Brand page · Personal Care · Australia

RAWW Cosmetics Top 10% worldwide Top 10% in Australia Top 10% in Personal Care Top 10% in Personal Care in Australia
rawwcosmetics.com·🇦🇺 Mulgrave, Australia· Shopify·Since 2016

RAWW Cosmetics: 34k visits a month, 21 active Meta ads, Gravity score 576.

RAWW Cosmetics — Enjoy the super good feeling that comes from natural, organic & cruelty free superfood-infused skincare & makeup with RAWW Cosmetics! Shop online today!. In September 2026 rawwcosmetics.com drew an estimated 34k visits, up 108% on the month before. It ranks #1,829 of 33,626 Personal Care brands in Australia.

rawwcosmetics.com@rawwcosmetics 35.1kYouTube 267FacebookTrustpilot 3.7Meta Ad Library 21

Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
34k
+108% vs. August 2026
Instagram followers
35.1k
1,885 posts · @rawwcosmetics
Trustpilot
3.7
1 review
Meta ads
21
active · on Google since 2023
Products
90%
in stock · 108 collections
Rank in United States
#1,829
of 33,626 in Personal Care
LinkedIn
—
Data not available
Earned media value
€11.1k
per month, Instagram

Gravity score

576/ 1000 · 10 of 10 indicators rated
Brand Power641
Momentum525
Performance561

Percentiles within 263 peers: Personal Care brands in Australia with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Enjoy the super good feeling that comes from natural, organic & cruelty free superfood-infused skincare & makeup with RAWW Cosmetics! Shop online today!

01 · Traffic

How much traffic RAWW Cosmetics gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

RAWW Cosmetics drew an estimated 34k visits in September 2026, up 108% on the month before and up 39% over three months.

  • Worldwide#236,457of 4.5m sites · Top 10%
  • In United States#74,176of 1.2m sites · Top 10%
  • Personal Care, worldwide#12,038of 215,119 brands · Top 10%
  • Personal Care, United States#1,829of 33,626 brands · Top 10%
Monthly visitssource Sept 2026

34k

estimated visits in September

1 mo ▲ +107.8%4 mo ▲ +39.1%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about RAWW Cosmetics.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

RAWW Cosmetics holds 3.7 out of 5 on Trustpilot over 1 review: 100% of customers give five stars and 0% one star.

Trustpilotread 20 Oct 2026
3.7TrustScore · 1 review
5 ★100%
4 ★0%
3 ★0%
2 ★0%
1 ★0%

Beauty Product Supplier Cosmetic Products Manufacturer Health and Beauty Shop Cosmetics and Perfumes Supplier Cosmetics Store Beauty Supply Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What RAWW Cosmetics sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

RAWW Cosmetics sells on Shopify, 90% of its catalogue in stock. The best seller is Coconut Kiss Lipstick, at A$12.49, followed by Nourishing Moisturiser and Hydrating Day Cream.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Cosmetics72%
Home Fragrances20%
Hair Care4%
Makeup Bags2%

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care76%
Decor20%
Cosmetic & Toiletry Bags2%
Gift Cards1%
Shopping Totes1%

The dominant category places RAWW Cosmetics in its comparison group.

Prices and ratingsstore data
Average rating
4.78 / 5
Rated products
84% of the catalogue
In stock
90%
Upper price quartile
US$18.82
Currency
AUD

05 · Influencers

Who talks about RAWW Cosmetics.

The creators who tag @rawwcosmetics on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @rawwcosmetics on Instagram, led by Shyla short (43.3k followers, 6.6% engagement).

Influencersaccounts tagging @rawwcosmetics · Instagram
AccountProfileFollowersEngagementTagsRelationship
SShyla short@shylashort · 🇦🇺 AUFashion style luxury Creator43.3k6.6%2Tagged @rawwcosmetics
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who RAWW Cosmetics competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for RAWW Cosmetics among Personal Care brands in Australia. The closest is Bath Box, then Spa Ceylon Australia, The Dupe Spot, Huxter, The Soap Bar Store, The Perfume Oil Company.

CompetitorsPersonal Care · Australia · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Bath Boxbathbox.com.au
Spa Ceylon Australiaspaceylonaustralia.au
The Dupe Spotthedupespot.com.au
Huxterhuxter.com.au
The Soap Bar Storethesoapbar.com.au
The Perfume Oil Companytheperfumeoilcompany.com
Competitors Gravity finds for RAWW Cosmetics. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare RAWW Cosmetics with Bath Box

07 · Company

The company behind RAWW Cosmetics.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

RAWW Cosmetics is a company based in Mulgrave, Australia, on a domain registered in January 2016.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇦🇺 Australia · Mulgrave
Founded
Data not available
Domain registered
19 Jan 2016
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
rawwcosmetics.com · Shopify · AUD
Catalogue
108 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about RAWW Cosmetics

What people ask Google about RAWW Cosmetics.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is RAWW Cosmetics legit?

According to Gravity by Benchr, RAWW Cosmetics is a brand based in Mulgrave, Australia: its website has existed since January 2016, it sells on a Shopify store, it has 35,127 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is RAWW Cosmetics known for?

Enjoy the super good feeling that comes from natural, organic & cruelty free superfood-infused skincare & makeup with RAWW Cosmetics! Shop online today! Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 72% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is RAWW Cosmetics expensive?

RAWW Cosmetics' best seller, Coconut Kiss Lipstick, sells A$12.49 on rawwcosmetics.com. 90% of the catalogue is in stock. Gravity does not track prices daily: check rawwcosmetics.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

RAWW Cosmetics promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: RAWW Cosmetics advertises on Facebook and Instagram and on Google, where its offers often run. Check rawwcosmetics.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy RAWW Cosmetics?

RAWW Cosmetics sells on its own website, rawwcosmetics.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns RAWW Cosmetics?

Gravity by Benchr records a company based in Mulgrave, Australia, whose domain was registered in 2016. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is RAWW Cosmetics doing well?

Yes. Gravity by Benchr estimates about 34,000 visits to rawwcosmetics.com in September 2026, up 108% in a month and up 39% over three months. RAWW Cosmetics ranks #1,829 of 33,626 Personal Care brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does RAWW Cosmetics use?

Gravity by Benchr identifies rawwcosmetics.com as a Shopify store (standard plan, not Shopify Plus), selling in AUD. It advertises through Meta and on Google since March 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

What is RAWW Cosmetics' ad budget?

Gravity by Benchr does not publish a spend figure for RAWW Cosmetics on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in Australia?

Among Personal Care brands in Australia in the Gravity by Benchr index, RAWW Cosmetics ranks #1,829 of 33,626 by estimated traffic. Its closest competitors on the same market are Bath Box, Spa Ceylon Australia, The Dupe Spot, Huxter and The Soap Bar Store. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with RAWW Cosmetics.