is an Italian luxury brand that creates writing instruments, personalized paper and leather accessories. Gravity by Benchr classifies it under Office Instruments. Source: Gravity by Benchr product classification.
Does Pineider have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Pineider advertises on Facebook and Instagram and on Google, where its offers often run. Check pineider.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Pineider?
Gravity by Benchr records a company based in Italy, founded in 1774 according to LinkedIn, on a domain registered in 1997, with 45 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Pineider growing?
Yes. Gravity by Benchr estimates about 47,000 visits to pineider.com in September 2026, up 46% in a month and up 61% over three months. Pineider ranks #3 of 109 Office Instruments brands in Italy in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Pineider's ad budget?
Gravity by Benchr does not publish a spend figure for Pineider on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Office Instruments brands in Italy?
Among Office Instruments brands in Italy in the Gravity by Benchr index, Pineider ranks #3 of 109 by estimated traffic. Its closest competitors on the same market are Stamps Direct, Artesco, carandache.co.kr, Elkos Pens and Pentel Stationery of Canada. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Pineider.