Brand page · Sofas · Australia
Plush Think Sofas: 189K visits a month, 19 active Meta ads, Gravity score 704.
Plush Think Sofas — Plush is an Australian sofa retail chain that specializes in handcrafted, high-quality sofas and living furniture, offering various styles, configurations, and materials including designer fabrics and genuine leather. In September 2026 plush.com.au drew an estimated 189K visits, down 21% on the month before. It ranks #6 of 190 Sofas brands in Australia and holds a 3.1 Trustpilot rating over 405 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 6 peers: Sofas brands in Australia with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Plush is an Australian sofa retail chain that specializes in handcrafted, high-quality sofas and living furniture, offering various styles, configurations, and materials including designer fabrics and genuine leather.
01 · Traffic
How much traffic Plush Think Sofas gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Plush Think Sofas drew an estimated 189K visits in September 2026, down 21% on the month before and up 24% over three months.
- Worldwide#54,856of 4.5M sites · Top 5%
- In Australia#1,135of 105K sites · Top 5%
- Sofas, worldwide#110of 7,681 brands · Top 5%
- Sofas, Australia#6of 190 brands · Top 5%
189K
estimated visits in September
1 mo ▼ −21.4%4 mo ▲ +23.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Plush Think Sofas.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Plush Think Sofas holds 3.1 out of 5 on Trustpilot over 405 reviews, 63 of them in the last twelve months: 45% of customers give five stars and 45% one star. That volume places Plush Think Sofas in the top 20 % of the 270,321 Trustpilot pages in the Gravity index.
Furniture Store Sofa Store Living Room Furniture Store Furniture Manufacturer Bedroom Furniture Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Plush Think Sofas sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Plush Think Sofas's catalogue yet.
Data not available
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Share of the catalogue by product family.
The dominant category places Plush Think Sofas in its comparison group.
- Average rating
- Data not available
- Rated products
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- In stock
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- Upper price quartile
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- Currency
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04 · Ads
What Plush Think Sofas is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Plush Think Sofas runs Meta ads on Facebook, Instagram, Threads, and has advertised on Google since August 2023 (image, text, video).
Up to 50% offPlush12 Oct 2026image
PlushPlush12 Oct 2026image
Up to 50% offPlush12 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026PLUSH-THINK SOFAS PTY LTDverified
Image ad20 Oct 2026PLUSH-THINK SOFAS PTY LTDverified
Image ad20 Sept 2026PLUSH-THINK SOFAS PTY LTDverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Plush Think Sofas.
The creators who tag @plush_think_sofas on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @plush_think_sofas on Instagram, led by GRACE + ALASTOR (20.8K followers, 10.0% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| GGRACE + ALASTOR@gracefuldanes · 🇦🇺 AU | Pets nature Creator | 20.8K | 10.0% | 1 | Tagged @plush_think_sofas |
06 · Competitors according to Gravity
Who Plush Think Sofas competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Plush Think Sofas among Sofas brands in Australia. The closest is sofa.com, then DreamSofa, scs.co.uk, sweef.se, OPTISOFA, OMHU.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| sofa.comsofa.com | |||||||
| DreamSofadreamsofa.com | |||||||
| scs.co.ukscs.co.uk | |||||||
| sweef.sesweef.se | |||||||
| OPTISOFAoptisofa.com | |||||||
| OMHUus.omhucph.com |
07 · Company
The company behind Plush Think Sofas.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Plush Think Sofas is a company based in Australia. It employs about 115 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
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- Entity country
- 🇦🇺 Australia
- Founded
- Data not available
- Domain registered
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- Share capital
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- Status
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- President
- Data not available
- Activity code
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- Employees
- 115 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- plush.com.au · Magento
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Plush Think Sofas
What people ask Google about Plush Think Sofas.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Plush Think Sofas legit or a scam?
According to Gravity by Benchr, Plush Think Sofas is a brand based in Australia: it sells on a Magento store, it employs 115 people on LinkedIn, it has 51,224 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Plush Think Sofas reviews
Customers rate Plush Think Sofas 3.1 out of 5 on Trustpilot over 405 reviews, 63 of them in the last twelve months: 45% give five stars, 45% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Plush Think Sofas?
Plush is an Australian sofa retail chain that specializes in handcrafted, high-quality sofas and living furniture, offering various styles, configurations, and materials including designer fabrics and genuine leather. Gravity by Benchr classifies it under Sofas. Source: Gravity by Benchr product classification.
Is there a Plush Think Sofas discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Plush Think Sofas advertises on Facebook and Instagram and on Google, where its offers often run. Check plush.com.au for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Plush Think Sofas?
Plush Think Sofas sells on its own website, plush.com.au, a Magento store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Plush Think Sofas?
Gravity by Benchr records a company based in Australia, with 115 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Plush Think Sofas growing?
Yes. Gravity by Benchr estimates about 189,400 visits to plush.com.au in September 2026, down 21% in a month and up 24% over three months. Plush Think Sofas ranks #6 of 190 Sofas brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Plush Think Sofas use?
Gravity by Benchr identifies plush.com.au as a Magento store. It advertises through Meta and on Google since August 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Plush Think Sofas spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Plush Think Sofas on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Sofas brands in Australia?
Among Sofas brands in Australia in the Gravity by Benchr index, Plush Think Sofas ranks #6 of 190 by estimated traffic. Its closest competitors on the same market are sofa.com, DreamSofa, scs.co.uk, sweef.se, OPTISOFA. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Plush Think Sofas.