Brand page · Clothing Accessories · Sweden

Rapunzel of Sweden Top 5% worldwide Top 5% in Sweden Top 5% in Clothing Accessories Top 5% in Clothing Accessories in Sweden
rapunzelofsweden.com·🇸🇪 Sweden·Since 2008

Rapunzel of Sweden: 76.6k visits a month, 423 active Meta ads, Gravity score 529.

Rapunzel of Sweden — Rapunzel of Sweden is a Nordic hair extension company that specializes in premium human hair extensions and professional hair care products. In September 2026 rapunzelofsweden.com drew an estimated 76.6k visits, up 37% on the month before. It ranks #15 of 610 Clothing Accessories brands in Sweden and holds a 3.6 Trustpilot rating over 8,127 reviews.

rapunzelofsweden.com@rapunzelofsweden 115kFacebookLinkedIn 1.4kTrustpilot 3.6Meta Ad Library 423

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026

Estimated traffic
76.6k
+37% vs. August 2026
Instagram followers
115k
7,531 posts · @rapunzelofsweden
Trustpilot
3.6
8,127 reviews · 1,601 in 12 months
Meta ads
423
active · on Google since 2023
Products
—
Data not available
Rank in Sweden
#15
of 610 in Clothing Accessories
LinkedIn
1.4k
followers · 45 employees
Earned media value
€9.5k
per month, Instagram

Gravity score

529/ 1000 · 9 of 10 indicators rated
Brand Power426
Momentum537
Performance625

Percentiles within 27 peers: Clothing Accessories brands in Sweden with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Rapunzel of Sweden is a Nordic hair extension company that specializes in premium human hair extensions and professional hair care products.

01 · Traffic

How much traffic Rapunzel of Sweden gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Rapunzel of Sweden drew an estimated 76.6k visits in September 2026, up 37% on the month before.

  • Worldwide#117,944of 4.5m sites · Top 5%
  • In Sweden#884of 27.3k sites · Top 5%
  • Clothing Accessories, worldwide#1,451of 85,207 brands · Top 5%
  • Clothing Accessories, Sweden#15of 610 brands · Top 5%
Monthly visitssource Sept 2026

76.6k

estimated visits in September

1 mo ▲ +36.6%4 mo ▲ +0.4%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Rapunzel of Sweden.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Rapunzel of Sweden holds 3.6 out of 5 on Trustpilot over 8,127 reviews, 1,601 of them in the last twelve months: 58% of customers give five stars and 22% one star. That volume places Rapunzel of Sweden in the top 5% of the 270,321 Trustpilot pages in the Gravity index. On Google, Rapunzel of Sweden scores 4.0 over 33 reviews.

Trustpilotclaimed page · read 20 Oct 2026
3.6TrustScore · 8,127 reviews · 1,601 in 12 months
Top 5% review volume
5 ★58%
4 ★7%
3 ★6%
2 ★7%
1 ★22%

Hair Product Store Hair Extensions Supplier

Google reviewsread 20 Oct 2026
4.033 reviews on the Google business profile
5 ★61%
4 ★12%
3 ★6%
2 ★0%
1 ★21%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Rapunzel of Sweden sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Rapunzel of Sweden's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Clothing Accessories
Clothing Accessories76%
Personal Care18%
Health & Beauty1%

The dominant category places Rapunzel of Sweden in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Rapunzel of Sweden.

The creators who tag @rapunzelofsweden on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @rapunzelofsweden on Instagram, led by Jonas Englundh (15.5k followers).

Influencersaccounts tagging @rapunzelofsweden · Instagram
AccountProfileFollowersEngagementTagsRelationship
JJonas Englundh@byenglundh · 🇸🇪 SEFashion style luxury Creator15.5k—5Tagged @rapunzelofsweden
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Rapunzel of Sweden competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Rapunzel of Sweden among Clothing Accessories brands in Sweden. The closest is MAYBACH EYEWEAR, then Hair-Boutique, beautyworksonline.com, hairdreams.com, Scott Eyewear, vulkeyewear.com.

CompetitorsClothing Accessories · Sweden · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
MAYBACH EYEWEARmaybach-eyewear.com
Hair-Boutiquehair-boutique.ru
beautyworksonline.combeautyworksonline.com
hairdreams.comhairdreams.com
Scott Eyewearscotteyewear.com
vulkeyewear.comvulkeyewear.com
Competitors Gravity finds for Rapunzel of Sweden. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Rapunzel of Sweden with MAYBACH EYEWEAR

07 · Company

The company behind Rapunzel of Sweden.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Rapunzel of Sweden is a company based in Sweden, founded in 2007 according to LinkedIn, on a domain registered in July 2008. It employs about 45 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇸🇪 Sweden
Founded
2007, per LinkedIn
Domain registered
24 Jul 2008
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
45 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
rapunzelofsweden.com
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Rapunzel of Sweden

What people ask Google about Rapunzel of Sweden.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Rapunzel of Sweden legit or a scam?

According to Gravity by Benchr, Rapunzel of Sweden is a brand based in Sweden: its website has existed since July 2008, its Trustpilot profile is claimed by the brand, it employs 45 people on LinkedIn, it has 114,797 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Rapunzel of Sweden reviews

Customers rate Rapunzel of Sweden 3.6 out of 5 on Trustpilot over 8,127 reviews, 1,601 of them in the last twelve months: 58% give five stars, 22% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. On Google, Rapunzel of Sweden scores 4.0 over 33 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Rapunzel of Sweden known for?

Rapunzel of Sweden is a Nordic hair extension company that specializes in premium human hair extensions and professional hair care products. Gravity by Benchr classifies it under Clothing Accessories. Source: Gravity by Benchr product classification.

Is there a Rapunzel of Sweden discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Rapunzel of Sweden advertises on Facebook and Instagram and on Google, where its offers often run. Check rapunzelofsweden.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who owns Rapunzel of Sweden?

Gravity by Benchr records a company based in Sweden, founded in 2007 according to LinkedIn, on a domain registered in 2008, with 45 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Rapunzel of Sweden growing?

Yes. Gravity by Benchr estimates about 76,600 visits to rapunzelofsweden.com in September 2026, up 37% in a month and up 0% over three months. Rapunzel of Sweden ranks #15 of 610 Clothing Accessories brands in Sweden in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is Rapunzel of Sweden's ad budget?

Gravity by Benchr does not publish a spend figure for Rapunzel of Sweden on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing Accessories brands in Sweden?

Among Clothing Accessories brands in Sweden in the Gravity by Benchr index, Rapunzel of Sweden ranks #15 of 610 by estimated traffic. Its closest competitors on the same market are MAYBACH EYEWEAR, Hair-Boutique, beautyworksonline.com, hairdreams.com and Scott Eyewear. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Rapunzel of Sweden.