Brand page · Clothing · United States

Rastah Top 5% worldwide Top 5% in United States Top 5% in Clothing Top 10% in Clothing in United States
rastah.co·🇺🇸 Johnstown, United States· Shopify·Since 2019

Rastah: 81.1k visits a month, 148 active Meta ads, Gravity score 650.

Rastah — Rastah is a South Asian contemporary fashion brand that creates streetwear by combining western clothing with traditional eastern culture and art, working with artisans from the subcontinent. In September 2026 rastah.co drew an estimated 81.1k visits, down 11% on the month before. It ranks #125 of 1,253 Clothing brands in United States and holds a 3.8 Trustpilot rating over 47 reviews.

rastah.co@rastahofficial 320kLinkedIn 3.3kTrustpilot 3.8Meta Ad Library 148

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
81.1k
−11% vs. August 2026
Instagram followers
320k
492 posts · @rastahofficial
Trustpilot
3.8
47 reviews · 38 in 12 months
Meta ads
148
active · on Google since 2026
Products
23%
in stock · 346 collections
Rank in Pakistan
#125
of 1,253 in Clothing
LinkedIn
3.3k
followers · 33 employees
Earned media value
€95.8k
per month, Instagram

Gravity score

650/ 1000 · 10 of 10 indicators rated
Brand Power668
Momentum605
Performance679

Percentiles within 191 peers: Clothing brands in Pakistan with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Rastah is a South Asian contemporary fashion brand that creates streetwear by combining western clothing with traditional eastern culture and art, working with artisans from the subcontinent.

01 · Traffic

How much traffic Rastah gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Rastah drew an estimated 81.1k visits in September 2026, down 11% on the month before and up 13% over three months.

  • Worldwide#112,354of 4.5m sites · Top 5%
  • In Pakistan#813of 20.3k sites · Top 5%
  • Clothing, worldwide#10,791of 459,295 brands · Top 5%
  • Clothing, Pakistan#125of 1,253 brands · Top 10%
Monthly visitssource Sept 2026

81.1k

estimated visits in September

1 mo ▼ −11.4%4 mo ▲ +12.9%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Rastah.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Rastah holds 3.8 out of 5 on Trustpilot over 47 reviews, 38 of them in the last twelve months: 66% of customers give five stars and 30% one star. That volume places Rastah in the top 40% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 20 Oct 2026
3.8TrustScore · 47 reviews · 38 in 12 months
Top 40% review volume
5 ★66%
4 ★2%
3 ★0%
2 ★2%
1 ★30%

Streetwear Store Men's Clothing Store Women's Clothing Store Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Rastah sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Rastah sells on Shopify, 23% of its catalogue in stock. The best seller is Black made in PAK T-shirt (V4), at US$105.00, followed by Black chunky knit logo sweater and Black acid wash made in PAK T-shirt (V5).

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Clothing Tops52%
Outerwear23%
Pants10%
Activewear6%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing97%
Clothing Accessories1%
Decor1%
Tote Bags0%
Party & Celebration0%

The dominant category places Rastah in its comparison group.

Prices and ratingsstore data
Average rating
4.55 / 5
Rated products
6% of the catalogue
In stock
23%
Upper price quartile
US$350.00
Currency
USD

05 · Influencers

Who talks about Rastah.

The creators who tag @rastahofficial on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @rastahofficial on Instagram, led by Zain Ahmad (113k followers, 29.8% engagement).

Influencersaccounts tagging @rastahofficial · Instagram
AccountProfileFollowersEngagementTagsRelationship
ZZain Ahmad@zainoo_95 · 🇵🇰 PKFashion style luxury Creator113k29.8%8Tagged @rastahofficial
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Rastah competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Rastah among Clothing brands in United States. The closest is FOUND, then SHADES OF GREY BY MICAH COHEN, Sene, Austin Post, Buck Mason, Alex Crane.

CompetitorsClothing · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
FOUNDfoundco.com
SHADES OF GREY BY MICAH COHENshadesofgreyclothing.com
Senesenestudio.com
Austin Postaustin-post.com
Buck Masoncheckout.buckmason.com
Alex Cranealexcrane.co
Competitors Gravity finds for Rastah. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Rastah with FOUND

07 · Company

The company behind Rastah.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Rastah is a company based in Johnstown, United States, founded in 2018 according to LinkedIn, on a domain registered in September 2019. It employs about 33 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Johnstown
Founded
2018, per LinkedIn
Domain registered
4 Sept 2019
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
33 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
rastah.co · Shopify · USD
Catalogue
346 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Rastah

What people ask Google about Rastah.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Rastah a legit company?

According to Gravity by Benchr, Rastah is a brand based in Johnstown, United States: its website has existed since September 2019, it sells on a Shopify store, it employs 33 people on LinkedIn, it has 319,946 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Rastah reviews

Customers rate Rastah 3.8 out of 5 on Trustpilot over 47 reviews, 38 of them in the last twelve months: 66% give five stars, 30% one star. Gravity by Benchr places that review volume in the top 40% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Rastah sell?

Rastah is a South Asian contemporary fashion brand that creates streetwear by combining western clothing with traditional eastern culture and art, working with artisans from the subcontinent. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 52% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Rastah cost?

Rastah's best seller, Black made in PAK T-shirt (V4), sells US$105.00 on rastah.co. 23% of the catalogue is in stock. Gravity does not track prices daily: check rastah.co before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Rastah promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Rastah advertises on Facebook and Instagram and on Google, where its offers often run. Check rastah.co for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Rastah?

Rastah sells on its own website, rastah.co, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Rastah?

Gravity by Benchr records a company based in Johnstown, United States, founded in 2018 according to LinkedIn, on a domain registered in 2019, with 33 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Rastah growing?

Yes. Gravity by Benchr estimates about 81,100 visits to rastah.co in September 2026, down 11% in a month and up 13% over three months. Rastah ranks #125 of 1,253 Clothing brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Rastah use?

Gravity by Benchr identifies rastah.co as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since September 2026. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Rastah spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Rastah on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in United States?

Among Clothing brands in United States in the Gravity by Benchr index, Rastah ranks #125 of 1,253 by estimated traffic. Its closest competitors on the same market are FOUND, SHADES OF GREY BY MICAH COHEN, Sene, Austin Post and Buck Mason. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Rastah.