Brand page · Personal Care · United States
RoC® Skincare: 127K visits a month, 112 active Meta ads, Gravity score 531.
RoC® Skincare — RoC® Skincare is a skincare brand that develops science-backed products to improve skin appearance, including solutions for fine lines, wrinkles, dullness, and uneven skin tone. In September 2026 rocskincare.com drew an estimated 127K visits, down 27% on the month before. It ranks #636 of 33,626 Personal Care brands in United States and holds a 2.4 Trustpilot rating over 15 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 792 peers: Personal Care brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
RoC® Skincare is a skincare brand that develops science-backed products to improve skin appearance, including solutions for fine lines, wrinkles, dullness, and uneven skin tone.
01 · Traffic
How much traffic RoC® Skincare gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
RoC® Skincare drew an estimated 127K visits in September 2026, down 27% on the month before and down 38% over three months.
- Worldwide#76,401of 4.5M sites · Top 5%
- In United States#25,215of 1.2M sites · Top 5%
- Personal Care, worldwide#3,676of 215,119 brands · Top 5%
- Personal Care, United States#636of 33,626 brands · Top 5%
127K
estimated visits in September
1 mo ▼ −27.1%4 mo ▼ −37.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about RoC® Skincare.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
RoC® Skincare holds 2.4 out of 5 on Trustpilot over 15 reviews, 11 of them in the last twelve months: 20% of customers give five stars and 67% one star.
Beauty Product Supplier Skin Care Clinic Cosmetics Industry Cosmetics Store Health and Beauty Shop
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What RoC® Skincare sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
RoC® Skincare sells on Shopify, 88% of its catalogue in stock. The best seller is LINE SMOOTHING Daily Cleansing Pads, at US$11.99, followed by RETINOL CORREXION® Line Smoothing Night Serum Capsules and DERM CORREXION® Firming Serum Stick.
#1LINE SMOOTHING Daily Cleansing PadsRoC® SkincareUS$11.99In stock
#2RETINOL CORREXION® Line Smoothing Night Serum CapsulesRoC® SkincareUS$32.99In stock
#3DERM CORREXION® Firming Serum StickRoC® SkincareUS$38.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places RoC® Skincare in its comparison group.
- Average rating
- 4.72 / 5
- Rated products
- 82% of the catalogue
- In stock
- 88%
- Upper price quartile
- US$41.99
- Currency
- USD
04 · Ads
What RoC® Skincare is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
RoC® Skincare runs Meta ads on Facebook, Instagram, Audience Network, Threads, whatsapp, and has advertised on Google since October 2021 (image, text, video).
RoC Skincare8 Oct 2026video
Look 7 Years YoungerRoC Skincare8 Oct 2026video
Firming Serum StickRoC Skincare7 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad20 Oct 2026RoC Opco LLCverified
Text ad20 Oct 2026RoC Opco LLCverified
Text ad20 Oct 2026RoC Opco LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about RoC® Skincare.
The creators who tag @rocskincare on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @rocskincare on Instagram, led by Thais Prota Hussein Pincelli (39.8K followers, 6.3% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| TThais Prota Hussein Pincelli@drthaispincelli · 🇺🇸 US | Beauty cosmetics skincare Creator | 39.8K | 6.3% | 6 | Tagged @rocskincare |
06 · Competitors according to Gravity
Who RoC® Skincare competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for RoC® Skincare among Personal Care brands in United States. The closest is Peter Thomas Roth, then OLAY, Medik8, RéVive Skincare, drdennisgross.com, Meaningful Beauty.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Peter Thomas Rothpeterthomasroth.com | |||||||
| OLAYolay.com | |||||||
| Medik8us.medik8.com | |||||||
| RéVive Skincarereviveskincare.com | |||||||
| drdennisgross.comdrdennisgross.com | |||||||
| Meaningful Beautymeaningfulbeauty.com |
07 · Company
The company behind RoC® Skincare.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
RoC® Skincare is a company based in New York, United States, founded in 1957 according to LinkedIn, on a domain registered in May 2003. It employs about 214 people, is listed at m_and_a stage.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · New York
- Founded
- 1957, per LinkedIn
- Domain registered
- 1 May 2003
- Share capital
- Data not available
- Status
- was_acquired
- President
- Data not available
- Activity code
- Data not available
- Employees
- 214 on LinkedIn
- Funding stage
- M and a
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- rocskincare.com · Shopify · USD
- Catalogue
- 51 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about RoC® Skincare
What people ask Google about RoC® Skincare.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is RoC® Skincare legit or a scam?
According to Gravity by Benchr, RoC® Skincare is a brand based in New York, United States: its website has existed since May 2003, it sells on a Shopify store, it employs 214 people on LinkedIn, it has 272,010 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about RoC® Skincare?
Customers rate RoC® Skincare 2.4 out of 5 on Trustpilot over 15 reviews, 11 of them in the last twelve months: 20% give five stars, 67% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is RoC® Skincare known for?
RoC® Skincare is a skincare brand that develops science-backed products to improve skin appearance, including solutions for fine lines, wrinkles, dullness, and uneven skin tone. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 100% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
RoC® Skincare prices: how much is it?
RoC® Skincare's best seller, LINE SMOOTHING Daily Cleansing Pads, sells US$11.99 on rocskincare.com. 88% of the catalogue is in stock. Gravity does not track prices daily: check rocskincare.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
RoC® Skincare promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: RoC® Skincare advertises on Facebook and Instagram and on Google, where its offers often run. Check rocskincare.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy RoC® Skincare?
RoC® Skincare sells on its own website, rocskincare.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns RoC® Skincare?
Gravity by Benchr records a company based in New York, United States, founded in 1957 according to LinkedIn, on a domain registered in 2003, with 214 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is RoC® Skincare growing?
Not at the moment. Gravity by Benchr estimates about 127,400 visits to rocskincare.com in September 2026, down 27% in a month and down 38% over three months. RoC® Skincare ranks #636 of 33,626 Personal Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does RoC® Skincare use?
Gravity by Benchr identifies rocskincare.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does RoC® Skincare spend on Meta ads?
Gravity by Benchr does not publish a spend figure for RoC® Skincare on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in United States?
Among Personal Care brands in United States in the Gravity by Benchr index, RoC® Skincare ranks #636 of 33,626 by estimated traffic. Its closest competitors on the same market are Peter Thomas Roth, OLAY, Medik8, RéVive Skincare, drdennisgross.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with RoC® Skincare.