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Brand page · Personal Care · United States

Relax The Back Top 5% worldwide Top 5% in the United States Top 5% in Personal Care Top 5% in Personal Care in the United States
relaxtheback.com·🇺🇸 Long Beach, United States· Shopify·Since 1995

Relax The Back traffic, ads & competitors 147k visits a month, 78 active Meta ads, Gravity score 682.

Relax The Back — Relax The Back is a retail chain store that sells wellness and ergonomic back pain solutions including products like Tempur-Pedic, ergonomic office furniture, massage tools, mattresses, pillows, and various supports for neck, back, hip, knee, and foot pain relief. In September 2026 relaxtheback.com drew an estimated 147k visits, up 8% on the month before. It ranks #554 of 33,626 Personal Care brands in the United States and holds a 2.2 Trustpilot rating over 22 reviews.

relaxtheback.com@relaxtheback 3.8kYouTube 6.1kFacebookTrustpilot 2.2Meta Ad Library 78

Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
147k
+8% vs. August 2026
Instagram followers
3.8k
528 posts · @relaxtheback
Trustpilot
2.2
22 reviews · 8 in 12 months
Meta ads
78
active · on Google since 2025
Products
90%
in stock · 216 collections
Rank in the United States
#554
of 33,626 in Personal Care
LinkedIn
—
Data not available
Earned media value
€7.2
per month, Instagram

Gravity score

682/ 1000 · 10 of 10 indicators rated
Brand Power576
Momentum834
Performance635

Percentiles within 792 peers: Personal Care brands in the United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Relax The Back is a retail chain store that sells wellness and ergonomic back pain solutions including products like Tempur-Pedic, ergonomic office furniture, massage tools, mattresses, pillows, and various supports for neck, back, hip, knee, and foot pain relief.

01 · Traffic

Relax The Back website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Relax The Back drew an estimated 147k visits in September 2026, up 8% on the month before and up 18% over three months.

  • Worldwide#67,944of 4.5m sites · Top 5%
  • In United States#22,395of 1.2m sites · Top 5%
  • Personal Care, worldwide#3,226of 215,119 brands · Top 5%
  • Personal Care, United States#554of 33,626 brands · Top 5%
Monthly visitssource Sept 2026

147k

estimated visits in September

1 mo ▲ +8.5%4 mo ▲ +18.5%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

Relax The Back reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Relax The Back holds 2.2 out of 5 on Trustpilot over 22 reviews, 8 of them in the last twelve months: 23% of customers give five stars and 77% one star. That volume places Relax The Back in the top 50% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 20 Oct 2026
2.2TrustScore · 22 reviews · 8 in 12 months
Top 50% review volume
5 ★23%
4 ★0%
3 ★0%
2 ★0%
1 ★77%

Furniture Store Living Room Furniture Store Furniture Manufacturer Sofa Store Bedroom Furniture Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Relax The Back best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Relax The Back sells on Shopify, 90% of its catalogue in stock. The best seller is Self Inflating Back Rest, at US$40.00, followed by PureFit Adjustable Wedge Pillow System and The Original McKenzie® Lumbar Roll™.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Bedding15%
Office Chairs14%
Massage & Relaxation13%
Mattresses10%

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care26%
Office Furniture17%
Linens & Bedding15%
Beds & Accessories13%
Health Care9%

The dominant category places Relax The Back in its comparison group.

Prices and ratingsstore data
Average rating
4.58 / 5
Rated products
55% of the catalogue
In stock
90%
Upper price quartile
US$1,986.50
Currency
USD

05 · Influencers

Relax The Back influencers

The creators who tag @relaxtheback on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @relaxtheback · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Relax The Back competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Relax The Back among Personal Care brands in the United States. The closest is Ergonomist, then backcomfort.com.sa, The Sleep Company, manamassagechairs.com, Relaxe, ErgonomiKliniken.

CompetitorsPersonal Care · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Ergonomistergonomist.co.uk
backcomfort.com.sabackcomfort.com.sa
The Sleep Companythesleepcompany.in
manamassagechairs.commanamassagechairs.com
Relaxerelaxe.co
ErgonomiKlinikenergonomikliniken.se
Competitors Gravity finds for Relax The Back. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Relax The Back with Ergonomist

07 · Company

Who is behind Relax The Back?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Relax The Back is a company based in Long Beach, United States, on a domain registered in June 1995. It is listed at m_and_a stage.

Legal entityGravity index, Nov 2026
Entity country
🇺🇸 United States · Long Beach
Domain registered
22 Jun 1995
Status
was_acquired
FundingGravity index, Nov 2026
Funding stage
M and a
DistributionGravity index, Nov 2026
Own store
relaxtheback.com · Shopify · USD
Catalogue
216 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Relax The Back

What people ask Google about Relax The Back.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Relax The Back legit or a scam?

According to Gravity by Benchr, Relax The Back is a brand based in Long Beach, United States: its website has existed since June 1995, it sells on a Shopify store, it has 3,795 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about Relax The Back?

Customers rate Relax The Back 2.2 out of 5 on Trustpilot over 22 reviews, 8 of them in the last twelve months: 23% give five stars, 77% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Relax The Back?

Relax The Back is a retail chain store that sells wellness and ergonomic back pain solutions including products like Tempur-Pedic, ergonomic office furniture, massage tools, mattresses, pillows, and various supports for neck, back, hip, knee, and foot pain relief. Gravity by Benchr classifies it under Personal Care, with Bedding making up 15% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Relax The Back expensive?

Relax The Back's best seller, Self Inflating Back Rest, sells US$40.00 on relaxtheback.com. 90% of the catalogue is in stock. Gravity does not track prices daily: check relaxtheback.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Relax The Back have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Relax The Back advertises on Facebook and Instagram and on Google, where its offers often run. Check relaxtheback.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Relax The Back?

Relax The Back sells on its own website, relaxtheback.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Relax The Back?

Gravity by Benchr records a company based in Long Beach, United States, whose domain was registered in 1995, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Relax The Back growing?

Yes. Gravity by Benchr estimates about 146,700 visits to relaxtheback.com in September 2026, up 8% in a month and up 18% over three months. Relax The Back ranks #554 of 33,626 Personal Care brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Relax The Back use?

Gravity by Benchr identifies relaxtheback.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since April 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Relax The Back's ad budget?

Gravity by Benchr does not publish a spend figure for Relax The Back on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in the United States?

Among Personal Care brands in the United States in the Gravity by Benchr index, Relax The Back ranks #554 of 33,626 by estimated traffic. Its closest competitors on the same market are Ergonomist, backcomfort.com.sa, The Sleep Company, manamassagechairs.com and Relaxe. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Relax The Back.