Brand page · Health Care · United States
Purity Products: 70.6k visits a month, 42 active Meta ads, Gravity score 469.
Purity Products — Purity Products is a health and wellness company that sells premium vitamins and nutritional supplements designed to support heart health, brain function, joint mobility, and overall wellness. In September 2026 purityproducts.com drew an estimated 70.6k visits, down 21% on the month before. It ranks #622 of 12,108 Health Care brands in United States and holds a 2.0 Trustpilot rating over 29 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 815 peers: Health Care brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Purity Products is a health and wellness company that sells premium vitamins and nutritional supplements designed to support heart health, brain function, joint mobility, and overall wellness.
01 · Traffic
How much traffic Purity Products gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Purity Products drew an estimated 70.6k visits in September 2026, down 21% on the month before and down 34% over three months.
- Worldwide#126,438of 4.5m sites · Top 5%
- In United States#41,050of 1.2m sites · Top 5%
- Health Care, worldwide#3,268of 105,715 brands · Top 5%
- Health Care, United States#622of 12,108 brands · Top 10%
70.6k
estimated visits in September
1 mo ▼ −21.3%4 mo ▼ −33.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Purity Products.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Purity Products holds 2.0 out of 5 on Trustpilot over 29 reviews, 14 of them in the last twelve months: 7% of customers give five stars and 83% one star. That volume places Purity Products in the top 50% of the 270,321 Trustpilot pages in the Gravity index.
Vitamin and Supplements Store Fitness and Nutrition Service
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Purity Products sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Purity Products sells on Shopify, 96% of its catalogue in stock. The best seller is B12 Energy Berry Lemonade Melt, at US$26.50, followed by MyBiotin® ProClinical | Capsules and H.A. Joint™ Formula.
#1B12 Energy Berry Lemonade MeltPurity ProductsUS$26.50In stock
#2MyBiotin® ProClinical | CapsulesPurity ProductsUS$39.95In stock
#3H.A. Joint™ FormulaPurity ProductsUS$49.95In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Purity Products in its comparison group.
- Average rating
- 4.29 / 5
- Rated products
- 99% of the catalogue
- In stock
- 96%
- Upper price quartile
- US$49.95
- Currency
- USD
04 · Ads
What Purity Products is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Purity Products runs Meta ads on Facebook, Instagram, Threads, whatsapp, and has advertised on Google since February 2022 (image, text, video).
Ready to Add Enzymes? This Is It.Purity Products3 Oct 2026image
18 Digestive EnzymesPurity Products1 Oct 2026video
Your Plus-One for Brunch.Purity Products30 Sept 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Water Pure Inc.verified
Image ad20 Oct 2026Water Pure Inc.verified
Text ad20 Oct 2026Water Pure Inc.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Purity Products.
The creators who tag @purityproducts on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Purity Products competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Purity Products among Health Care brands in United States. The closest is EO, then Allergy Research Group, VB Health, Pureveen, Rejuvia, Fjör Supplements.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| EOshop.eo.care | |||||||
| Allergy Research Groupallergyresearchgroup.com | |||||||
| VB Healthvb.health | |||||||
| Pureveenpureveen.com | |||||||
| Rejuviarejuvia.co | |||||||
| Fjör Supplementsfjorsupplements.com |
07 · Company
The company behind Purity Products.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Purity Products is a company based in Plainview, United States, founded in 1993 according to LinkedIn, on a domain registered in July 1997. It employs about 97 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Plainview
- Founded
- 1993, per LinkedIn
- Domain registered
- 15 Jul 1997
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 97 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- purityproducts.com · Shopify · USD
- Catalogue
- 42 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Purity Products
What people ask Google about Purity Products.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Purity Products legit or a scam?
According to Gravity by Benchr, Purity Products is a brand based in Plainview, United States: its website has existed since July 1997, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 97 people on LinkedIn, it has 27,543 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Purity Products reviews
Customers rate Purity Products 2.0 out of 5 on Trustpilot over 29 reviews, 14 of them in the last twelve months: 7% give five stars, 83% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Purity Products?
Purity Products is a health and wellness company that sells premium vitamins and nutritional supplements designed to support heart health, brain function, joint mobility, and overall wellness. Gravity by Benchr classifies it under Health Care, with Fitness & Nutrition making up 97% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Purity Products expensive?
Purity Products' best seller, B12 Energy Berry Lemonade Melt, sells US$26.50 on purityproducts.com. 96% of the catalogue is in stock. Gravity does not track prices daily: check purityproducts.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Purity Products have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Purity Products advertises on Facebook and Instagram and on Google, where its offers often run. Check purityproducts.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Purity Products?
Purity Products sells on its own website, purityproducts.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Purity Products?
Gravity by Benchr records a company based in Plainview, United States, founded in 1993 according to LinkedIn, on a domain registered in 1997, with 97 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Purity Products doing well?
Not at the moment. Gravity by Benchr estimates about 70,600 visits to purityproducts.com in September 2026, down 21% in a month and down 34% over three months. Purity Products ranks #622 of 12,108 Health Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Purity Products use?
Gravity by Benchr identifies purityproducts.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since February 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Purity Products' ad budget?
Gravity by Benchr does not publish a spend figure for Purity Products on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Health Care brands in United States?
Among Health Care brands in United States in the Gravity by Benchr index, Purity Products ranks #622 of 12,108 by estimated traffic. Its closest competitors on the same market are EO, Allergy Research Group, VB Health, Pureveen and Rejuvia. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Purity Products.