Brand page · Health Care · Netherlands
plnktn: 42.1k visits a month, 181 active Meta ads, Gravity score 518.
plnktn — plnktn is an algae brand based in the Netherlands that develops and sells high-quality algae nutrition and supplements for humans, along with other algae-based solutions for a better future such as packaging and CO2 compensation. In September 2026 plnktn.com drew an estimated 42.1k visits, up 32% on the month before. It ranks #82 of 824 Health Care brands in Netherlands and holds a 4.7 Trustpilot rating over 2,536 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 81 peers: Health Care brands in Netherlands with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
plnktn is an algae brand based in the Netherlands that develops and sells high-quality algae nutrition and supplements for humans, along with other algae-based solutions for a better future such as packaging and CO2 compensation.
01 · Traffic
How much traffic plnktn gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
plnktn drew an estimated 42.1k visits in September 2026, up 32% on the month before and down 32% over three months.
- Worldwide#196,746of 4.5m sites · Top 5%
- In Netherlands#2,793of 78.6k sites · Top 5%
- Health Care, worldwide#5,388of 105,715 brands · Top 10%
- Health Care, Netherlands#82of 824 brands · Top 10%
42.1k
estimated visits in September
1 mo ▲ +31.8%4 mo ▼ −31.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about plnktn.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
plnktn holds 4.7 out of 5 on Trustpilot over 2,536 reviews, 619 of them in the last twelve months: 86% of customers give five stars and 2% one star. That volume places plnktn in the top 5% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 10%.
Vitamin and Supplements Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What plnktn sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
plnktn sells on Shopify, 92% of its catalogue in stock. The best seller is Plankton Capsules, at €31.41–€94.23, followed by Omega-3 and Magnesium.
#1Plankton Capsulesplnktn€31.41–€94.23In stock
#2Omega-3plnktn€25.46–€76.37In stock
#3Magnesiumplnktn€16.96–€50.87In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places plnktn in its comparison group.
- Average rating
- 4.45 / 5
- Rated products
- 30% of the catalogue
- In stock
- 92%
- Upper price quartile
- US$28.52
- Currency
- EUR
04 · Ads
What plnktn is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
plnktn runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since November 2022 (image, text, video).
Puur, plantaardig, Europees, zonder omwegenplnktn_official7 Oct 2026video
De plantengroep die bijna niemand eetplnktn_official7 Oct 2026video
Puur, plantaardig, Europees, zonder omwegenplnktn_official7 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026plnktn. B.V.verified
Text ad20 Oct 2026plnktn. B.V.verified
Text ad20 Oct 2026plnktn. B.V.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about plnktn.
The creators who tag @plnktn_official on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @plnktn_official on Instagram, led by 𝐏𝐢𝐩𝐩𝐚 𝑣 𝐼𝑒𝑟𝑠𝑒𝑙 (94.3k followers).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| �𝐏𝐢𝐩𝐩𝐚 𝑣 𝐼𝑒𝑟𝑠𝑒𝑙@pippavaniersel · 🇩🇪 DE | Food cooking nutrition Creator | 94.3k | — | 7 | Tagged @plnktn_official |
06 · Competitors according to Gravity
Who plnktn competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for plnktn among Health Care brands in Netherlands. The closest is Animal EU, then 17 Nutrition, Ekopura Nutrition, Prohemp, Ovabalance, Elvéra.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Animal EUanimaleurope.com | |||||||
| 17 Nutrition17nutrition.com | |||||||
| Ekopura Nutritionekopura.com | |||||||
| Prohempprohemp.nl | |||||||
| Ovabalanceovabalance.eu | |||||||
| Elvéragetelvera.com |
07 · Company
The company behind plnktn.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
plnktn is a company based in Amsterdam, Netherlands, founded in 2020 according to LinkedIn, on a domain registered in July 2008. It employs about 17 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇳🇱 Netherlands · Amsterdam
- Founded
- 2020, per LinkedIn
- Domain registered
- 24 Jul 2008
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 17 on LinkedIn · 2-10
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- plnktn.com · Shopify · EUR
- Catalogue
- 40 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about plnktn
What people ask Google about plnktn.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is plnktn legit?
According to Gravity by Benchr, plnktn is a brand based in Amsterdam, Netherlands: its website has existed since July 2008, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 17 people on LinkedIn, it has 42,670 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about plnktn?
Customers rate plnktn 4.7 out of 5 on Trustpilot over 2,536 reviews, 619 of them in the last twelve months: 86% give five stars, 2% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is plnktn known for?
plnktn is an algae brand based in the Netherlands that develops and sells high-quality algae nutrition and supplements for humans, along with other algae-based solutions for a better future such as packaging and CO2 compensation. Gravity by Benchr classifies it under Health Care, with Fitness & Nutrition making up 19% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is plnktn expensive?
plnktn's best seller, Plankton Capsules, sells from €31.41 to €94.23 on plnktn.com. 92% of the catalogue is in stock. Gravity does not track prices daily: check plnktn.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a plnktn discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: plnktn advertises on Facebook and Instagram and on Google, where its offers often run. Check plnktn.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy plnktn?
plnktn sells on its own website, plnktn.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind plnktn?
Gravity by Benchr records a company based in Amsterdam, Netherlands, founded in 2020 according to LinkedIn, on a domain registered in 2008, with 17 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is plnktn growing?
Not at the moment. Gravity by Benchr estimates about 42,100 visits to plnktn.com in September 2026, up 32% in a month and down 32% over three months. plnktn ranks #82 of 824 Health Care brands in Netherlands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does plnktn use?
Gravity by Benchr identifies plnktn.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since November 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
What is plnktn's ad budget?
Gravity by Benchr does not publish a spend figure for plnktn on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Health Care brands in Netherlands?
Among Health Care brands in Netherlands in the Gravity by Benchr index, plnktn ranks #82 of 824 by estimated traffic. Its closest competitors on the same market are Animal EU, 17 Nutrition, Ekopura Nutrition, Prohemp and Ovabalance. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with plnktn.