Brand page · Personal Care · United States

Profusion Cosmetics Top 5% worldwide Top 5% in United States Top 5% in Personal Care Top 5% in Personal Care in United States
profusioncosmetics.com·🇺🇸 Chino, United States· Shopify·Since 2007

Profusion Cosmetics: 83.1K visits a month, 61 active Meta ads, Gravity score 572.

Profusion Cosmetics — Profusion Cosmetics is a makeup brand that offers professional-quality cosmetics including themed makeup palettes and various beauty products at affordable prices. In September 2026 profusioncosmetics.com drew an estimated 83.1K visits, up 21% on the month before. It ranks #925 of 33,626 Personal Care brands in United States and holds a 4.1 Trustpilot rating over 10 reviews.

profusioncosmetics.com@profusion 281KYouTube 3.7KFacebookLinkedIn 1.4KTrustpilot 4.1Meta Ad Library 61

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
83.1K
+21% vs. August 2026
Instagram followers
281K
6,602 posts · @profusion
Trustpilot
4.1
10 reviews
Meta ads
61
active · on Google since 2023
Products
90%
in stock · 132 collections
Rank in United States
#925
of 33,626 in Personal Care
LinkedIn
1.4K
followers · 42 employees
Earned media value
€34.6k
per month, Instagram

Gravity score

572/ 1000 · 10 of 10 indicators rated
Brand Power532
Momentum641
Performance542

Percentiles within 1277 peers: Personal Care brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Profusion Cosmetics is a makeup brand that offers professional-quality cosmetics including themed makeup palettes and various beauty products at affordable prices.

01 · Traffic

How much traffic Profusion Cosmetics gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Profusion Cosmetics drew an estimated 83.1K visits in September 2026, up 21% on the month before and up 23% over three months.

  • Worldwide#109,918of 4.5M sites · Top 5%
  • In United States#35,879of 1.2M sites · Top 5%
  • Personal Care, worldwide#5,440of 215,119 brands · Top 5%
  • Personal Care, United States#925of 33,626 brands · Top 5%
Monthly visitssource Sept 2026

83.1K

estimated visits in September

1 mo ▲ +21.5%4 mo ▲ +23.2%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Profusion Cosmetics.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Profusion Cosmetics holds 4.1 out of 5 on Trustpilot over 10 reviews: 70% of customers give five stars and 20% one star.

Trustpilotread 20 Oct 2026
4.1TrustScore · 10 reviews
5 ★70%
4 ★10%
3 ★0%
2 ★0%
1 ★20%

Beauty Product Supplier Beauty Supply Store Cosmetics Industry Cosmetics Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Profusion Cosmetics sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Profusion Cosmetics sells on Shopify, 90% of its catalogue in stock. The best seller is Profusion Shipping Protection, at US$0.01–US$62.70, followed by Blush Hour | Soft Matte Liquid Blush and Feel Good Skin | Hydrating Skin Perfector.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Cosmetics72%
Health & Beauty2%
Makeup Bags1%
Writing & Drawing Instruments1%

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care92%
Health & Beauty3%
Cosmetic & Toiletry Bags2%
Office Instruments1%
Jewelry0%

The dominant category places Profusion Cosmetics in its comparison group.

Prices and ratingsstore data
Average rating
4.79 / 5
Rated products
86% of the catalogue
In stock
90%
Upper price quartile
US$9.98
Currency
USD

05 · Influencers

Who talks about Profusion Cosmetics.

The creators who tag @profusion on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @profusion on Instagram, led by Caity Cat (11.2K followers, 2.1% engagement).

Influencersaccounts tagging @profusion · Instagram
AccountProfileFollowersEngagementTagsRelationship
CCaity Cat@caitycat_meow · 🇺🇸 USBeauty cosmetics skincare Creator11.2K2.1%4Tagged @profusion
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Profusion Cosmetics competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Profusion Cosmetics among Personal Care brands in United States. The closest is Goat Milk Stuff, then Sorce, Vitamasques, Hard Candy, Land of Aahs, Revel Nail.

CompetitorsPersonal Care · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Goat Milk Stuffgoatmilkstuff.com
Sorceshopsorce.com
Vitamasquesvitamasques.com
Hard Candyhardcandy.com
Land of Aahslandofaahs.com
Revel Nailrevelnail.com
Competitors Gravity finds for Profusion Cosmetics. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Profusion Cosmetics with Goat Milk Stuff

07 · Company

The company behind Profusion Cosmetics.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Profusion Cosmetics is a company based in Chino, United States, founded in 1999 according to LinkedIn, on a domain registered in July 2007. It employs about 42 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Chino
Founded
1999, per LinkedIn
Domain registered
21 Jul 2007
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
42 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
profusioncosmetics.com · Shopify · USD
Catalogue
132 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Profusion Cosmetics

What people ask Google about Profusion Cosmetics.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Profusion Cosmetics a legit company?

According to Gravity by Benchr, Profusion Cosmetics is a brand based in Chino, United States: its website has existed since July 2007, it sells on a Shopify store, it employs 42 people on LinkedIn, it has 281,002 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Profusion Cosmetics reviews

Customers rate Profusion Cosmetics 4.1 out of 5 on Trustpilot over 10 reviews: 70% give five stars, 20% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Profusion Cosmetics?

Profusion Cosmetics is a makeup brand that offers professional-quality cosmetics including themed makeup palettes and various beauty products at affordable prices. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 72% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Profusion Cosmetics cost?

Profusion Cosmetics' best seller, Profusion Shipping Protection, sells from US$0.01 to US$62.70 on profusioncosmetics.com. 90% of the catalogue is in stock. Gravity does not track prices daily: check profusioncosmetics.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Profusion Cosmetics promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Profusion Cosmetics advertises on Facebook and Instagram and on Google, where its offers often run. Check profusioncosmetics.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Profusion Cosmetics?

Profusion Cosmetics sells on its own website, profusioncosmetics.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Profusion Cosmetics?

Gravity by Benchr records a company based in Chino, United States, founded in 1999 according to LinkedIn, on a domain registered in 2007, with 42 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Profusion Cosmetics growing?

Yes. Gravity by Benchr estimates about 83,100 visits to profusioncosmetics.com in September 2026, up 21% in a month and up 23% over three months. Profusion Cosmetics ranks #925 of 33,626 Personal Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Profusion Cosmetics use?

Gravity by Benchr identifies profusioncosmetics.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since August 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Profusion Cosmetics spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Profusion Cosmetics on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in United States?

Among Personal Care brands in United States in the Gravity by Benchr index, Profusion Cosmetics ranks #925 of 33,626 by estimated traffic. Its closest competitors on the same market are Goat Milk Stuff, Sorce, Vitamasques, Hard Candy, Land of Aahs. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Profusion Cosmetics.