Brand page · Clothing · United Kingdom
POETRY traffic, ads & competitors 97.2k visits a month, 1 active Meta ads, Gravity score 518.
POETRY — POETRY is a fashion brand that creates beautiful clothes with enduring appeal using natural fabrics. In September 2026 poetryfashion.co.uk drew an estimated 97.2k visits, down 14% on the month before. It ranks #534 of 19,668 Clothing brands in the United Kingdom and holds a 2.7 Trustpilot rating over 158 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 1008 peers: Clothing brands in the United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
POETRY is a fashion brand that creates beautiful clothes with enduring appeal using natural fabrics.
01 · Traffic
POETRY website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
POETRY drew an estimated 97.2k visits in September 2026, down 14% on the month before and down 37% over three months.
- Worldwide#95,986of 4.5m sites · Top 5%
- In United Kingdom#4,996of 192k sites · Top 5%
- Clothing, worldwide#9,135of 459,295 brands · Top 5%
- Clothing, United Kingdom#534of 19,668 brands · Top 5%
97.2k
estimated visits in September
1 mo ▼ −14.2%4 mo ▼ −36.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
POETRY reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
POETRY holds 2.7 out of 5 on Trustpilot over 158 reviews, 22 of them in the last twelve months: 32% of customers give five stars and 42% one star. That volume places POETRY in the top 30% of the 270,321 Trustpilot pages in the Gravity index. On Google, POETRY scores 4.8 over 88 reviews.
Clothing Store Women's Clothing Store Men's Clothing Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
POETRY best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read POETRY's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places POETRY in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
POETRY ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
POETRY runs Meta ads on Instagram, and has advertised on Google since October 2021 (image, text, video).
Our Midwinter collection is here! Fusing understated minimalism with sophisticated glamour, our new Midwinter collection centres on timelPoetry Fashion6 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026SELECTIVE MARKETPLACE LTDverified
Text ad20 Oct 2026SELECTIVE MARKETPLACE LTDverified
Text ad20 Oct 2026SELECTIVE MARKETPLACE LTDverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
POETRY influencers
The creators who tag @poetryfashion_ on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @poetryfashion_ on Instagram, led by Kate lonsdale (724k followers, 1.5% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| KKate lonsdale@thesilverkat · 🇬🇧 GB | Fashion style luxury Creator | 724k | 1.5% | 1 | Tagged @poetryfashion_ |
06 · Competitors according to Gravity
POETRY competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for POETRY among Clothing brands in the United Kingdom. The closest is familycotton.net, then doohaa.com, Próchnik, Hemington, Boozelele, Hoodartwear.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| familycotton.netfamilycotton.net | |||||||
| doohaa.comdoohaa.com | |||||||
| Próchnikprochnik.pl | |||||||
| Hemingtonhemington.com.tr | |||||||
| Boozeleleboozelele.com | |||||||
| Hoodartwearhoodartwear.com |
07 · Company
Who is behind POETRY?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
POETRY is a company based in United Kingdom, on a domain registered in July 2006. It employs about 200 people.
- Entity country
- 🇬🇧 United Kingdom
- Domain registered
- 21 Jul 2006
- Employees
- 200 on LinkedIn
- Own store
- poetryfashion.co.uk · Salesforce_commerce
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about POETRY
What people ask Google about POETRY.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is POETRY legit?
According to Gravity by Benchr, POETRY is a brand based in the United Kingdom: its website has existed since July 2006, it sells on a Salesforce_commerce store, it employs 200 people on LinkedIn, it has 22,684 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
POETRY reviews
Customers rate POETRY 2.7 out of 5 on Trustpilot over 158 reviews, 22 of them in the last twelve months: 32% give five stars, 42% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. On Google, POETRY scores 4.8 over 88 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does POETRY sell?
POETRY is a fashion brand that creates beautiful clothes with enduring appeal using natural fabrics. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.
POETRY promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: POETRY advertises on Facebook and Instagram and on Google, where its offers often run. Check poetryfashion.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy POETRY?
POETRY sells on its own website, poetryfashion.co.uk, a Salesforce_commerce store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns POETRY?
Gravity by Benchr records a company based in United Kingdom, whose domain was registered in 2006, with 200 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is POETRY growing?
Not at the moment. Gravity by Benchr estimates about 97,200 visits to poetryfashion.co.uk in September 2026, down 14% in a month and down 37% over three months. POETRY ranks #534 of 19,668 Clothing brands in the United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does POETRY use?
Gravity by Benchr identifies poetryfashion.co.uk as a Salesforce_commerce store. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does POETRY spend on Meta ads?
Gravity by Benchr does not publish a spend figure for POETRY on this page. What Gravity observes: an active Meta advertiser, on Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in the United Kingdom?
Among Clothing brands in the United Kingdom in the Gravity by Benchr index, POETRY ranks #534 of 19,668 by estimated traffic. Its closest competitors on the same market are familycotton.net, doohaa.com, Próchnik, Hemington and Boozelele. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with POETRY.