Brand page · Building Materials · Canada
Rona: 10.9m visits a month, 338 active Meta ads.
Rona — RONA is a Canadian home improvement retailer that sells products and services for renovation, construction, and home decoration projects. In September 2026 rona.ca drew an estimated 10.9m visits, down 18% on the month before. It ranks #1 of 535 Building Materials brands in Canada and holds a 1.6 Trustpilot rating over 366 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026
About the store
RONA is a Canadian home improvement retailer that sells products and services for renovation, construction, and home decoration projects.
01 · Traffic
How much traffic Rona gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Rona drew an estimated 10.9m visits in September 2026, down 18% on the month before and down 27% over three months.
- Worldwide#1,960of 4.5m sites · Top 1%
- In Canada#36of 104k sites · Top 1%
- Building Materials, worldwide#2of 90,845 brands · Top 1%
- Building Materials, Canada#1of 535 brands · Top 1%
10.9m
estimated visits in September
1 mo ▼ −18.3%4 mo ▼ −26.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Rona.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Rona holds 1.6 out of 5 on Trustpilot over 366 reviews, 124 of them in the last twelve months: 12% of customers give five stars and 78% one star. That volume places Rona in the top 20% of the 270,321 Trustpilot pages in the Gravity index.
Home Improvement Store Furniture Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Rona sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Rona's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Rona in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Rona is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Rona runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since September 2022 (image, text, video).
Flooring & TilesRONA EN13 Oct 2026image
Veil Titan Baseboard Heater Cover - 3-Ft - Satin White AluminumRONA EN12 Oct 2026image
TrimmersRONA EN11 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad19 Oct 2026Rona Inc.verified
Text ad19 Oct 2026Rona Inc.verified
Text ad19 Oct 2026Rona Inc.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Rona.
The creators who tag @ronaen on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @ronaen on Instagram, led by CRAFTSMAN® Canada🇨🇦 (14k followers, 0.8% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| CCRAFTSMAN® Canada🇨🇦@craftsmanca · 🇨🇦 CA | Decoration garden diy Creator | 14k | 0.8% | 5 | Tagged @ronaen |
06 · Competitors according to Gravity
Who Rona competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Rona among Building Materials brands in Canada. The closest is Kent Building Supplies, then homehardware.ca, homedepot.com, sodimac.com.br, bricomarche.com, Castorama.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Kent Building Supplieskent.ca | |||||||
| homehardware.cahomehardware.ca | |||||||
| homedepot.comhomedepot.com | |||||||
| sodimac.com.brsodimac.com.br | |||||||
| bricomarche.combricomarche.com | |||||||
| Castoramacastorama.pl |
07 · Company
The company behind Rona.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Rona is a company based in Canada, on a domain registered in October 2000. It employs about 8,813 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇨🇦 Canada
- Founded
- Data not available
- Domain registered
- 17 Oct 2000
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 8,813 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- rona.ca
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Rona
What people ask Google about Rona.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Rona legit or a scam?
According to Gravity by Benchr, Rona is a brand based in Canada: its website has existed since October 2000, it employs 8,813 people on LinkedIn, it has 59,652 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Rona reviews
Customers rate Rona 1.6 out of 5 on Trustpilot over 366 reviews, 124 of them in the last twelve months: 12% give five stars, 78% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Rona sell?
RONA is a Canadian home improvement retailer that sells products and services for renovation, construction, and home decoration projects. Gravity by Benchr classifies it under Building Materials. Source: Gravity by Benchr product classification.
Does Rona have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Rona advertises on Facebook and Instagram and on Google, where its offers often run. Check rona.ca for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Rona?
Gravity by Benchr records a company based in Canada, whose domain was registered in 2000, with 8,813 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Rona doing well?
Not at the moment. Gravity by Benchr estimates about 10,871,400 visits to rona.ca in September 2026, down 18% in a month and down 27% over three months. Rona ranks #1 of 535 Building Materials brands in Canada in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Rona's ad budget?
Gravity by Benchr does not publish a spend figure for Rona on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Building Materials brands in Canada?
Among Building Materials brands in Canada in the Gravity by Benchr index, Rona ranks #1 of 535 by estimated traffic. Its closest competitors on the same market are Kent Building Supplies, homehardware.ca, homedepot.com, sodimac.com.br and bricomarche.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Rona.