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  5. Rent the Runway

Brand page · Clothing · United States

Rent the Runway Top 1% worldwide Top 1% in the United States Top 1% in Clothing Top 1% in Clothing in the United States
renttherunway.com·🇺🇸 United States·Since 2009

Rent the Runway traffic, ads & competitors 3.9m visits a month, 99 active Meta ads, Gravity score 508.

Rent the Runway — Rent The Runway is a designer clothing subscription and dress rental service that provides access to designer fashion through a rotating closet model, offering subscription, one-time rental, and ownership options. In September 2026 renttherunway.com drew an estimated 3.9m visits, down 10% on the month before. It ranks #27 of 97,158 Clothing brands in the United States and holds a 4.0 Trustpilot rating over 654 reviews.

renttherunway.com@renttherunway 562kFacebookLinkedIn 166kTrustpilot 4.0Meta Ad Library 99

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026

Estimated traffic
3.9m
−10% vs. August 2026
Instagram followers
562k
7,026 posts · @renttherunway
Trustpilot
4.0
654 reviews · 160 in 12 months
Meta ads
99
active · on Google since 2025
Products
—
Data not available
Rank in the United States
#27
of 97,158 in Clothing
LinkedIn
166k
followers · 884 employees
Earned media value
€153.9k
per month, Instagram

Gravity score

508/ 1000 · 9 of 10 indicators rated
Brand Power619
Momentum415
Performance488

Percentiles within 128 peers: Clothing brands in the United States with 1m–10M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Rent The Runway is a designer clothing subscription and dress rental service that provides access to designer fashion through a rotating closet model, offering subscription, one-time rental, and ownership options.

01 · Traffic

Rent the Runway website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Rent the Runway drew an estimated 3.9m visits in September 2026, down 10% on the month before and down 9% over three months.

  • Worldwide#4,827of 4.5m sites · Top 1%
  • In United States#1,641of 1.2m sites · Top 1%
  • Clothing, worldwide#306of 459,295 brands · Top 1%
  • Clothing, United States#27of 97,158 brands · Top 1%
Monthly visitssource Sept 2026

3.9m

estimated visits in September

1 mo ▼ −9.8%4 mo ▼ −9.2%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

Rent the Runway reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Rent the Runway holds 4.0 out of 5 on Trustpilot over 654 reviews, 160 of them in the last twelve months: 56% of customers give five stars and 29% one star. That volume places Rent the Runway in the top 20% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40%.

Trustpilotclaimed page · read 20 Oct 2026
4.0TrustScore · 654 reviews · 160 in 12 months
Top 20% review volumeTop 40% rating quality
5 ★56%
4 ★6%
3 ★4%
2 ★5%
1 ★29%
Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Rent the Runway best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Rent the Runway's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing94%
Apparel & Accessories1%
Shoes0%

The dominant category places Rent the Runway in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Rent the Runway influencers

The creators who tag @renttherunway on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @renttherunway on Instagram, led by CHELSEA AND WALKER (10.5k followers, 0.1% engagement).

Influencersaccounts tagging @renttherunway · Instagram
AccountProfileFollowersEngagementTagsRelationship
CCHELSEA AND WALKER@chelseaandwalker · 🇺🇸 USFashion style luxury Creator10.5k0.1%12Tagged @renttherunway
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Rent the Runway competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Rent the Runway among Clothing brands in the United States. The closest is mywardrobehq.com, then byrotation.com, All The Dresses, Rent a Dress, The Volte, Dress for a Night.

CompetitorsClothing · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
mywardrobehq.commywardrobehq.com
byrotation.combyrotation.com
All The Dressesallthedresses.com.au
Rent a Dressrentadressaustralia.com
The Voltethevolte.com
Dress for a Nightdressforanight.com.au
Competitors Gravity finds for Rent the Runway. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Rent the Runway with mywardrobehq.com

07 · Company

Who is behind Rent the Runway?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Rent the Runway is a company based in United States, founded in 2009 according to LinkedIn, on a domain registered in January 2009. It employs about 884 people.

Legal entityGravity index, Nov 2026
Entity country
🇺🇸 United States
Founded
2009, per LinkedIn
Domain registered
28 Jan 2009
Employees
884 on LinkedIn
DistributionGravity index, Nov 2026
Own store
renttherunway.com
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Rent the Runway

What people ask Google about Rent the Runway.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Rent the Runway legit?

According to Gravity by Benchr, Rent the Runway is a brand based in the United States: its website has existed since January 2009, its Trustpilot profile is claimed by the brand, it employs 884 people on LinkedIn, it has 561,993 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Rent the Runway reviews

Customers rate Rent the Runway 4.0 out of 5 on Trustpilot over 654 reviews, 160 of them in the last twelve months: 56% give five stars, 29% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Rent the Runway?

Rent The Runway is a designer clothing subscription and dress rental service that provides access to designer fashion through a rotating closet model, offering subscription, one-time rental, and ownership options. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.

Is there a Rent the Runway discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Rent the Runway advertises on Facebook and Instagram and on Google, where its offers often run. Check renttherunway.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who is behind Rent the Runway?

Gravity by Benchr records a company based in United States, founded in 2009 according to LinkedIn, on a domain registered in 2009, with 884 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Rent the Runway growing?

Not at the moment. Gravity by Benchr estimates about 3,890,500 visits to renttherunway.com in September 2026, down 10% in a month and down 9% over three months. Rent the Runway ranks #27 of 97,158 Clothing brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is Rent the Runway's ad budget?

Gravity by Benchr does not publish a spend figure for Rent the Runway on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in the United States?

Among Clothing brands in the United States in the Gravity by Benchr index, Rent the Runway ranks #27 of 97,158 by estimated traffic. Its closest competitors on the same market are mywardrobehq.com, byrotation.com, All The Dresses, Rent a Dress and The Volte. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Rent the Runway.