Brand page · Household Supplies · United States
PlantPaper: 66k visits a month, 53 active Meta ads, Gravity score 565.
PlantPaper — PlantPaper sells tree-free and toxin-free toilet paper made from organic bamboo that is septic safe and delivered to customers. In September 2026 plantpaper.us drew an estimated 66k visits, up 28% on the month before. It ranks #93 of 3,739 Household Supplies brands in United States and holds a 3.8 Trustpilot rating over 12 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 127 peers: Household Supplies brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
PlantPaper sells tree-free and toxin-free toilet paper made from organic bamboo that is septic safe and delivered to customers.
01 · Traffic
How much traffic PlantPaper gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
PlantPaper drew an estimated 66k visits in September 2026, up 28% on the month before and up 7% over three months.
- Worldwide#134,022of 4.5m sites · Top 5%
- In United States#43,466of 1.2m sites · Top 5%
- Household Supplies, worldwide#544of 30,320 brands · Top 5%
- Household Supplies, United States#93of 3,739 brands · Top 5%
66k
estimated visits in September
1 mo ▲ +28.2%4 mo ▲ +6.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about PlantPaper.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
PlantPaper holds 3.8 out of 5 on Trustpilot over 12 reviews, 11 of them in the last twelve months: 75% of customers give five stars and 17% one star.
Bathroom Supply Store Cleaning Products Supplier Toiletries Store Health and Beauty Shop Wellness Program
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What PlantPaper sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
PlantPaper sells on Shopify, 100% of its catalogue in stock. The best seller is PlantPaper - 32 Rolls, at US$69.00, followed by PlantPaper - 16 Rolls and PlantPaper - 96 Rolls.
#1PlantPaper - 32 RollsPlantPaperUS$69.00In stock
#2PlantPaper - 16 RollsPlantPaperUS$43.00In stock
#3PlantPaper - 96 RollsPlantPaperUS$167.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places PlantPaper in its comparison group.
- Average rating
- 4.84 / 5
- Rated products
- 94% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$97.25
- Currency
- USD
04 · Ads
What PlantPaper is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
PlantPaper runs Meta ads on Facebook, Instagram, Messenger, Threads, whatsapp, and has advertised on Google since April 2022 (text).
Lab-tested 100% Toxin-free Toilet PaperPlantPaper5 Oct 2026video
PlantPaperPlantPaper4 Oct 2026image
Lab-tested 100% Toxin-free Toilet PaperPlantPaper4 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Plant Paper Inc.verified
Text ad20 Oct 2026Plant Paper Inc.verified
Text ad20 Oct 2026Plant Paper Inc.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about PlantPaper.
The creators who tag @plant_paper on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @plant_paper on Instagram, led by Rumer Has It (17.6k followers, 6.9% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| RRumer Has It@rumerhasit · 🇺🇸 US | Decoration garden diy Creator | 17.6k | 6.9% | 2 | Tagged @plant_paper |
06 · Competitors according to Gravity
Who PlantPaper competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for PlantPaper among Household Supplies brands in United States. The closest is honeycomb, then Pure Planet Club US, Save Trees, Sustainable Consumables, lovelypoopoo.com, PandaEcoPaper.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| honeycombhoneycombluxury.com | |||||||
| Pure Planet Club USpureplanetclub.com | |||||||
| Save Treessavetrees.co | |||||||
| Sustainable Consumablessustainableconsumables.com | |||||||
| lovelypoopoo.comlovelypoopoo.com | |||||||
| PandaEcoPaperpandaecopaper.com |
07 · Company
The company behind PlantPaper.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
PlantPaper is a company based in Wilmington, United States, on a domain registered in October 2018. It employs about 6 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Wilmington
- Founded
- Data not available
- Domain registered
- 15 Oct 2018
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 6 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- plantpaper.us · Shopify · USD
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about PlantPaper
What people ask Google about PlantPaper.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is PlantPaper legit or a scam?
According to Gravity by Benchr, PlantPaper is a brand based in Wilmington, United States: its website has existed since October 2018, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 6 people on LinkedIn, it has 118,824 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about PlantPaper?
Customers rate PlantPaper 3.8 out of 5 on Trustpilot over 12 reviews, 11 of them in the last twelve months: 75% give five stars, 17% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is PlantPaper?
PlantPaper sells tree-free and toxin-free toilet paper made from organic bamboo that is septic safe and delivered to customers. Gravity by Benchr classifies it under Household Supplies, with Household Paper Products making up 94% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
PlantPaper prices: how much is it?
PlantPaper's best seller, PlantPaper - 32 Rolls, sells US$69.00 on plantpaper.us. 100% of the catalogue is in stock. Gravity does not track prices daily: check plantpaper.us before buying. Source: Gravity by Benchr catalogue reading, October 2026.
PlantPaper promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: PlantPaper advertises on Facebook and Instagram and on Google, where its offers often run. Check plantpaper.us for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy PlantPaper?
PlantPaper sells on its own website, plantpaper.us, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind PlantPaper?
Gravity by Benchr records a company based in Wilmington, United States, whose domain was registered in 2018, with 6 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is PlantPaper doing well?
Yes. Gravity by Benchr estimates about 66,000 visits to plantpaper.us in September 2026, up 28% in a month and up 7% over three months. PlantPaper ranks #93 of 3,739 Household Supplies brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does PlantPaper use?
Gravity by Benchr identifies plantpaper.us as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since April 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
What is PlantPaper's ad budget?
Gravity by Benchr does not publish a spend figure for PlantPaper on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Household Supplies brands in United States?
Among Household Supplies brands in United States in the Gravity by Benchr index, PlantPaper ranks #93 of 3,739 by estimated traffic. Its closest competitors on the same market are honeycomb, Pure Planet Club US, Save Trees, Sustainable Consumables and lovelypoopoo.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with PlantPaper.