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  5. Rifle Paper Co.

Brand page · Decor · United States

Rifle Paper Co. Top 1% worldwide Top 1% in the United States Top 1% in Decor Top 1% in Decor in the United States
riflepaperco.com·🇺🇸 Winter Park, United States· Shopify·Since 2009

Rifle Paper Co. traffic, ads & competitors 961k visits a month, 820 active Meta ads, Gravity score 653.

Rifle Paper Co. — Rifle Paper Co. is a lifestyle brand that creates stationery, accessories, and home decor through Anna Bond's handpainted artwork. In September 2026 riflepaperco.com drew an estimated 961k visits, up 4% on the month before. It ranks #28 of 42,373 Decor brands in the United States and holds a 3.3 Trustpilot rating over 42 reviews.

riflepaperco.com@riflepaperco 1.3mFacebookLinkedIn 28.3kTrustpilot 3.3Meta Ad Library 820

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
961k
+4% vs. August 2026
Instagram followers
1.3m
3,585 posts · @riflepaperco
Trustpilot
3.3
42 reviews · 13 in 12 months
Meta ads
820
active · on Google since 2022
Products
97%
in stock · 1,148 collections
Rank in the United States
#28
of 42,373 in Decor
LinkedIn
28.3k
followers · 154 employees
Earned media value
€154.3k
per month, Instagram

Gravity score

653/ 1000 · 10 of 10 indicators rated
Brand Power603
Momentum525
Performance829

Percentiles within 294 peers: Decor brands in the United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Rifle Paper Co. is a lifestyle brand that creates stationery, accessories, and home decor through Anna Bond's handpainted artwork.

01 · Traffic

Rifle Paper Co. website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Rifle Paper Co. drew an estimated 961k visits in September 2026, up 4% on the month before and up 17% over three months.

  • Worldwide#14,963of 4.5m sites · Top 1%
  • In United States#4,936of 1.2m sites · Top 1%
  • Decor, worldwide#178of 185,686 brands · Top 1%
  • Decor, United States#28of 42,373 brands · Top 1%
Monthly visitssource Sept 2026

961k

estimated visits in September

1 mo ▲ +4.0%4 mo ▲ +17.1%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

Rifle Paper Co. reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Rifle Paper Co. holds 3.3 out of 5 on Trustpilot over 42 reviews, 13 of them in the last twelve months: 21% of customers give five stars and 57% one star. That volume places Rifle Paper Co. in the top 40% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 20 Oct 2026
3.3TrustScore · 42 reviews · 13 in 12 months
Top 40% review volume
5 ★21%
4 ★5%
3 ★0%
2 ★17%
1 ★57%

Art Supply Store Artist

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Rifle Paper Co. best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Rifle Paper Co. sells on Shopify, 97% of its catalogue in stock. The best seller is Gel Pen Set of 4 - Garden Party, at US$19.00, followed by Holiday Wrapping Roll - Nativity Scene and Planner Sticker Set.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Wallpaper22%
Gift Giving18%
Paper Products8%
Rugs6%

Share of the catalogue by product family.

Activity mixdominant: Decor
Decor38%
Party & Celebration19%
General Office Supplies8%
Linens & Bedding7%
Kitchen & Dining5%

The dominant category places Rifle Paper Co. in its comparison group.

Prices and ratingsstore data
Average rating
4.75 / 5
Rated products
82% of the catalogue
In stock
97%
Upper price quartile
US$95.00
Currency
USD

05 · Influencers

Rifle Paper Co. influencers

The creators who tag @riflepaperco on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @riflepaperco on Instagram, led by 플러스82프로젝트 (23.7k followers, 0.1% engagement).

Influencersaccounts tagging @riflepaperco · Instagram
AccountProfileFollowersEngagementTagsRelationship
ᄑ플러스82프로젝트@plus82project · 🇰🇷 KRDecoration garden diy Creator23.7k0.1%19Tagged @riflepaperco
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Rifle Paper Co. competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Rifle Paper Co. among Decor brands in the United States. The closest is SageDaisy Living, then Paper Source, Simple Beautiful Things, Wraptious, Kaisercraft, Sophie Allport.

CompetitorsDecor · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
SageDaisy Livingsagedaisyliving.com
Paper Sourcepapersource.com
Simple Beautiful Thingssimplebeautifulthings.com.au
Wraptiouswraptious.com
Kaisercraftkaisercraft.com.au
Sophie Allportsophieallport.com
Competitors Gravity finds for Rifle Paper Co.. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Rifle Paper Co. with SageDaisy Living

07 · Company

Who is behind Rifle Paper Co.?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Rifle Paper Co. is a company based in Winter Park, United States, on a domain registered in July 2009. It employs about 154 people.

Legal entityGravity index, Nov 2026
Entity country
🇺🇸 United States · Winter Park
Domain registered
5 Jul 2009
Status
Operating
Employees
154 on LinkedIn
DistributionGravity index, Nov 2026
Own store
riflepaperco.com · Shopify · USD
Catalogue
1,148 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Rifle Paper Co.

What people ask Google about Rifle Paper Co..

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Rifle Paper Co. legit?

According to Gravity by Benchr, Rifle Paper Co. is a brand based in Winter Park, United States: its website has existed since July 2009, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 154 people on LinkedIn, it has 1,278,240 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Rifle Paper Co. reviews: is it worth it?

Customers rate Rifle Paper Co. 3.3 out of 5 on Trustpilot over 42 reviews, 13 of them in the last twelve months: 21% give five stars, 57% one star. Gravity by Benchr places that review volume in the top 40% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Rifle Paper Co. sell?

Rifle Paper Co. is a lifestyle brand that creates stationery, accessories, and home decor through Anna Bond's handpainted artwork. Gravity by Benchr classifies it under Decor, with Wallpaper making up 22% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Rifle Paper Co. expensive?

Rifle Paper Co.'s best seller, Gel Pen Set of 4 - Garden Party, sells US$19.00 on riflepaperco.com. 97% of the catalogue is in stock. Gravity does not track prices daily: check riflepaperco.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Rifle Paper Co. promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Rifle Paper Co. advertises on Facebook and Instagram and on Google, where its offers often run. Check riflepaperco.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Rifle Paper Co.?

Rifle Paper Co. sells on its own website, riflepaperco.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Rifle Paper Co.?

Gravity by Benchr records a company based in Winter Park, United States, whose domain was registered in 2009, with 154 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Rifle Paper Co. growing?

Yes. Gravity by Benchr estimates about 960,500 visits to riflepaperco.com in September 2026, up 4% in a month and up 17% over three months. Rifle Paper Co. ranks #28 of 42,373 Decor brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Rifle Paper Co. use?

Gravity by Benchr identifies riflepaperco.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since September 2022. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Rifle Paper Co.'s ad budget?

Gravity by Benchr does not publish a spend figure for Rifle Paper Co. on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Decor brands in the United States?

Among Decor brands in the United States in the Gravity by Benchr index, Rifle Paper Co. ranks #28 of 42,373 by estimated traffic. Its closest competitors on the same market are SageDaisy Living, Paper Source, Simple Beautiful Things, Wraptious and Kaisercraft. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Rifle Paper Co..