Brand page · Clothing Accessories · Italy
Polaroid Eyewear: 175K visits a month, 14 active Meta ads.
Polaroid Eyewear — Polaroid Eyewear EU is a brand that manufactures and distributes polarized sunglasses, optical frames, reading glasses, and clip-ons, featuring original lens technology since 1937. In September 2026 polaroideyewear.com drew an estimated 175K visits, down 23% on the month before. It ranks #9 of 1,465 Clothing Accessories brands in Italy and holds a 1.8 Trustpilot rating over 54 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026
About the store
Polaroid Eyewear EU is a brand that manufactures and distributes polarized sunglasses, optical frames, reading glasses, and clip-ons, featuring original lens technology since 1937.
01 · Traffic
How much traffic Polaroid Eyewear gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Polaroid Eyewear drew an estimated 175K visits in September 2026, down 23% on the month before and down 32% over three months.
- Worldwide#58,623of 4.5M sites · Top 5%
- In Italy#1,454of 138K sites · Top 5%
- Clothing Accessories, worldwide#555of 85,207 brands · Top 1%
- Clothing Accessories, Italy#9of 1,465 brands · Top 1%
175K
estimated visits in September
1 mo ▼ −22.8%4 mo ▼ −31.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Polaroid Eyewear.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Polaroid Eyewear holds 1.8 out of 5 on Trustpilot over 54 reviews, 16 of them in the last twelve months: 6% of customers give five stars and 81% one star. That volume places Polaroid Eyewear in the top 40 % of the 270,321 Trustpilot pages in the Gravity index.
Sunglasses Store Glasses Store Fashion Accessories Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Polaroid Eyewear sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Polaroid Eyewear sells on Shopify, 100% of its catalogue in stock. The best seller is PLD 4191/S, at €59.00, followed by PLD 6233/S and PLD 2157/S.
#1PLD 4191/SPolaroid Eyewear€59.00In stock
#2PLD 6233/SPolaroid Eyewear€41.30–€59.00In stock
#3PLD 2157/SPolaroid Eyewear€59.00–€64.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Data not available
Share of the catalogue by product family.
The dominant category places Polaroid Eyewear in its comparison group.
- Average rating
- 4.84 / 5
- Rated products
- 88% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$99.07
- Currency
- EUR
04 · Ads
What Polaroid Eyewear is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Polaroid Eyewear runs Meta ads on Facebook, Instagram, Audience Network, Threads, and has advertised on Google since March 2026 (image, text, video).
Neue KollektionPolaroid Eyewear5 Oct 2026image
default_collection_headlinePolaroid Eyewear5 Oct 2026image
Pld 6225/s €59Polaroid Eyewear5 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026SAFILO - SOCIETA' AZIONARIA FABBRICA ITALIANA LAVORAZIONE OCCHIALI - S.P.A. - INverified
Text ad21 Oct 2026SAFILO - SOCIETA' AZIONARIA FABBRICA ITALIANA LAVORAZIONE OCCHIALI - S.P.A. - INverified
Text ad21 Oct 2026SAFILO - SOCIETA' AZIONARIA FABBRICA ITALIANA LAVORAZIONE OCCHIALI - S.P.A. - INverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Polaroid Eyewear.
The creators who tag @polaroideyewear on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @polaroideyewear on Instagram, led by Urko📸 (11.1K followers, 8.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| UUrko📸@urkofotografia · 🇪🇸 ES | Photography visual arts Creator | 11.1K | 8.2% | 7 | Tagged @polaroideyewear |
06 · Competitors according to Gravity
Who Polaroid Eyewear competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Polaroid Eyewear among Clothing Accessories brands in Italy. The closest is ray-ban.com, then mauijim.com, hawkersco.com, VZN Frames, Blenders, justsunnies.com.au.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| ray-ban.comray-ban.com | |||||||
| mauijim.commauijim.com | |||||||
| hawkersco.comhawkersco.com | |||||||
| VZN Framesvznframes.com | |||||||
| Blendersblenderseyewear.com | |||||||
| justsunnies.com.aujustsunnies.com.au |
07 · Company
The company behind Polaroid Eyewear.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Polaroid Eyewear is a company based in Italy, founded in 1937 according to LinkedIn, on a domain registered in July 1998. It employs about 38 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇮🇹 Italy
- Founded
- 1937, per LinkedIn
- Domain registered
- 22 Jul 1998
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 38 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- polaroideyewear.com · Shopify · EUR
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Polaroid Eyewear
What people ask Google about Polaroid Eyewear.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Polaroid Eyewear legit or a scam?
According to Gravity by Benchr, Polaroid Eyewear is a brand based in Italy: its website has existed since July 1998, it sells on a Shopify store, it employs 38 people on LinkedIn, it has 118,001 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Polaroid Eyewear reviews: is it worth it?
Customers rate Polaroid Eyewear 1.8 out of 5 on Trustpilot over 54 reviews, 16 of them in the last twelve months: 6% give five stars, 81% one star. Gravity by Benchr places that review volume in the top 40 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Polaroid Eyewear known for?
Polaroid Eyewear EU is a brand that manufactures and distributes polarized sunglasses, optical frames, reading glasses, and clip-ons, featuring original lens technology since 1937. Gravity by Benchr classifies it under Clothing Accessories. Source: Gravity by Benchr product classification, October 2026.
Polaroid Eyewear prices: how much is it?
Polaroid Eyewear's best seller, PLD 4191/S, sells €59.00 on polaroideyewear.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check polaroideyewear.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Polaroid Eyewear have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Polaroid Eyewear advertises on Facebook and Instagram and on Google, where its offers often run. Check polaroideyewear.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Polaroid Eyewear?
Polaroid Eyewear sells on its own website, polaroideyewear.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who owns Polaroid Eyewear?
Gravity by Benchr records a company based in Italy, founded in 1937 according to LinkedIn, on a domain registered in 1998, with 38 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Polaroid Eyewear growing?
Not at the moment. Gravity by Benchr estimates about 174,600 visits to polaroideyewear.com in September 2026, down 23% in a month and down 32% over three months. Polaroid Eyewear ranks #9 of 1,465 Clothing Accessories brands in Italy in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Polaroid Eyewear use?
Gravity by Benchr identifies polaroideyewear.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. It advertises through Meta and on Google since March 2026. Source: Gravity by Benchr platform and advertising records.
How much does Polaroid Eyewear spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Polaroid Eyewear on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing Accessories brands in Italy?
Among Clothing Accessories brands in Italy in the Gravity by Benchr index, Polaroid Eyewear ranks #9 of 1,465 by estimated traffic. Its closest competitors on the same market are ray-ban.com, mauijim.com, hawkersco.com, VZN Frames, Blenders. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Polaroid Eyewear.