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- RefrigiWear
Brand page · Clothing · Italy
RefrigiWear: 35.4k visits a month, 4 active Meta ads, Gravity score 554.
RefrigiWear — RefrigiWear is a workwear brand that produces insulating clothing to protect against cold conditions, particularly for workers in hostile jobs and very cold environments like the food refrigerated storage industry. In September 2026 refrigiwear1954.com drew an estimated 35.4k visits, up 8% on the month before. It ranks #259 of 5,997 Clothing brands in Italy.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 199 peers: Clothing brands in Italy with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
RefrigiWear is a workwear brand that produces insulating clothing to protect against cold conditions, particularly for workers in hostile jobs and very cold environments like the food refrigerated storage industry.
01 · Traffic
How much traffic RefrigiWear gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
RefrigiWear drew an estimated 35.4k visits in September 2026, up 8% on the month before and down 8% over three months.
- Worldwide#228,780of 4.5m sites · Top 10%
- In Italy#5,296of 138k sites · Top 5%
- Clothing, worldwide#21,859of 459,295 brands · Top 5%
- Clothing, Italy#259of 5,997 brands · Top 5%
35.4k
estimated visits in September
1 mo ▲ +7.6%4 mo ▼ −8.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about RefrigiWear.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
RefrigiWear holds 3.7 out of 5 on Trustpilot over 1 review, 1 of them in the last twelve months: 100% of customers give five stars and 0% one star.
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What RefrigiWear sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
RefrigiWear sells on Shopify, 94% of its catalogue in stock. The best seller is COLORADO HAT, at €29.00, followed by LUCKY JACKET and ORIGINAL VEST.
#1COLORADO HATRefrigiWear€29.00In stock
#2LUCKY JACKETRefrigiWear€298.00In stock
#3ORIGINAL VESTRefrigiWear€139.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places RefrigiWear in its comparison group.
- Average rating
- 4.82 / 5
- Rated products
- 4% of the catalogue
- In stock
- 94%
- Upper price quartile
- US$166.89
- Currency
- EUR
04 · Ads
What RefrigiWear is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
RefrigiWear runs Meta ads on Facebook, Instagram, Threads, and has advertised on Google since June 2022 (image, text, video).
Protection starts with a question: what does a garment really need to do? Our Autumn Winter 2026 collection, Intention, is built around finRefrigiWear7 Oct 2026image
Materiali resistenti, costruzioni robuste e technical outerwear definiscono una collezione progettata apposta per chi è sempre in movimento,RefrigiWear6 Oct 2026image
Materiali resistenti, costruzioni robuste e technical outerwear definiscono una collezione progettata apposta per chi è sempre in movimento,RefrigiWear6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad20 Oct 2026REFRIGIWEAR DISTRIBUTION SRLverified
Text ad20 Oct 2026REFRIGIWEAR DISTRIBUTION SRLverified
Text ad20 Oct 2026REFRIGIWEAR DISTRIBUTION SRLverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about RefrigiWear.
The creators who tag @refrigiwear1954 on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who RefrigiWear competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for RefrigiWear among Clothing brands in Italy. The closest is Murphy&Nye, then Bomboogie, Aquascutum Active, ONECASHMERE, I'M BRIAN, Argue Culture.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Murphy&Nyemurphynye.com | |||||||
| Bomboogiebomboogie.com | |||||||
| Aquascutum Activeaquascutum-active.com | |||||||
| ONECASHMEREonecashmere.com | |||||||
| I'M BRIANimbrian.it | |||||||
| Argue Culturearguecultureshop.com |
07 · Company
The company behind RefrigiWear.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
RefrigiWear is a company based in Roma, Italy, founded in 1954 according to LinkedIn, on a domain registered in May 2019. It employs about 76 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇮🇹 Italy · Roma
- Founded
- 1954, per LinkedIn
- Domain registered
- 27 May 2019
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 76 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- refrigiwear1954.com · Shopify · EUR
- Catalogue
- 155 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about RefrigiWear
What people ask Google about RefrigiWear.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is RefrigiWear a legit company?
According to Gravity by Benchr, RefrigiWear is a brand based in Roma, Italy: its website has existed since May 2019, it sells on a Shopify store, it employs 76 people on LinkedIn, it has 81,212 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is RefrigiWear known for?
RefrigiWear is a workwear brand that produces insulating clothing to protect against cold conditions, particularly for workers in hostile jobs and very cold environments like the food refrigerated storage industry. Gravity by Benchr classifies it under Clothing, with Apparel & Accessories making up 21% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does RefrigiWear cost?
RefrigiWear's best seller, COLORADO HAT, sells €29.00 on refrigiwear1954.com. 94% of the catalogue is in stock. Gravity does not track prices daily: check refrigiwear1954.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a RefrigiWear discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: RefrigiWear advertises on Facebook and Instagram and on Google, where its offers often run. Check refrigiwear1954.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy RefrigiWear?
RefrigiWear sells on its own website, refrigiwear1954.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind RefrigiWear?
Gravity by Benchr records a company based in Roma, Italy, founded in 1954 according to LinkedIn, on a domain registered in 2019, with 76 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is RefrigiWear doing well?
Not at the moment. Gravity by Benchr estimates about 35,400 visits to refrigiwear1954.com in September 2026, up 8% in a month and down 8% over three months. RefrigiWear ranks #259 of 5,997 Clothing brands in Italy in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does RefrigiWear use?
Gravity by Benchr identifies refrigiwear1954.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. It advertises through Meta and on Google since June 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
What is RefrigiWear's ad budget?
Gravity by Benchr does not publish a spend figure for RefrigiWear on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in Italy?
Among Clothing brands in Italy in the Gravity by Benchr index, RefrigiWear ranks #259 of 5,997 by estimated traffic. Its closest competitors on the same market are Murphy&Nye, Bomboogie, Aquascutum Active, ONECASHMERE and I'M BRIAN. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with RefrigiWear.