Brand page · Beverages · Australia
Roogenic: 94.7k visits a month, 695 active Meta ads, Gravity score 701.
Roogenic — Roogenic is an Australian company that sells wellness products including teas and powders made with native Australian botanicals to support sleep, inflammation, gut health, immunity, skin and overall wellbeing. In September 2026 roogenic.com.au drew an estimated 94.7k visits, up 31% on the month before. It ranks #23 of 3,000 Beverages brands in Australia and holds a 4.3 Trustpilot rating over 23 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 102 peers: Beverages brands in Australia with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Roogenic is an Australian company that sells wellness products including teas and powders made with native Australian botanicals to support sleep, inflammation, gut health, immunity, skin and overall wellbeing.
01 · Traffic
How much traffic Roogenic gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Roogenic drew an estimated 94.7k visits in September 2026, up 31% on the month before and up 53% over three months.
- Worldwide#98,134of 4.5m sites · Top 5%
- In Australia#2,216of 105k sites · Top 5%
- Beverages, worldwide#785of 97,069 brands · Top 1%
- Beverages, Australia#23of 3,000 brands · Top 1%
94.7k
estimated visits in September
1 mo ▲ +30.6%4 mo ▲ +53.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Roogenic.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Roogenic holds 4.3 out of 5 on Trustpilot over 23 reviews, 12 of them in the last twelve months: 87% of customers give five stars and 4% one star. That volume places Roogenic in the top 50% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40%.
Herb Shop Vitamin and Supplements Store Herbalist Fitness and Nutrition Service Health and Beauty Shop Health Food Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Roogenic sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Roogenic sells on Shopify, 94% of its catalogue in stock. The best seller is Sleep Tea - Berry, at A$19.95–A$27.50, followed by Inflammation Tea and Kakadu Plum Powder (Gubinge).
#1Sleep Tea - BerryRoogenicA$19.95–A$27.50In stock
#2Inflammation TeaRoogenicA$14.95–A$27.50In stock
#3Kakadu Plum Powder (Gubinge)RoogenicA$9.95–A$29.95In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Roogenic in its comparison group.
- Average rating
- 4.86 / 5
- Rated products
- 80% of the catalogue
- In stock
- 94%
- Upper price quartile
- US$35.95
- Currency
- AUD
04 · Ads
What Roogenic is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Roogenic runs Meta ads on Facebook, Instagram, Messenger, Threads, whatsapp, and has advertised on Google since July 2023 (image, text, video).
Gut Support That WorksRoogenic6 Oct 2026image
RoogenicRoogenic6 Oct 2026image
Dessert To DreamRoogenic6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad20 Oct 2026Roogenicverified
Text ad20 Oct 2026Roogenicverified
Text ad20 Oct 2026Roogenicverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Roogenic.
The creators who tag @roogenic on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @roogenic on Instagram, led by Feel Good Foods (20.1k followers, 0.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| FFeel Good Foods@feel_good_foods · 🇦🇺 AU | Food cooking nutrition Creator | 20.1k | 0.1% | 1 | Tagged @roogenic |
06 · Competitors according to Gravity
Who Roogenic competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Roogenic among Beverages brands in Australia. The closest is Wildcraft Dispensary, then OraTeaCo, Australian Tea House, Maison Koko, Patricia Freeman Holistic Health, Tavalon Tea Australia & New Zealand.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Wildcraft Dispensarywildcraft.com.au | |||||||
| OraTeaCoorateaco.com.au | |||||||
| Australian Tea Houseaustralianteahouse.com | |||||||
| Maison Kokomaisonkoko.com | |||||||
| Patricia Freeman Holistic Healthpatriciafreemanholistichealth.com | |||||||
| Tavalon Tea Australia & New Zealandtavalon.com.au |
07 · Company
The company behind Roogenic.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Roogenic is a company based in Perth, Australia, founded in 2015 according to LinkedIn. It employs about 16 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇦🇺 Australia · Perth
- Founded
- 2015, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 16 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- roogenic.com.au · Shopify · AUD
- Catalogue
- 44 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Roogenic
What people ask Google about Roogenic.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Roogenic legit or a scam?
According to Gravity by Benchr, Roogenic is a brand based in Perth, Australia: it sells on a Shopify store, it employs 16 people on LinkedIn, it has 67,627 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Roogenic?
Customers rate Roogenic 4.3 out of 5 on Trustpilot over 23 reviews, 12 of them in the last twelve months: 87% give five stars, 4% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Roogenic sell?
Roogenic is an Australian company that sells wellness products including teas and powders made with native Australian botanicals to support sleep, inflammation, gut health, immunity, skin and overall wellbeing. Gravity by Benchr classifies it under Beverages, with Tea & Infusions making up 43% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Roogenic expensive?
Roogenic's best seller, Sleep Tea - Berry, sells from A$19.95 to A$27.50 on roogenic.com.au. 94% of the catalogue is in stock. Gravity does not track prices daily: check roogenic.com.au before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Roogenic promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Roogenic advertises on Facebook and Instagram and on Google, where its offers often run. Check roogenic.com.au for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Roogenic?
Roogenic sells on its own website, roogenic.com.au, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Roogenic?
Gravity by Benchr records a company based in Perth, Australia, founded in 2015 according to LinkedIn, with 16 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Roogenic doing well?
Yes. Gravity by Benchr estimates about 94,700 visits to roogenic.com.au in September 2026, up 31% in a month and up 53% over three months. Roogenic ranks #23 of 3,000 Beverages brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Roogenic use?
Gravity by Benchr identifies roogenic.com.au as a Shopify store (standard plan, not Shopify Plus), selling in AUD. It advertises through Meta and on Google since July 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Roogenic's ad budget?
Gravity by Benchr does not publish a spend figure for Roogenic on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Beverages brands in Australia?
Among Beverages brands in Australia in the Gravity by Benchr index, Roogenic ranks #23 of 3,000 by estimated traffic. Its closest competitors on the same market are Wildcraft Dispensary, OraTeaCo, Australian Tea House, Maison Koko and Patricia Freeman Holistic Health. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Roogenic.