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- Primal Muscle
Brand page · Health Care
Primal Muscle traffic, ads & competitors 61.3k visits a month, 141 active Meta ads.
Primal Muscle — Primal Muscle is a company that sells sports supplements, muscle builders, and fat burners for bodybuilding and fitness performance. In September 2026 primalmuscle.com drew an estimated 61.3k visits, down 11% on the month before. It ranks #703 of 12,108 Health Care brands and holds a 2.4 Trustpilot rating over 25 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026
About the store
Primal Muscle is a company that sells sports supplements, muscle builders, and fat burners for bodybuilding and fitness performance.
01 · Traffic
Primal Muscle website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Primal Muscle drew an estimated 61.3k visits in September 2026, down 11% on the month before and up 274% over three months.
- Worldwide#142,800of 4.5m sites · Top 5%
- In United States#46,157of 1.2m sites · Top 5%
- Health Care, worldwide#3,756of 105,715 brands · Top 5%
- Health Care, United States#703of 12,108 brands · Top 10%
61.3k
estimated visits in September
1 mo ▼ −10.6%4 mo ▲ +273.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Primal Muscle reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Primal Muscle holds 2.4 out of 5 on Trustpilot over 25 reviews, 6 of them in the last twelve months: 32% of customers give five stars and 60% one star. That volume places Primal Muscle in the top 50% of the 270,321 Trustpilot pages in the Gravity index.
Vitamin and Supplements Store Fitness and Nutrition Service
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Primal Muscle best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Primal Muscle sells on Shopify, 95% of its catalogue in stock. The best seller is 191xt, at US$69.99–US$299.94, followed by ABC Stack (All Bases Covered) and Primo-33.
#1191xtPrimal MuscleUS$69.99–US$299.94In stock
#2ABC Stack (All Bases Covered)Primal MuscleUS$129.99–US$329.97In stock
#3Primo-33Primal MuscleUS$89.99–US$419.94In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Primal Muscle in its comparison group.
- Average rating
- 4.83 / 5
- Rated products
- 65% of the catalogue
- In stock
- 95%
- Upper price quartile
- US$299.94
- Currency
- USD
04 · Ads
Primal Muscle ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Primal Muscle runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since November 2022 (image, text, video).
🔥 "DUDE This Stuff Is STRONG AF!!!"Primal Muscle7 Oct 2026video
The Racehorse Secret, No Needle RequiredPrimal Muscle4 Oct 2026image
The Secret To Finally Gaining WeightPrimal Muscle4 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Ultimate Fitness Nutrition, Inc.verified
Text ad21 Oct 2026Ultimate Fitness Nutrition, Inc.verified
Text ad21 Oct 2026Ultimate Fitness Nutrition, Inc.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Primal Muscle influencers
The creators who tag @primalmuscle on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Primal Muscle competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Primal Muscle among Health Care brands. The closest is Mountaindrop, then Suprememale, apothekentipps.com, Bevimi, Dermasoin, flf.shop.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Mountaindropmountaindrop.com | |||||||
| Suprememaletrysuprememale.com | |||||||
| apothekentipps.comapothekentipps.com | |||||||
| Bevimimybevimi.com | |||||||
| Dermasoindermasoin.ca | |||||||
| flf.shopflf.shop |
07 · Company
Who is behind Primal Muscle?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Primal Muscle is an e-commerce brand, founded in 2020 according to LinkedIn, on a domain registered in February 2010. It employs about 2 people.
- Founded
- 2020, per LinkedIn
- Domain registered
- 14 Feb 2010
- Employees
- 2 on LinkedIn
- Own store
- primalmuscle.com · Shopify · USD
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Primal Muscle
What people ask Google about Primal Muscle.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Primal Muscle legit?
According to Gravity by Benchr, Primal Muscle is a brand: its website has existed since February 2010, it sells on a Shopify store, it employs 2 people on LinkedIn, it has 44,979 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Primal Muscle reviews: is it worth it?
Customers rate Primal Muscle 2.4 out of 5 on Trustpilot over 25 reviews, 6 of them in the last twelve months: 32% give five stars, 60% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Primal Muscle known for?
Primal Muscle is a company that sells sports supplements, muscle builders, and fat burners for bodybuilding and fitness performance. Gravity by Benchr classifies it under Health Care, with Fitness & Nutrition making up 91% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Primal Muscle cost?
Primal Muscle's best seller, 191xt, sells from US$69.99 to US$299.94 on primalmuscle.com. 95% of the catalogue is in stock. Gravity does not track prices daily: check primalmuscle.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Primal Muscle discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Primal Muscle advertises on Facebook and Instagram and on Google, where its offers often run. Check primalmuscle.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Primal Muscle?
Primal Muscle sells on its own website, primalmuscle.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who owns Primal Muscle?
Gravity by Benchr records a company, founded in 2020 according to LinkedIn, on a domain registered in 2010, with 2 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Primal Muscle doing well?
Yes. Gravity by Benchr estimates about 61,300 visits to primalmuscle.com in September 2026, down 11% in a month and up 274% over three months. Primal Muscle ranks #703 of 12,108 Health Care brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Primal Muscle use?
Gravity by Benchr identifies primalmuscle.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since November 2022. Source: Gravity by Benchr platform and advertising records.
How much does Primal Muscle spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Primal Muscle on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Health Care brands?
Among Health Care brands in the Gravity by Benchr index, Primal Muscle ranks #703 of 12,108 by estimated traffic. Its closest competitors on the same market are Mountaindrop, Suprememale, apothekentipps.com, Bevimi and Dermasoin. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Primal Muscle.