Brand page · Personal Care · United States
purlisse: 102k visits a month, 40 active Meta ads, Gravity score 593.
purlisse — Purlisse is a skincare brand that reinvents Asian beauty wisdom into modern, high-performing skincare products. The brand creates multi-tasking essentials using Asian botanicals, formulated to be safe for sensitive skin. In September 2026 purlisse.com drew an estimated 102k visits, up 400% on the month before. It ranks #776 of 33,626 Personal Care brands in United States.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 792 peers: Personal Care brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Purlisse is a skincare brand that reinvents Asian beauty wisdom into modern, high-performing skincare products. The brand creates multi-tasking essentials using Asian botanicals, formulated to be safe for sensitive skin.
01 · Traffic
How much traffic purlisse gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
purlisse drew an estimated 102k visits in September 2026, up 400% on the month before and up 411% over three months.
- Worldwide#91,907of 4.5m sites · Top 5%
- In United States#30,120of 1.2m sites · Top 5%
- Personal Care, worldwide#4,525of 215,119 brands · Top 5%
- Personal Care, United States#776of 33,626 brands · Top 5%
102k
estimated visits in September
1 mo ▲ +399.8%4 mo ▲ +410.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about purlisse.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
purlisse holds 3.7 out of 5 on Trustpilot over 1 review, 1 of them in the last twelve months: 100% of customers give five stars and 0% one star.
Beauty Product Supplier Cosmetics Store Cosmetics Industry Health and Beauty Shop Beauty Supply Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What purlisse sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
purlisse sells on Shopify, 96% of its catalogue in stock. The best seller is Perfect Glow BB Cream SPF 30, at US$36.00, followed by Ageless Glow Serum BB Cream SPF 40 and Youth Glow Vitamin C CC Cream SPF 50.
#1Perfect Glow BB Cream SPF 30purlisseUS$36.00In stock
#2Ageless Glow Serum BB Cream SPF 40purlisseUS$39.00In stock
#3Youth Glow Vitamin C CC Cream SPF 50purlisseUS$39.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places purlisse in its comparison group.
- Average rating
- 4.87 / 5
- Rated products
- 80% of the catalogue
- In stock
- 96%
- Upper price quartile
- US$36.00
- Currency
- USD
04 · Ads
What purlisse is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
purlisse runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since December 2024 (image, text, video).
Get 20% Off + a Free Minipurlisse6 Oct 2026image
Get 20% Off + a Free Minipurlisse6 Oct 2026image
Get 20% Off + a Free Minipurlisse6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026purlisse beauty, LLCverified
Text ad21 Oct 2026purlisse beauty, LLCverified
Text ad20 Oct 2026purlisse beauty, LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about purlisse.
The creators who tag @purlisse on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @purlisse on Instagram, led by Lia Gabriel (46.3k followers, 3.7% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| LLia Gabriel@lilhoneybuttereats · 🇵🇭 PH | Food cooking nutrition Creator | 46.3k | 3.7% | 3 | Tagged @purlisse |
06 · Competitors according to Gravity
Who purlisse competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for purlisse among Personal Care brands in United States. The closest is Persona Cosmetics, then The Original MakeUp Eraser, blinc cosmetics, Red Apple Lipstick, Sif Sniffs, Jerome Alexander.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Persona Cosmeticspersonacosmetics.com | |||||||
| The Original MakeUp Erasermakeuperaser.com | |||||||
| blinc cosmeticsblincinc.com | |||||||
| Red Apple Lipstickredapplelipstick.com | |||||||
| Sif Sniffssifsniffs.com | |||||||
| Jerome Alexanderjeromealexander.com |
07 · Company
The company behind purlisse.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
purlisse is a company based in Los Angeles, United States, founded in 2008 according to LinkedIn, on a domain registered in February 2005. It employs about 11 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Los Angeles
- Founded
- 2008, per LinkedIn
- Domain registered
- 2 Feb 2005
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 11 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- purlisse.com · Shopify · USD
- Catalogue
- 100 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about purlisse
What people ask Google about purlisse.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is purlisse legit?
According to Gravity by Benchr, purlisse is a brand based in Los Angeles, United States: its website has existed since February 2005, it sells on a Shopify store, it employs 11 people on LinkedIn, it has 139,386 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What does purlisse sell?
Purlisse is a skincare brand that reinvents Asian beauty wisdom into modern, high-performing skincare products. The brand creates multi-tasking essentials using Asian botanicals, formulated to be safe for sensitive skin. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 20% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is purlisse expensive?
purlisse's best seller, Perfect Glow BB Cream SPF 30, sells US$36.00 on purlisse.com. 96% of the catalogue is in stock. Gravity does not track prices daily: check purlisse.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a purlisse discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: purlisse advertises on Facebook and Instagram and on Google, where its offers often run. Check purlisse.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy purlisse?
purlisse sells on its own website, purlisse.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns purlisse?
Gravity by Benchr records a company based in Los Angeles, United States, founded in 2008 according to LinkedIn, on a domain registered in 2005, with 11 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is purlisse doing well?
Yes. Gravity by Benchr estimates about 102,400 visits to purlisse.com in September 2026, up 400% in a month and up 411% over three months. purlisse ranks #776 of 33,626 Personal Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does purlisse use?
Gravity by Benchr identifies purlisse.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since December 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does purlisse spend on Meta ads?
Gravity by Benchr does not publish a spend figure for purlisse on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in United States?
Among Personal Care brands in United States in the Gravity by Benchr index, purlisse ranks #776 of 33,626 by estimated traffic. Its closest competitors on the same market are Persona Cosmetics, The Original MakeUp Eraser, blinc cosmetics, Red Apple Lipstick and Sif Sniffs. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with purlisse.