Brand page · Personal Care · United States

R+Co Top 5% worldwide Top 5% in United States Top 5% in Personal Care Top 5% in Personal Care in United States
randco.com·🇺🇸 Miami, United States· Shopify·Since 1997

R+Co: 220K visits a month, 289 active Meta ads, Gravity score 578.

R+Co — R+Co is an award-winning line of haircare products designed to deliver immediate, high-performing results while keeping hair and scalp health top-of-mind, curated by a collective of rule-bending hairstylists. In September 2026 randco.com drew an estimated 220K visits, down 6% on the month before. It ranks #372 of 33,626 Personal Care brands in United States and holds a 1.8 Trustpilot rating over 15 reviews.

randco.com@randco 490KFacebookLinkedIn 5KTrustpilot 1.8Meta Ad Library 289

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
220K
−6% vs. August 2026
Instagram followers
490K
5,440 posts · @randco
Trustpilot
1.8
15 reviews · 9 in 12 months
Meta ads
289
active · on Google since 2025
Products
82%
in stock · 230 collections
Rank in United States
#372
of 33,626 in Personal Care
LinkedIn
5K
followers · 27 employees
Earned media value
€171.1k
per month, Instagram

Gravity score

578/ 1000 · 10 of 10 indicators rated
Brand Power539
Momentum519
Performance675

Percentiles within 792 peers: Personal Care brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

R+Co is an award-winning line of haircare products designed to deliver immediate, high-performing results while keeping hair and scalp health top-of-mind, curated by a collective of rule-bending hairstylists.

01 · Traffic

How much traffic R+Co gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

R+Co drew an estimated 220K visits in September 2026, down 6% on the month before and up 8% over three months.

  • Worldwide#48,370of 4.5M sites · Top 5%
  • In United States#15,833of 1.2M sites · Top 5%
  • Personal Care, worldwide#2,187of 215,119 brands · Top 5%
  • Personal Care, United States#372of 33,626 brands · Top 5%
Monthly visitssource Sept 2026

220K

estimated visits in September

1 mo ▼ −6.1%4 mo ▲ +7.6%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about R+Co.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

R+Co holds 1.8 out of 5 on Trustpilot over 15 reviews, 9 of them in the last twelve months: 7% of customers give five stars and 80% one star.

Trustpilotread 21 Oct 2026
1.8TrustScore · 15 reviews · 9 in 12 months
5 ★7%
4 ★0%
3 ★0%
2 ★13%
1 ★80%

Hairdresser Hair Product Store Hair Salon Health and Beauty Shop Beauty Product Supplier

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What R+Co sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

R+Co sells on Shopify, 82% of its catalogue in stock. The best seller is BADLANDS Dry Shampoo Paste, at US$34.00, followed by TELEVISION Perfect Hair Shampoo and TELEVISION Perfect Hair Shampoo + Conditioner Set.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Hair Care75%
Cosmetics1%
Luggage & Bags1%
Party Supplies0%

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care97%
Luggage & Bags1%
Clothing0%
Clothing Accessories0%
Shoe Accessories0%

The dominant category places R+Co in its comparison group.

Prices and ratingsstore data
Average rating
4.78 / 5
Rated products
89% of the catalogue
In stock
82%
Upper price quartile
US$60.00
Currency
USD

05 · Influencers

Who talks about R+Co.

The creators who tag @randco on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @randco · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who R+Co competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for R+Co among Personal Care brands in United States. The closest is aussie.com, then Verb Products, Crown Affair, Color Wow UK, Oribe, bumbleandbumble.com.

CompetitorsPersonal Care · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
aussie.comaussie.com
Verb Productsverbproducts.com
Crown Affaircrownaffair.com
Color Wow UKuk.colorwowhair.com
Oribeoribe.com
bumbleandbumble.combumbleandbumble.com
Competitors Gravity finds for R+Co. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare R+Co with aussie.com

07 · Company

The company behind R+Co.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

R+Co is a company based in Miami, United States, founded in 2014 according to LinkedIn, on a domain registered in October 1997. It employs about 27 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Miami
Founded
2014, per LinkedIn
Domain registered
2 Oct 1997
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
27 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
randco.com · Shopify · USD
Catalogue
230 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about R+Co

What people ask Google about R+Co.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is R+Co legit?

According to Gravity by Benchr, R+Co is a brand based in Miami, United States: its website has existed since October 1997, it sells on a Shopify store, it employs 27 people on LinkedIn, it has 490,225 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

R+Co reviews: is it worth it?

Customers rate R+Co 1.8 out of 5 on Trustpilot over 15 reviews, 9 of them in the last twelve months: 7% give five stars, 80% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is R+Co?

R+Co is an award-winning line of haircare products designed to deliver immediate, high-performing results while keeping hair and scalp health top-of-mind, curated by a collective of rule-bending hairstylists. Gravity by Benchr classifies it under Personal Care, with Hair Care making up 75% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

R+Co prices: how much is it?

R+Co's best seller, BADLANDS Dry Shampoo Paste, sells US$34.00 on randco.com. 82% of the catalogue is in stock. Gravity does not track prices daily: check randco.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does R+Co have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: R+Co advertises on Facebook and Instagram and on Google, where its offers often run. Check randco.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy R+Co?

R+Co sells on its own website, randco.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind R+Co?

Gravity by Benchr records a company based in Miami, United States, founded in 2014 according to LinkedIn, on a domain registered in 1997, with 27 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is R+Co doing well?

Yes. Gravity by Benchr estimates about 219,800 visits to randco.com in September 2026, down 6% in a month and up 8% over three months. R+Co ranks #372 of 33,626 Personal Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does R+Co use?

Gravity by Benchr identifies randco.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since January 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does R+Co spend on Meta ads?

Gravity by Benchr does not publish a spend figure for R+Co on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in United States?

Among Personal Care brands in United States in the Gravity by Benchr index, R+Co ranks #372 of 33,626 by estimated traffic. Its closest competitors on the same market are aussie.com, Verb Products, Crown Affair, Color Wow UK, Oribe. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with R+Co.