Brand page · Handbags, Wallets & Cases · Italy
Piquadro: 363K visits a month, 83 active Meta ads, Gravity score 695.
Piquadro — Piquadro is an Italian brand of professional and travel items characterized by their focus on design, comfort and technology, creating accessories that blend aesthetic taste with excellent performance. In September 2026 piquadro.com drew an estimated 363K visits, up 20% on the month before. It ranks #2 of 1,135 Handbags, Wallets & Cases brands in Italy and holds a 4.1 Trustpilot rating over 655 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 14 peers: Handbags, Wallets & Cases brands in Italy with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Piquadro is an Italian brand of professional and travel items characterized by their focus on design, comfort and technology, creating accessories that blend aesthetic taste with excellent performance.
01 · Traffic
How much traffic Piquadro gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Piquadro drew an estimated 363K visits in September 2026, up 20% on the month before and up 15% over three months.
- Worldwide#32,153of 4.5M sites · Top 1%
- In Italy#841of 138K sites · Top 1%
- Handbags, Wallets & Cases, worldwide#141of 28,870 brands · Top 1%
- Handbags, Wallets & Cases, Italy#2of 1,135 brands · Top 1%
363K
estimated visits in September
1 mo ▲ +20.3%4 mo ▲ +15.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Piquadro.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Piquadro holds 4.1 out of 5 on Trustpilot over 655 reviews, 223 of them in the last twelve months: 67% of customers give five stars and 27% one star. That volume places Piquadro in the top 20 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30 %.
Bags and Luggage Store Fashion Accessories Store Leather Goods Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Piquadro sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Piquadro sells on Shopify, 84% of its catalogue in stock. The best seller is Compact Leather Wallet with Pop-Up Card Holder, at €75.00, followed by Monogram Leather Tag with Your Initials and Slim Leather Case with Bluetooth® Tracker Pocket.
#2Compact Leather Wallet with Pop-Up Card HolderPiquadro€75.00In stock
#3Monogram Leather Tag with Your InitialsPiquadro€10.00In stock
Slim Leather Case with Bluetooth® Tracker PocketPiquadro€5.40In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Piquadro in its comparison group.
- Average rating
- 4.82 / 5
- Rated products
- 13% of the catalogue
- In stock
- 84%
- Upper price quartile
- US$302.41
- Currency
- EUR
04 · Ads
What Piquadro is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Piquadro runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since December 2025 (image, text, video).
PiquadroPiquadro14 Oct 2026image
Piquadro Leather Duffel Bag With Shoe Compartment & Trolley Strap BlackPiquadro14 Oct 2026image
PiquadroPiquadro14 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad21 Oct 2026Piquadro spaverified
Text ad21 Oct 2026Piquadro spaverified
Image ad20 Oct 2026Piquadro spaverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Piquadro.
The creators who tag @piquadrofficial on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @piquadrofficial on Instagram, led by Piquadro•Gabs•Gianni Chiarini• (23.2K followers, 0.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| PPiquadro•Gabs•Gianni Chiarini•@theorema_pelle · 🇮🇹 IT | Fashion style luxury Creator | 23.2K | 0.1% | 4 | Tagged @piquadrofficial |
06 · Competitors according to Gravity
Who Piquadro competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Piquadro among Handbags, Wallets & Cases brands in Italy. The closest is Carl Friedrik, then goyard.com, Satchel & Page, Carpisa, Samsonite, tumi.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Carl Friedrikint.carlfriedrik.com | |||||||
| goyard.comgoyard.com | |||||||
| Satchel & Pagesatchel-page.com | |||||||
| Carpisacarpisa.it | |||||||
| Samsonitesamsonite.com.ar | |||||||
| tumi.comtumi.com |
07 · Company
The company behind Piquadro.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Piquadro is a company based in Gaggio Montano, Italy, founded in 1987 according to LinkedIn, on a domain registered in March 1997. It employs about 343 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇮🇹 Italy · Gaggio Montano
- Founded
- 1987, per LinkedIn
- Domain registered
- 15 Mar 1997
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 343 on LinkedIn · 501-1,000
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- piquadro.com · Shopify · EUR
- Catalogue
- 261 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Piquadro
What people ask Google about Piquadro.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Piquadro legit or a scam?
According to Gravity by Benchr, Piquadro is a brand based in Gaggio Montano, Italy: its website has existed since March 1997, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 343 people on LinkedIn, it has 146,883 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Piquadro reviews
Customers rate Piquadro 4.1 out of 5 on Trustpilot over 655 reviews, 223 of them in the last twelve months: 67% give five stars, 27% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Piquadro sell?
Piquadro is an Italian brand of professional and travel items characterized by their focus on design, comfort and technology, creating accessories that blend aesthetic taste with excellent performance. Gravity by Benchr classifies it under Handbags, Wallets & Cases, with Wallets & Money Clips making up 21% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Piquadro expensive?
Piquadro's best seller, Compact Leather Wallet with Pop-Up Card Holder, sells €75.00 on piquadro.com. 84% of the catalogue is in stock. Gravity does not track prices daily: check piquadro.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Piquadro promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Piquadro advertises on Facebook and Instagram and on Google, where its offers often run. Check piquadro.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Piquadro?
Piquadro sells on its own website, piquadro.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Piquadro?
Gravity by Benchr records a company based in Gaggio Montano, Italy, founded in 1987 according to LinkedIn, on a domain registered in 1997, with 343 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Piquadro growing?
Yes. Gravity by Benchr estimates about 363,300 visits to piquadro.com in September 2026, up 20% in a month and up 15% over three months. Piquadro ranks #2 of 1,135 Handbags, Wallets & Cases brands in Italy in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Piquadro use?
Gravity by Benchr identifies piquadro.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since December 2025. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Piquadro spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Piquadro on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Handbags, Wallets & Cases brands in Italy?
Among Handbags, Wallets & Cases brands in Italy in the Gravity by Benchr index, Piquadro ranks #2 of 1,135 by estimated traffic. Its closest competitors on the same market are Carl Friedrik, goyard.com, Satchel & Page, Carpisa, Samsonite. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Piquadro.