Brand page · Household Appliance Accessories · United States

Rabbit Air Top 5% worldwide Top 5% in United States Top 5% in Household Appliance Accessories Top 10% in Household Appliance Accessories in United States
rabbitair.com·🇺🇸 Downey, United States· Shopify·Since 2006

Rabbit Air: 70.5K visits a month, 21 active Meta ads, Gravity score 574.

Rabbit Air — Rabbit Air is a company that provides quality air purifiers for homes and businesses, offering ultra quiet and effective HEPA air purifiers with a five-year warranty. In September 2026 rabbitair.com drew an estimated 70.5K visits, down 6% on the month before. It ranks #47 of 753 Household Appliance Accessories brands in United States.

rabbitair.com@rabbitair 9.7KYouTube 2.6KFacebookLinkedIn 318Trustpilot 4.1Meta Ad Library 21

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
70.5K
−6% vs. August 2026
Instagram followers
9.7K
1,708 posts · @rabbitair
Trustpilot
4.1
9 reviews · 1 in 12 months
Meta ads
21
active · on Google since 2024
Products
82%
in stock · 26 collections
Rank in United States
#47
of 753 in Household Appliance Accessories
LinkedIn
318
followers · 14 employees
Earned media value
€548.4
per month, Instagram

Gravity score

574/ 1000 · 10 of 10 indicators rated
Brand Power632
Momentum427
Performance662

Percentiles within 56 peers: Household Appliance Accessories brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Rabbit Air is a company that provides quality air purifiers for homes and businesses, offering ultra quiet and effective HEPA air purifiers with a five-year warranty.

01 · Traffic

How much traffic Rabbit Air gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Rabbit Air drew an estimated 70.5K visits in September 2026, down 6% on the month before and down 21% over three months.

  • Worldwide#126,647of 4.5M sites · Top 5%
  • In United States#41,125of 1.2M sites · Top 5%
  • Household Appliance Accessories, worldwide#136of 4,972 brands · Top 5%
  • Household Appliance Accessories, United States#47of 753 brands · Top 10%
Monthly visitssource Sept 2026

70.5K

estimated visits in September

1 mo ▼ −5.8%4 mo ▼ −21.4%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Rabbit Air.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Rabbit Air holds 4.1 out of 5 on Trustpilot over 9 reviews, 1 of them in the last twelve months: 56% of customers give five stars and 33% one star.

Trustpilotread 20 Oct 2026
4.1TrustScore · 9 reviews · 1 in 12 months
5 ★56%
4 ★0%
3 ★11%
2 ★0%
1 ★33%

Manufacturer

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Rabbit Air sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Rabbit Air sells on Shopify, 82% of its catalogue in stock. The best seller is MinusA2 Filter Replacement Kit, at US$95.00, followed by MinusA2 Ultra Quiet Air Purifier and BioGS 2.0 Filter Replacement Kit.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Air Purifier Accessories61%
Climate Control Appliances30%
Extended Warranties2%

Share of the catalogue by product family.

Activity mixdominant: Household Appliance Accessories
Household Appliance Accessories64%
Household Appliances31%
Extended Warranties2%
Vehicle Parts & Accessories2%

The dominant category places Rabbit Air in its comparison group.

Prices and ratingsstore data
Average rating
4.74 / 5
Rated products
82% of the catalogue
In stock
82%
Upper price quartile
US$566.20
Currency
USD

05 · Influencers

Who talks about Rabbit Air.

The creators who tag @rabbitair on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @rabbitair on Instagram, led by Holy Smokes (126K followers, 1.7% engagement).

Influencersaccounts tagging @rabbitair · Instagram
AccountProfileFollowersEngagementTagsRelationship
HHoly Smokes@holysmokesau · 🇦🇺 AUFood cooking nutrition Creator126K1.7%1Tagged @rabbitair
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Rabbit Air competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Rabbit Air among Household Appliance Accessories brands in United States. The closest is Medify Air, then OdorFree, Molekule, Cowaymega (CA), AirDoctor, Mila.

CompetitorsHousehold Appliance Accessories · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Medify Airmedifyair.com
OdorFreeodorfree.com
Molekulemolekule.com
Cowaymega (CA)cowaymega.ca
AirDoctorairdoctor.com
Milabuy.milacares.com
Competitors Gravity finds for Rabbit Air. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Rabbit Air with Medify Air

07 · Company

The company behind Rabbit Air.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Rabbit Air is a company based in Downey, United States, founded in 2004 according to LinkedIn, on a domain registered in January 2006. It employs about 14 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Downey
Founded
2004, per LinkedIn
Domain registered
5 Jan 2006
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
14 on LinkedIn · 11-50
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
rabbitair.com · Shopify · USD
Catalogue
26 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Rabbit Air

What people ask Google about Rabbit Air.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Rabbit Air a legit company?

According to Gravity by Benchr, Rabbit Air is a brand based in Downey, United States: its website has existed since January 2006, it sells on a Shopify store, it employs 14 people on LinkedIn, it has 9,672 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is Rabbit Air known for?

Rabbit Air is a company that provides quality air purifiers for homes and businesses, offering ultra quiet and effective HEPA air purifiers with a five-year warranty. Gravity by Benchr classifies it under Household Appliance Accessories, with Air Purifier Accessories making up 61% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Rabbit Air prices: how much is it?

Rabbit Air's best seller, MinusA2 Filter Replacement Kit, sells US$95.00 on rabbitair.com. 82% of the catalogue is in stock. Gravity does not track prices daily: check rabbitair.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Rabbit Air discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Rabbit Air advertises on Facebook and Instagram and on Google, where its offers often run. Check rabbitair.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Rabbit Air?

Rabbit Air sells on its own website, rabbitair.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Rabbit Air?

Gravity by Benchr records a company based in Downey, United States, founded in 2004 according to LinkedIn, on a domain registered in 2006, with 14 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Rabbit Air doing well?

Not at the moment. Gravity by Benchr estimates about 70,500 visits to rabbitair.com in September 2026, down 6% in a month and down 21% over three months. Rabbit Air ranks #47 of 753 Household Appliance Accessories brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Rabbit Air use?

Gravity by Benchr identifies rabbitair.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since April 2024. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Rabbit Air's ad budget?

Gravity by Benchr does not publish a spend figure for Rabbit Air on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Household Appliance Accessories brands in United States?

Among Household Appliance Accessories brands in United States in the Gravity by Benchr index, Rabbit Air ranks #47 of 753 by estimated traffic. Its closest competitors on the same market are Medify Air, OdorFree, Molekule, Cowaymega (CA), AirDoctor. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Rabbit Air.