Brand page · Handbags, Wallets & Cases · Italy

Piquadro Top 1% worldwide Top 1% in Italy Top 1% in Handbags, Wallets & Cases Top 1% in Handbags, Wallets & Cases in Italy
piquadro.com·🇮🇹 Gaggio Montano, Italy· Shopify·Since 1997

Piquadro: 363K visits a month, 83 active Meta ads, Gravity score 695.

Piquadro — Piquadro is an Italian brand of professional and travel items characterized by their focus on design, comfort and technology, creating accessories that blend aesthetic taste with excellent performance. In September 2026 piquadro.com drew an estimated 363K visits, up 20% on the month before. It ranks #2 of 1,135 Handbags, Wallets & Cases brands in Italy and holds a 4.1 Trustpilot rating over 655 reviews.

piquadro.com@piquadrofficial 147KYouTube 2.3KFacebookLinkedIn 36.6KTrustpilot 4.1Meta Ad Library 83

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
363K
+20% vs. August 2026
Instagram followers
147K
3,238 posts · @piquadrofficial
Trustpilot
4.1
655 reviews · 223 in 12 months
Meta ads
83
active · on Google since 2025
Products
84%
in stock · 261 collections
Rank in Italy
#2
of 1,135 in Handbags, Wallets & Cases
LinkedIn
36.6K
followers · 343 employees
Earned media value
€20.7k
per month, Instagram

Gravity score

695/ 1000 · 10 of 10 indicators rated
Brand Power701
Momentum604
Performance780

Percentiles within 14 peers: Handbags, Wallets & Cases brands in Italy with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Piquadro is an Italian brand of professional and travel items characterized by their focus on design, comfort and technology, creating accessories that blend aesthetic taste with excellent performance.

01 · Traffic

How much traffic Piquadro gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Piquadro drew an estimated 363K visits in September 2026, up 20% on the month before and up 15% over three months.

  • Worldwide#32,153of 4.5M sites · Top 1%
  • In Italy#841of 138K sites · Top 1%
  • Handbags, Wallets & Cases, worldwide#141of 28,870 brands · Top 1%
  • Handbags, Wallets & Cases, Italy#2of 1,135 brands · Top 1%
Monthly visitssource Sept 2026

363K

estimated visits in September

1 mo ▲ +20.3%4 mo ▲ +15.2%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Piquadro.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Piquadro holds 4.1 out of 5 on Trustpilot over 655 reviews, 223 of them in the last twelve months: 67% of customers give five stars and 27% one star. That volume places Piquadro in the top 20 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30 %.

Trustpilotclaimed page · read 20 Oct 2026
4.1TrustScore · 655 reviews · 223 in 12 months
Top 20% review volumeTop 30% rating quality
5 ★67%
4 ★2%
3 ★2%
2 ★2%
1 ★27%

Bags and Luggage Store Fashion Accessories Store Leather Goods Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Piquadro sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Piquadro sells on Shopify, 84% of its catalogue in stock. The best seller is Compact Leather Wallet with Pop-Up Card Holder, at €75.00, followed by Monogram Leather Tag with Your Initials and Slim Leather Case with Bluetooth® Tracker Pocket.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Wallets & Money Clips21%
Handbags20%
Backpacks14%
Belts6%

Share of the catalogue by product family.

Activity mixdominant: Handbags, Wallets & Cases
Handbags, Wallets & Cases41%
Backpacks14%
Handbag & Wallet Accessories9%
Suitcases8%
Clothing Accessories6%

The dominant category places Piquadro in its comparison group.

Prices and ratingsstore data
Average rating
4.82 / 5
Rated products
13% of the catalogue
In stock
84%
Upper price quartile
US$302.41
Currency
EUR

05 · Influencers

Who talks about Piquadro.

The creators who tag @piquadrofficial on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @piquadrofficial on Instagram, led by Piquadro•Gabs•Gianni Chiarini• (23.2K followers, 0.1% engagement).

Influencersaccounts tagging @piquadrofficial · Instagram
AccountProfileFollowersEngagementTagsRelationship
PPiquadro•Gabs•Gianni Chiarini•@theorema_pelle · 🇮🇹 ITFashion style luxury Creator23.2K0.1%4Tagged @piquadrofficial
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Piquadro competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Piquadro among Handbags, Wallets & Cases brands in Italy. The closest is Carl Friedrik, then goyard.com, Satchel & Page, Carpisa, Samsonite, tumi.com.

CompetitorsHandbags, Wallets & Cases · Italy · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Carl Friedrikint.carlfriedrik.com
goyard.comgoyard.com
Satchel & Pagesatchel-page.com
Carpisacarpisa.it
Samsonitesamsonite.com.ar
tumi.comtumi.com
Competitors Gravity finds for Piquadro. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Piquadro with Carl Friedrik

07 · Company

The company behind Piquadro.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Piquadro is a company based in Gaggio Montano, Italy, founded in 1987 according to LinkedIn, on a domain registered in March 1997. It employs about 343 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇮🇹 Italy · Gaggio Montano
Founded
1987, per LinkedIn
Domain registered
15 Mar 1997
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
343 on LinkedIn · 501-1,000
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
piquadro.com · Shopify · EUR
Catalogue
261 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Piquadro

What people ask Google about Piquadro.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Piquadro legit or a scam?

According to Gravity by Benchr, Piquadro is a brand based in Gaggio Montano, Italy: its website has existed since March 1997, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 343 people on LinkedIn, it has 146,883 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Piquadro reviews

Customers rate Piquadro 4.1 out of 5 on Trustpilot over 655 reviews, 223 of them in the last twelve months: 67% give five stars, 27% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Piquadro sell?

Piquadro is an Italian brand of professional and travel items characterized by their focus on design, comfort and technology, creating accessories that blend aesthetic taste with excellent performance. Gravity by Benchr classifies it under Handbags, Wallets & Cases, with Wallets & Money Clips making up 21% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Piquadro expensive?

Piquadro's best seller, Compact Leather Wallet with Pop-Up Card Holder, sells €75.00 on piquadro.com. 84% of the catalogue is in stock. Gravity does not track prices daily: check piquadro.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Piquadro promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Piquadro advertises on Facebook and Instagram and on Google, where its offers often run. Check piquadro.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Piquadro?

Piquadro sells on its own website, piquadro.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Piquadro?

Gravity by Benchr records a company based in Gaggio Montano, Italy, founded in 1987 according to LinkedIn, on a domain registered in 1997, with 343 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Piquadro growing?

Yes. Gravity by Benchr estimates about 363,300 visits to piquadro.com in September 2026, up 20% in a month and up 15% over three months. Piquadro ranks #2 of 1,135 Handbags, Wallets & Cases brands in Italy in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Piquadro use?

Gravity by Benchr identifies piquadro.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since December 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Piquadro spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Piquadro on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Handbags, Wallets & Cases brands in Italy?

Among Handbags, Wallets & Cases brands in Italy in the Gravity by Benchr index, Piquadro ranks #2 of 1,135 by estimated traffic. Its closest competitors on the same market are Carl Friedrik, goyard.com, Satchel & Page, Carpisa, Samsonite. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Piquadro.