Brand page · Lawn & Garden · Denmark

PLUS Top 5% worldwide Top 10% in Denmark Top 5% in Lawn & Garden Top 10% in Lawn & Garden in Denmark
plus.dk·🇩🇰 Denmark·Since 1996

PLUS: 40.3k visits a month, 156 active Meta ads, Gravity score 738.

PLUS — PLUS A/S is a Danish company that designs and sells DIY products for gardens and outdoor spaces, including fences, pergolas, garden houses, furniture, and play equipment. In September 2026 plus.dk drew an estimated 40.3k visits, down 27% on the month before. It ranks #8 of 136 Lawn & Garden brands in Denmark and holds a 4.5 Trustpilot rating over 284 reviews.

plus.dk@design_by_plus 44.1kFacebookLinkedIn 817Trustpilot 4.5Meta Ad Library 156

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026

Estimated traffic
40.3k
−27% vs. August 2026
Instagram followers
44.1k
1,155 posts · @design_by_plus
Trustpilot
4.5
284 reviews · 57 in 12 months
Meta ads
156
active · on Google since 2024
Products
—
Data not available
Rank in Denmark
#8
of 136 in Lawn & Garden
LinkedIn
817
followers · 26 employees
Earned media value
€1.7k
per month, Instagram

Gravity score

738/ 1000 · 8 of 10 indicators rated
Brand Power656
Momentum636
Performance923

Percentiles within 10 peers: Lawn & Garden brands in Denmark with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

PLUS A/S is a Danish company that designs and sells DIY products for gardens and outdoor spaces, including fences, pergolas, garden houses, furniture, and play equipment.

01 · Traffic

How much traffic PLUS gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

PLUS drew an estimated 40.3k visits in September 2026, down 27% on the month before and down 26% over three months.

  • Worldwide#204,333of 4.5m sites · Top 5%
  • In Denmark#1,169of 21.4k sites · Top 10%
  • Lawn & Garden, worldwide#1,326of 52,482 brands · Top 5%
  • Lawn & Garden, Denmark#8of 136 brands · Top 10%
Monthly visitssource Sept 2026

40.3k

estimated visits in September

1 mo ▼ −26.7%4 mo ▼ −25.6%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about PLUS.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

PLUS holds 4.5 out of 5 on Trustpilot over 284 reviews, 57 of them in the last twelve months: 65% of customers give five stars and 19% one star. That volume places PLUS in the top 20% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%.

Trustpilotclaimed page · read 20 Oct 2026
4.5TrustScore · 284 reviews · 57 in 12 months
Top 20% review volumeTop 20% rating quality
5 ★65%
4 ★7%
3 ★5%
2 ★5%
1 ★19%

Shelter Garden Center Garden Building Supplier

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What PLUS sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read PLUS's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Lawn & Garden
Lawn & Garden72%
Fencing & Barriers12%
Home & Garden4%

The dominant category places PLUS in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about PLUS.

The creators who tag @design_by_plus on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @design_by_plus on Instagram, led by Lena Smedegaard Carlstedt (11.8k followers, 4.3% engagement).

Influencersaccounts tagging @design_by_plus · Instagram
AccountProfileFollowersEngagementTagsRelationship
LLena Smedegaard Carlstedt@lena_smedegaard · 🇩🇰 DKDecoration garden diy Creator11.8k4.3%2Tagged @design_by_plus
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who PLUS competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for PLUS among Lawn & Garden brands in Denmark. The closest is Obrzeże Ogrodowe, then Abwood, Safe Sheds Sales, Straightcurve, Countrywood, KunkelWorks.

CompetitorsLawn & Garden · Denmark · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Obrzeże Ogrodoweobrzezeogrodowe.pl
Abwoodabwood.ie
Safe Sheds Salessafesheds.com
Straightcurvestraightcurve.com
Countrywoodcountrywood.nl
KunkelWorkskunkelworks.com
Competitors Gravity finds for PLUS. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare PLUS with Obrzeże Ogrodowe

07 · Company

The company behind PLUS.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

PLUS is a company based in Denmark, founded in 1940 according to LinkedIn, on a domain registered in October 1996. It employs about 26 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇩🇰 Denmark
Founded
1940, per LinkedIn
Domain registered
21 Oct 1996
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
26 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
plus.dk
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about PLUS

What people ask Google about PLUS.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is PLUS a legit company?

According to Gravity by Benchr, PLUS is a brand based in Denmark: its website has existed since October 1996, its Trustpilot profile is claimed by the brand, it employs 26 people on LinkedIn, it has 44,072 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

PLUS reviews: is it worth it?

Customers rate PLUS 4.5 out of 5 on Trustpilot over 284 reviews, 57 of them in the last twelve months: 65% give five stars, 19% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does PLUS sell?

PLUS A/S is a Danish company that designs and sells DIY products for gardens and outdoor spaces, including fences, pergolas, garden houses, furniture, and play equipment. Gravity by Benchr classifies it under Lawn & Garden. Source: Gravity by Benchr product classification.

Does PLUS have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: PLUS advertises on Facebook and Instagram and on Google, where its offers often run. Check plus.dk for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who is behind PLUS?

Gravity by Benchr records a company based in Denmark, founded in 1940 according to LinkedIn, on a domain registered in 1996, with 26 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is PLUS growing?

Not at the moment. Gravity by Benchr estimates about 40,300 visits to plus.dk in September 2026, down 27% in a month and down 26% over three months. PLUS ranks #8 of 136 Lawn & Garden brands in Denmark in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is PLUS' ad budget?

Gravity by Benchr does not publish a spend figure for PLUS on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Lawn & Garden brands in Denmark?

Among Lawn & Garden brands in Denmark in the Gravity by Benchr index, PLUS ranks #8 of 136 by estimated traffic. Its closest competitors on the same market are Obrzeże Ogrodowe, Abwood, Safe Sheds Sales, Straightcurve and Countrywood. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with PLUS.