Brand page · Clothing · United States

POPFLEX® Top 1% worldwide Top 1% in United States Top 1% in Clothing Top 1% in Clothing in United States
popflexactive.com·🇺🇸 Austin, United States· Shopify·Since 2015

POPFLEX®: 1.8m visits a month, 703 active Meta ads, Gravity score 677.

POPFLEX® — POPFLEX® is a workout wear brand designed by Cassey Ho of Blogilates, offering activewear with pockets in sizes XXS-3X. In September 2026 popflexactive.com drew an estimated 1.8m visits, down 30% on the month before. It ranks #64 of 97,158 Clothing brands in United States and holds a 3.1 Trustpilot rating over 171 reviews.

popflexactive.com@popflex_active 1mFacebookLinkedIn 2.2kTrustpilot 3.1Meta Ad Library 703

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
1.8m
−30% vs. August 2026
Instagram followers
1m
4,954 posts · @popflex_active
Trustpilot
3.1
171 reviews · 34 in 12 months
Meta ads
703
active · on Google since 2023
Products
97%
in stock · 346 collections
Rank in United States
#64
of 97,158 in Clothing
LinkedIn
2.2k
followers · 16 employees
Earned media value
€141.8k
per month, Instagram

Gravity score

677/ 1000 · 10 of 10 indicators rated
Brand Power680
Momentum469
Performance882

Percentiles within 128 peers: Clothing brands in United States with 1m–10M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

POPFLEX® is a workout wear brand designed by Cassey Ho of Blogilates, offering activewear with pockets in sizes XXS-3X.

01 · Traffic

How much traffic POPFLEX® gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

POPFLEX® drew an estimated 1.8m visits in September 2026, down 30% on the month before and down 10% over three months.

  • Worldwide#9,018of 4.5m sites · Top 1%
  • In United States#3,009of 1.2m sites · Top 1%
  • Clothing, worldwide#651of 459,295 brands · Top 1%
  • Clothing, United States#64of 97,158 brands · Top 1%
Monthly visitssource Sept 2026

1.8m

estimated visits in September

1 mo ▼ −30.5%4 mo ▼ −9.6%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about POPFLEX®.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

POPFLEX® holds 3.1 out of 5 on Trustpilot over 171 reviews, 34 of them in the last twelve months: 30% of customers give five stars and 49% one star. That volume places POPFLEX® in the top 30% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 20 Oct 2026
3.1TrustScore · 171 reviews · 34 in 12 months
Top 30% review volume
5 ★30%
4 ★4%
3 ★4%
2 ★13%
1 ★49%

Activewear Store Sportswear Store Women's Clothing Store Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What POPFLEX® sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

POPFLEX® sells on Shopify, 97% of its catalogue in stock. The best seller is Pirouette Skort - Digital Lavender, at US$60.00, followed by Pirouette Skort - Black and Crisscross Hourglass® Legging with Pockets - Black.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Swimwear10%
Clothing Tops9%
Activewear6%
Lingerie6%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing93%
Handbags, Wallets & Cases2%
Duffel Bags1%
Clothing Accessories1%
Backpacks1%

The dominant category places POPFLEX® in its comparison group.

Prices and ratingsstore data
Average rating
4.62 / 5
Rated products
100% of the catalogue
In stock
97%
Upper price quartile
US$75.00
Currency
USD

05 · Influencers

Who talks about POPFLEX®.

The creators who tag @popflex_active on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @popflex_active on Instagram, led by Maddie Touma (95.3k followers, 0.3% engagement).

Influencersaccounts tagging @popflex_active · Instagram
AccountProfileFollowersEngagementTagsRelationship
MMaddie Touma@maddietouma · 🇺🇸 USBeauty cosmetics skincare Creator95.3k0.3%5Tagged @popflex_active
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who POPFLEX® competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for POPFLEX® among Clothing brands in United States. The closest is Girlfriend Collective, then SET ACTIVE, VELOCITY, Pozze, Arm Fitness, Oner Active.

CompetitorsClothing · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Girlfriend Collectivegirlfriend.com
SET ACTIVEsetactive.co
VELOCITYvelocityactivewear.com.au
Pozzepozze.com.br
Arm Fitnessarmfitness.com.br
Oner Activeeu.oneractive.com
Competitors Gravity finds for POPFLEX®. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare POPFLEX® with Girlfriend Collective

07 · Company

The company behind POPFLEX®.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

POPFLEX® is a company based in Austin, United States, on a domain registered in March 2015. It employs about 16 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Austin
Founded
Data not available
Domain registered
15 Mar 2015
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
16 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
popflexactive.com · Shopify · USD
Catalogue
346 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about POPFLEX®

What people ask Google about POPFLEX®.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is POPFLEX® a legit company?

According to Gravity by Benchr, POPFLEX® is a brand based in Austin, United States: its website has existed since March 2015, it sells on a Shopify store, it employs 16 people on LinkedIn, it has 999,839 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

POPFLEX® reviews

Customers rate POPFLEX® 3.1 out of 5 on Trustpilot over 171 reviews, 34 of them in the last twelve months: 30% give five stars, 49% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does POPFLEX® sell?

POPFLEX® is a workout wear brand designed by Cassey Ho of Blogilates, offering activewear with pockets in sizes XXS-3X. Gravity by Benchr classifies it under Clothing, with Swimwear making up 10% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does POPFLEX® cost?

POPFLEX®'s best seller, Pirouette Skort - Digital Lavender, sells US$60.00 on popflexactive.com. 97% of the catalogue is in stock. Gravity does not track prices daily: check popflexactive.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

POPFLEX® promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: POPFLEX® advertises on Facebook and Instagram and on Google, where its offers often run. Check popflexactive.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy POPFLEX®?

POPFLEX® sells on its own website, popflexactive.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind POPFLEX®?

Gravity by Benchr records a company based in Austin, United States, whose domain was registered in 2015, with 16 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is POPFLEX® doing well?

Not at the moment. Gravity by Benchr estimates about 1,800,100 visits to popflexactive.com in September 2026, down 30% in a month and down 10% over three months. POPFLEX® ranks #64 of 97,158 Clothing brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does POPFLEX® use?

Gravity by Benchr identifies popflexactive.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since January 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

What is POPFLEX®'s ad budget?

Gravity by Benchr does not publish a spend figure for POPFLEX® on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in United States?

Among Clothing brands in United States in the Gravity by Benchr index, POPFLEX® ranks #64 of 97,158 by estimated traffic. Its closest competitors on the same market are Girlfriend Collective, SET ACTIVE, VELOCITY, Pozze and Arm Fitness. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with POPFLEX®.