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  4. Puckababy

Brand page · Baby & Toddler

Puckababy Top 5% worldwide Top 1% in Baby & Toddler
puckababy.com· Shopify·Since 2005

Puckababy: 97.5k visits a month, 221 active Meta ads.

Puckababy — Puckababy is a Dutch brand that designs and manufactures luxury sleeping bags for babies, focusing on providing good sleep and well-being for both parents and children. In September 2026 puckababy.com drew an estimated 97.5k visits, up 82% on the month before. It ranks #1 of 53 Baby & Toddler brands and holds a 2.8 Trustpilot rating over 32 reviews.

puckababy.com@puckababy_official 48.7kFacebookLinkedIn 232Trustpilot 2.8Meta Ad Library 221

Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026

Estimated traffic
97.5k
+82% vs. August 2026
Instagram followers
48.7k
1,610 posts · @puckababy_official
Trustpilot
2.8
32 reviews · 13 in 12 months
Meta ads
221
active · on Google since 2023
Products
—
Data not available
Rank in Netherlands
#1
of 53 in Baby & Toddler
LinkedIn
232
followers · 10 employees
Earned media value
€2.4k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Puckababy is a Dutch brand that designs and manufactures luxury sleeping bags for babies, focusing on providing good sleep and well-being for both parents and children.

01 · Traffic

How much traffic Puckababy gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Puckababy drew an estimated 97.5k visits in September 2026, up 82% on the month before and up 97% over three months.

  • Worldwide#95,804of 4.5m sites · Top 5%
  • In Netherlands#1,268of 78.6k sites · Top 5%
  • Baby & Toddler, worldwide#22of 2,509 brands · Top 1%
  • Baby & Toddler, Netherlands#1of 53 brands · Top 5%
Monthly visitssource Sept 2026

97.5k

estimated visits in September

1 mo ▲ +82.3%4 mo ▲ +97.0%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Puckababy.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Puckababy holds 2.8 out of 5 on Trustpilot over 32 reviews, 13 of them in the last twelve months: 41% of customers give five stars and 44% one star. That volume places Puckababy in the top 50% of the 270,321 Trustpilot pages in the Gravity index. On Google, Puckababy scores 4.9 over 17 reviews.

Trustpilotread 20 Oct 2026
2.8TrustScore · 32 reviews · 13 in 12 months
Top 50% review volume
5 ★41%
4 ★3%
3 ★6%
2 ★6%
1 ★44%

Baby Store

Google reviewsread 20 Oct 2026
4.917 reviews on the Google business profile
5 ★88%
4 ★6%
3 ★6%
2 ★0%
1 ★0%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Puckababy sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Puckababy's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Baby & Toddler
Baby & Toddler16%
Baby & Toddler Furniture15%
Swaddling & Receiving Blankets10%

The dominant category places Puckababy in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Puckababy.

The creators who tag @puckababy_official on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @puckababy_official on Instagram, led by Tash & Marthe 🏳️‍🌈 l 🚐Vanlife with 👶🏽 (45.8k followers, 1.9% engagement).

Influencersaccounts tagging @puckababy_official · Instagram
AccountProfileFollowersEngagementTagsRelationship
TTash & Marthe 🏳️‍🌈 l 🚐Vanlife with 👶🏽@_breakingthedistance · 🇬🇧 GBActivism social impact Creator45.8k1.9%1Tagged @puckababy_official
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Puckababy competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Puckababy among Baby & Toddler brands. The closest is Grão de Gente, then Otulacz Antykolkowy Tulik®, Jukki, theperfectnoggin.com, co-sleeping.co.il, yhomebaby.com.

CompetitorsBaby & Toddler · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Grão de Gentegraodegente.com.br
Otulacz Antykolkowy Tulik®otulacz.pl
Jukkijukki.hr
theperfectnoggin.comtheperfectnoggin.com
co-sleeping.co.ilco-sleeping.co.il
yhomebaby.comyhomebaby.com
Competitors Gravity finds for Puckababy. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Puckababy with Grão de Gente

07 · Company

The company behind Puckababy.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Puckababy is an e-commerce brand, founded in 2007 according to LinkedIn, on a domain registered in May 2005. It employs about 10 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
2007, per LinkedIn
Domain registered
31 May 2005
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
10 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
puckababy.com · Shopify
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Puckababy

What people ask Google about Puckababy.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Puckababy legit or a scam?

According to Gravity by Benchr, Puckababy is a brand: its website has existed since May 2005, it sells on a Shopify store, it employs 10 people on LinkedIn, it has 48,656 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

Puckababy reviews

Customers rate Puckababy 2.8 out of 5 on Trustpilot over 32 reviews, 13 of them in the last twelve months: 41% give five stars, 44% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. On Google, Puckababy scores 4.9 over 17 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Puckababy?

Puckababy is a Dutch brand that designs and manufactures luxury sleeping bags for babies, focusing on providing good sleep and well-being for both parents and children. Gravity by Benchr classifies it under Baby & Toddler. Source: Gravity by Benchr product classification.

Puckababy promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Puckababy advertises on Facebook and Instagram and on Google, where its offers often run. Check puckababy.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Puckababy?

Puckababy sells on its own website, puckababy.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.

Who is behind Puckababy?

Gravity by Benchr records a company, founded in 2007 according to LinkedIn, on a domain registered in 2005, with 10 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Puckababy doing well?

Yes. Gravity by Benchr estimates about 97,500 visits to puckababy.com in September 2026, up 82% in a month and up 97% over three months. Puckababy ranks #1 of 53 Baby & Toddler brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Puckababy use?

Gravity by Benchr identifies puckababy.com as a Shopify store (standard plan, not Shopify Plus). It advertises through Meta and on Google since August 2023. Source: Gravity by Benchr platform and advertising records.

How much does Puckababy spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Puckababy on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Baby & Toddler brands?

Among Baby & Toddler brands in the Gravity by Benchr index, Puckababy ranks #1 of 53 by estimated traffic. Its closest competitors on the same market are Grão de Gente, Otulacz Antykolkowy Tulik®, Jukki, theperfectnoggin.com and co-sleeping.co.il. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Puckababy.