Brand page · Linens & Bedding · United Kingdom
Pure Earth Collection: 36.6k visits a month, 66 active Meta ads, Gravity score 585.
Pure Earth Collection — Pure Earth Collection makes natural, non-toxic and biodegradable children's products including baby sleeping bags, blackout blinds, comforters, blankets, teething toys and play mats. In September 2026 pureearthcollection.com drew an estimated 36.6k visits, down 11% on the month before. It ranks #265 of 5,362 Linens & Bedding brands in United Kingdom.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 66 peers: Linens & Bedding brands in United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Pure Earth Collection makes natural, non-toxic and biodegradable children's products including baby sleeping bags, blackout blinds, comforters, blankets, teething toys and play mats.
01 · Traffic
How much traffic Pure Earth Collection gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Pure Earth Collection drew an estimated 36.6k visits in September 2026, down 11% on the month before and down 25% over three months.
- Worldwide#222,289of 4.5m sites · Top 5%
- In United States#69,974of 1.2m sites · Top 10%
- Linens & Bedding, worldwide#1,153of 24,680 brands · Top 5%
- Linens & Bedding, United States#265of 5,362 brands · Top 5%
36.6k
estimated visits in September
1 mo ▼ −11.1%4 mo ▼ −24.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Pure Earth Collection.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Pure Earth Collection holds 3.2 out of 5 on Trustpilot over 3 reviews, 3 of them in the last twelve months: 33% of customers give five stars and 33% one star.
Children's Store Baby Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Pure Earth Collection sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Pure Earth Collection's catalogue yet.
Data not available
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Share of the catalogue by product family.
The dominant category places Pure Earth Collection in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
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- Upper price quartile
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- Currency
- Data not available
04 · Ads
What Pure Earth Collection is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Pure Earth Collection runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since November 2021 (image, text, video).
The sleeping bag for every season.Pure Earth Collection - Non-Toxic Family Lifestyle Brand28 Sept 2026video
From 8+ wakes a night to one or twoPure Earth Collection - Non-Toxic Family Lifestyle Brand28 Sept 2026video
The sleeping bag for every season.Pure Earth Collection - Non-Toxic Family Lifestyle Brand28 Sept 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Pure Earth Collection Ltdverified
Text ad19 Oct 2026Pure Earth Collection Ltdverified
Text ad19 Oct 2026Pure Earth Collection Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Pure Earth Collection.
The creators who tag @pureearthcollection on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @pureearthcollection on Instagram, led by Aida Garcia-Toledo (40.6k followers, 1.6% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| AAida Garcia-Toledo@3littleplums · 🇺🇸 US | Food cooking nutrition Creator | 40.6k | 1.6% | 2 | Tagged @pureearthcollection |
06 · Competitors according to Gravity
Who Pure Earth Collection competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Pure Earth Collection among Linens & Bedding brands in United Kingdom. The closest is INFANTILO, then formongde.com, Sleepee, New Comers, Muminky.pl, szwalniasnow.pl.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| INFANTILOinfantilo.pl | |||||||
| formongde.comformongde.com | |||||||
| Sleepeesleepee.cz | |||||||
| New Comersnewcomers.in | |||||||
| Muminky.plmuminky.pl | |||||||
| szwalniasnow.plszwalniasnow.pl |
07 · Company
The company behind Pure Earth Collection.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Pure Earth Collection is a company based in United Kingdom, founded in 2017 according to LinkedIn, on a domain registered in August 2020. It employs about 3 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
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- Entity country
- 🇬🇧 United Kingdom
- Founded
- 2017, per LinkedIn
- Domain registered
- 11 Aug 2020
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 3 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- pureearthcollection.com · Woocommerce
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Pure Earth Collection
What people ask Google about Pure Earth Collection.
9 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Pure Earth Collection legit?
According to Gravity by Benchr, Pure Earth Collection is a brand based in United Kingdom: its website has existed since August 2020, its Trustpilot profile is claimed by the brand, it sells on a Woocommerce store, it employs 3 people on LinkedIn, it has 45,622 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is Pure Earth Collection known for?
Pure Earth Collection makes natural, non-toxic and biodegradable children's products including baby sleeping bags, blackout blinds, comforters, blankets, teething toys and play mats. Gravity by Benchr classifies it under Linens & Bedding. Source: Gravity by Benchr product classification.
Pure Earth Collection promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Pure Earth Collection advertises on Facebook and Instagram and on Google, where its offers often run. Check pureearthcollection.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Pure Earth Collection?
Pure Earth Collection sells on its own website, pureearthcollection.com, a Woocommerce store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Pure Earth Collection?
Gravity by Benchr records a company based in United Kingdom, founded in 2017 according to LinkedIn, on a domain registered in 2020, with 3 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Pure Earth Collection growing?
Not at the moment. Gravity by Benchr estimates about 36,600 visits to pureearthcollection.com in September 2026, down 11% in a month and down 25% over three months. Pure Earth Collection ranks #265 of 5,362 Linens & Bedding brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Pure Earth Collection use?
Gravity by Benchr identifies pureearthcollection.com as a Woocommerce store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since November 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Pure Earth Collection's ad budget?
Gravity by Benchr does not publish a spend figure for Pure Earth Collection on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Linens & Bedding brands in United Kingdom?
Among Linens & Bedding brands in United Kingdom in the Gravity by Benchr index, Pure Earth Collection ranks #265 of 5,362 by estimated traffic. Its closest competitors on the same market are INFANTILO, formongde.com, Sleepee, New Comers and Muminky.pl. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Pure Earth Collection.