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  5. Playtech

Brand page · Computers · New Zealand

Playtech Top 5% worldwide Top 5% in New Zealand Top 10% in Computers Top 20% in Computers in New Zealand
playtech.co.nz·🇳🇿 Auckland, New Zealand· Shopify·Since 2004

Playtech: 47.6k visits a month, 15 active Meta ads.

Playtech — Playtech is a New Zealand gaming PC retailer and system builder that sells prebuilt and custom gaming computers, as well as gaming gear and equipment. In September 2026 playtech.co.nz drew an estimated 47.6k visits, up 8% on the month before. It ranks #4 of 24 Computers brands in New Zealand and holds a 4.0 Trustpilot rating over 16 reviews.

playtech.co.nz@playtechnz 10.4kYouTube 26.6kFacebookLinkedIn 85Trustpilot 4.0Meta Ad Library 15

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026

Estimated traffic
47.6k
+8% vs. August 2026
Instagram followers
10.4k
1,621 posts · @playtechnz
Trustpilot
4.0
16 reviews · 3 in 12 months
Meta ads
15
active · on Google since 2023
Products
95%
in stock · 96 collections
Rank in New Zealand
#4
of 24 in Computers
LinkedIn
85
followers · 3 employees
Earned media value
€25.3
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Playtech is a New Zealand gaming PC retailer and system builder that sells prebuilt and custom gaming computers, as well as gaming gear and equipment.

01 · Traffic

How much traffic Playtech gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Playtech drew an estimated 47.6k visits in September 2026, up 8% on the month before and down 4% over three months.

  • Worldwide#177,259of 4.5m sites · Top 5%
  • In New Zealand#705of 26.3k sites · Top 5%
  • Computers, worldwide#768of 8,153 brands · Top 10%
  • Computers, New Zealand#4of 24 brands · Top 20%
Monthly visitssource Sept 2026

47.6k

estimated visits in September

1 mo ▲ +8.1%4 mo ▼ −4.2%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Playtech.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Playtech holds 4.0 out of 5 on Trustpilot over 16 reviews, 3 of them in the last twelve months: 75% of customers give five stars and 19% one star.

Trustpilotclaimed page · read 20 Oct 2026
4.0TrustScore · 16 reviews · 3 in 12 months
Top 50% rating quality
5 ★75%
4 ★6%
3 ★0%
2 ★0%
1 ★19%

Computer and Accessories Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Playtech sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Playtech sells on Shopify, 95% of its catalogue in stock. The best seller is Paysafecard $100 NZD Voucher - Digital Processing Fee Included, at NZ$135.00, followed by Apple $100 NZD App Store & iTunes - Digital Processing Fee Included and Paysafecard $50 NZD Voucher- Digital Processing Fee Included.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Gaming Computers55%
Computer Components20%
Computer Accessories5%
Desktop Computers5%

Share of the catalogue by product family.

Activity mixdominant: Computers
Computers61%
Electronics Accessories25%
Gift Cards8%
Audio1%
Digital Goods & Currency1%

The dominant category places Playtech in its comparison group.

Prices and ratingsstore data
Average rating
5.00 / 5
Rated products
2% of the catalogue
In stock
95%
Upper price quartile
US$1,968.78
Currency
NZD

05 · Influencers

Who talks about Playtech.

The creators who tag @playtechnz on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @playtechnz · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Playtech competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Playtech among Computers brands in New Zealand. The closest is Xtreme Pc Gaming, then Reforged Rigs, Compulsion Tech, JP Informatica, ViprTech, greed.de.

CompetitorsComputers · New Zealand · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Xtreme Pc Gamingxtremepc.com.mx
Reforged Rigsreforged.nz
Compulsion Techcompulsiontech.co.nz
JP Informaticajpinformaticanatal.com.br
ViprTechviprtech.com
greed.degreed.de
Competitors Gravity finds for Playtech. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Playtech with Xtreme Pc Gaming

07 · Company

The company behind Playtech.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Playtech is a company based in Auckland, New Zealand, founded in 1991 according to LinkedIn, on a domain registered in May 2004. It employs about 3 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇳🇿 New Zealand · Auckland
Founded
1991, per LinkedIn
Domain registered
31 May 2004
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
3 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
playtech.co.nz · Shopify · NZD
Catalogue
96 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Playtech

What people ask Google about Playtech.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Playtech legit?

According to Gravity by Benchr, Playtech is a brand based in Auckland, New Zealand: its website has existed since May 2004, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 3 people on LinkedIn, it has 10,431 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

What do customers say about Playtech?

Customers rate Playtech 4.0 out of 5 on Trustpilot over 16 reviews, 3 of them in the last twelve months: 75% give five stars, 19% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Playtech?

Playtech is a New Zealand gaming PC retailer and system builder that sells prebuilt and custom gaming computers, as well as gaming gear and equipment. Gravity by Benchr classifies it under Computers, with Gaming Computers making up 55% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Playtech prices: how much is it?

Playtech's best seller, Paysafecard $100 NZD Voucher - Digital Processing Fee Included, sells NZ$135.00 on playtech.co.nz. 95% of the catalogue is in stock. Gravity does not track prices daily: check playtech.co.nz before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Playtech discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Playtech advertises on Facebook and Instagram and on Google, where its offers often run. Check playtech.co.nz for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Playtech?

Playtech sells on its own website, playtech.co.nz, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.

Who owns Playtech?

Gravity by Benchr records a company based in Auckland, New Zealand, founded in 1991 according to LinkedIn, on a domain registered in 2004, with 3 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Playtech doing well?

Not at the moment. Gravity by Benchr estimates about 47,600 visits to playtech.co.nz in September 2026, up 8% in a month and down 4% over three months. Playtech ranks #4 of 24 Computers brands in New Zealand in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Playtech use?

Gravity by Benchr identifies playtech.co.nz as a Shopify store (standard plan, not Shopify Plus), selling in NZD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since November 2023. Source: Gravity by Benchr platform and advertising records.

What is Playtech's ad budget?

Gravity by Benchr does not publish a spend figure for Playtech on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Computers brands in New Zealand?

Among Computers brands in New Zealand in the Gravity by Benchr index, Playtech ranks #4 of 24 by estimated traffic. Its closest competitors on the same market are Xtreme Pc Gaming, Reforged Rigs, Compulsion Tech, JP Informatica and ViprTech. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Playtech.