Brand page · Fitness & General Exercise Equipment · United States
PowerBlock: 209K visits a month, 59 active Meta ads, Gravity score 653.
PowerBlock — PowerBlock is a brand that manufactures adjustable dumbbells and home gym workout equipment. Their products are designed to be space-saving and allow users to add weight as they gain strength. In September 2026 powerblock.com drew an estimated 209K visits, down 8% on the month before. It ranks #29 of 1,967 Fitness & General Exercise Equipment brands in United States and holds a 2.8 Trustpilot rating over 385 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 65 peers: Fitness & General Exercise Equipment brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
PowerBlock is a brand that manufactures adjustable dumbbells and home gym workout equipment. Their products are designed to be space-saving and allow users to add weight as they gain strength.
01 · Traffic
How much traffic PowerBlock gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
PowerBlock drew an estimated 209K visits in September 2026, down 8% on the month before and up 10% over three months.
- Worldwide#50,631of 4.5M sites · Top 5%
- In United States#16,598of 1.2M sites · Top 5%
- Fitness & General Exercise Equipment, worldwide#78of 11,219 brands · Top 1%
- Fitness & General Exercise Equipment, United States#29of 1,967 brands · Top 5%
209K
estimated visits in September
1 mo ▼ −8.5%4 mo ▲ +9.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about PowerBlock.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
PowerBlock holds 2.8 out of 5 on Trustpilot over 385 reviews, 3 of them in the last twelve months: 84% of customers give five stars and 3% one star. That volume places PowerBlock in the top 20 % of the 270,321 Trustpilot pages in the Gravity index.
Fitness and Nutrition Service Pharmacy
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What PowerBlock sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
PowerBlock sells on Shopify, 95% of its catalogue in stock. The best seller is Elite USA 90, at US$469.00–US$867.00, followed by Pro 100 EXP and Elite USA Stage 2 Kit (up to 70 lbs.).
#1Elite USA 90PowerBlockUS$469.00–US$867.00In stock
#2Pro 100 EXPPowerBlockUS$539.00–US$1,196.00In stock
#3Elite USA Stage 2 Kit (up to 70 lbs.)PowerBlockUS$199.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places PowerBlock in its comparison group.
- Average rating
- 4.66 / 5
- Rated products
- 75% of the catalogue
- In stock
- 95%
- Upper price quartile
- US$199.00
- Currency
- USD
04 · Ads
What PowerBlock is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
PowerBlock runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since February 2023 (image, text, video).
All The Weight You NeedPowerBlock Dumbbells6 Oct 2026video
Strong Starts at Home.PowerBlock Dumbbells5 Oct 2026video
Replace an Entire Rack of DumbbellsPowerBlock Dumbbells3 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026PowerBlock, Inc.verified
Text ad21 Oct 2026PowerBlock, Inc.verified
Text ad21 Oct 2026PowerBlock, Inc.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about PowerBlock.
The creators who tag @powerblockdumbbells on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @powerblockdumbbells on Instagram, led by Warren Brooks (14.8K followers, 0.6% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| WWarren Brooks@wbrooks8 · 🇺🇸 US | Fitness sport bodybuilding Creator | 14.8K | 0.6% | 3 | Tagged @powerblockdumbbells |
06 · Competitors according to Gravity
Who PowerBlock competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for PowerBlock among Fitness & General Exercise Equipment brands in United States. The closest is BowFlex, then FED Fitness, GYMSETS, Strongway Gym Supplies, ATLETICA, RitFit.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| BowFlexbowflex.com | |||||||
| FED Fitnessfedfitness.com | |||||||
| GYMSETSgymsets.co.uk | |||||||
| Strongway Gym Suppliesstrongway.co.uk | |||||||
| ATLETICAatletica.de | |||||||
| RitFitritfitsports.com |
07 · Company
The company behind PowerBlock.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
PowerBlock is a company based in Burnsville, United States, founded in 1993 according to LinkedIn, on a domain registered in January 1997. It employs about 27 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Burnsville
- Founded
- 1993, per LinkedIn
- Domain registered
- 14 Jan 1997
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 27 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- powerblock.com · Shopify · USD
- Catalogue
- 42 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about PowerBlock
What people ask Google about PowerBlock.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is PowerBlock legit or a scam?
According to Gravity by Benchr, PowerBlock is a brand based in Burnsville, United States: its website has existed since January 1997, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 27 people on LinkedIn, it has 85,409 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
PowerBlock reviews
Customers rate PowerBlock 2.8 out of 5 on Trustpilot over 385 reviews, 3 of them in the last twelve months: 84% give five stars, 3% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is PowerBlock?
PowerBlock is a brand that manufactures adjustable dumbbells and home gym workout equipment. Their products are designed to be space-saving and allow users to add weight as they gain strength. Gravity by Benchr classifies it under Fitness & General Exercise Equipment, with Weight Lifting making up 42% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is PowerBlock expensive?
PowerBlock's best seller, Elite USA 90, sells from US$469.00 to US$867.00 on powerblock.com. 95% of the catalogue is in stock. Gravity does not track prices daily: check powerblock.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a PowerBlock discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: PowerBlock advertises on Facebook and Instagram and on Google, where its offers often run. Check powerblock.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy PowerBlock?
PowerBlock sells on its own website, powerblock.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind PowerBlock?
Gravity by Benchr records a company based in Burnsville, United States, founded in 1993 according to LinkedIn, on a domain registered in 1997, with 27 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is PowerBlock doing well?
Yes. Gravity by Benchr estimates about 208,600 visits to powerblock.com in September 2026, down 8% in a month and up 10% over three months. PowerBlock ranks #29 of 1,967 Fitness & General Exercise Equipment brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does PowerBlock use?
Gravity by Benchr identifies powerblock.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since February 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
What is PowerBlock's ad budget?
Gravity by Benchr does not publish a spend figure for PowerBlock on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Fitness & General Exercise Equipment brands in United States?
Among Fitness & General Exercise Equipment brands in United States in the Gravity by Benchr index, PowerBlock ranks #29 of 1,967 by estimated traffic. Its closest competitors on the same market are BowFlex, FED Fitness, GYMSETS, Strongway Gym Supplies, ATLETICA. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with PowerBlock.